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Making Social Media Work For SMEs

YoungUpstarts

Reddington, president, FedEx Express Asia Pacific. In today’s super-connected, always-on era, businesses of almost any size can reach markets and customers beyond their borders with unprecedented ease. Without the large dedicated digital and social media team that many large brands have, even this can seem daunting.

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Smartphones – The Crucial Thread In The Fashion Retail Marketing Mix?

YoungUpstarts

With the proliferation of blog shops and rise of online shopping in Singapore – and in Asia – the casual observer might be forgiven for thinking the brick and mortar shops will go the way of the Dodo. I will be presenting the results at the upcoming Asia Fashion Summit 2013 at the Raffles Conference and Convention Centre this month.

Singapore 173
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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

Keeping up with trends is the reality show of the e-commerce world, which is constantly developing, gaining a significant market share, and driving online sales. The story behind its substantial growth in the market is simple: people love to shop in the most convenient way possible, and a smartphone is a perfect way to do it.

eCommerce 185
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[Asia] Socialbakers Opens Asia Pacific HQ In Singapore

YoungUpstarts

Global social media analytics and optimization company Socialbakers has announced the opening of its new Asia-Pacific headquarters based in Singapore. ”By 2017, Asia-Pacific will have the largest social network population worldwide.

Asia 178
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Small Businesses A Great Fit For The New Nimble Marketplace

YoungUpstarts

By Raj Subramaniam, Executive Vice President, Global Marketing and Communications, FedEx Services. There’s increasingly an omni-channel approach to purchasing. In fact, social media platforms like Facebook have become useful sources of product endorsements. Omni-Channel Retailing. It’s all just shopping. Social Commerce.

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Guide to Create an Uber for Courier App

ReadWriteStart

This trend is promising despite the rising usage of email, instant messaging applications, and social media platforms, . On the other hand, the global courier delivery market covering Express delivery and Parcel Pickup and Drop services is all set to surpass a whopping $400 billion by 2024 with a growth rate of 8-10% every year.

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UGC Strategies to Boost Your Brand

Women Entrepreneurs Can

Thus, advertisers need a creatively good mixture of content types to find the right blend that helps brands’ marketing strategies succeed. Users can share UGC / UCC via social media platforms, forums, comments, reviews, and open-source sites like Wikipedia. Social media-fuelled the rise of the UGC. What Is UGC?