ConversionXL

FEBRUARY 6, 2013

Content personalization and behavioral targeting are the next 2 big things that are going to give you the conversion lift you want. Monetate has found that across its significant client base when it personalized experiences based on international visitors’ geo-location, it improved conversion rates by as much as 100 percent.

Conversion 112

Conversion Clickthrough India United Kingdom 112

ConversionXL

APRIL 14, 2021

It may be considered pushy or imposing but you can take the time out of your day to reach out to hundreds of leads and, even with low conversion rates, close several sales by the end of the week. that will be the perfect target audience for your prospecting campaign. To summarize, both of these approaches to sales have a role to play.

Video 141

Video Audience Metrics Analytics 141

Duct Tape Marketing

JANUARY 28, 2020

You’ll lean into tactics that resonated with your audience and ditch those less-successful approaches. Create Conversion Goals in Google Analytics. Or perhaps it invites them to request a free trial of your product. And that’s where conversion goals come in. Link Your Ads to Google Analytics.

Advertising 93

Advertising Analytics Clickthrough Campaign 93

ConversionXL

JULY 8, 2014

I bring this up, because to get “conversions” you must first grab attention. Different techniques work better for different audiences. You know your audience best. The Content Marketing Institute reports that headlines with odd numbers have a 20% higher clickthrough rate than headlines with even numbers.

Clickthrough 118

Clickthrough Conversion Lead Generation Audience 118

ConversionXL

FEBRUARY 5, 2013

Your conversion rate is mainly determined by the quality of traffic. The act of conversion was opt-in to their email list. The total traffic and conversion numbers in this “case study” are of course ridiculously low and mostly not statistically significant at all, but serve as an illustrative example. Image credit.

Clickthrough 129

Clickthrough Conversion Matching Social Media 129

ConversionXL

JANUARY 3, 2013

They can lead to insights you can’t find using other methods, which can greatly increase your conversion rate. Inserting a good call-to-action or relevant content to the end of the webpage can drive up conversions. Having a person convey emotion can have a big impact on conversion rates. It’s also important to convey emotion.

Clickthrough 134

Clickthrough Conversion Advertising Stock 134

ConversionXL

APRIL 11, 2016

But does video help increase conversions? Similarly, Vidyard found that 70% of marketers claim video produces more conversions than any other content. Adobe actually found that 40% of consumers state that video increases the chance they’ll purchase a product on their mobile device. How do most visitors feel about video?

Video 48

Video Conversion Mobile Search 48

ConversionXL

MARCH 17, 2016

Translating The Experiment Into Digital Marketing… When we translate this into digital marketing, and more specifically, into lead nurturing, a campaign that focuses on providing value to your audience will increase your chances of them engaging and even buying. Anything else of value that will be useful to your audience.

Campaign 90

Campaign Email Clickthrough Audience 90

ConversionXL

OCTOBER 20, 2015

And we’ve mentioned in the past, free shipping is something that works more often than not in conversion optimization (though it’s an important operations decision, not just a quick A/B test). Buy Tax Free” increased clickthrough rate by 49.85%. Moral of the story: free is in a league of its own. When Free Fails: Part 1.

France 48

France Clickthrough Conversion SEO 48

ConversionXL

OCTOBER 23, 2012

Secondary goal is a clickthrough to the Courses page, so people would find a course of interest. We figured that if people like the product they can be bothered with settings and details later. Not that just, also 25% more clickthroughs to my blog and 45% more people checked out my services – #winning! Why is that.

Clickthrough 128

Clickthrough Software Review B2B Audience 128

Up and Running

AUGUST 19, 2016

You’ve figured out the products you want to sell. By now, you’ve probably realized that you need a bit more than a couple of product listings on Amazon to actually start making sales. There are a few things you’re going to need for your products to really take off. Product images. You’ve got an FBA business. Description.

PPC 60

PPC Campaign Sales Search 60

ConversionXL

SEPTEMBER 11, 2014

This time I’m going to do a deep dive on a particular pair of keyword-specific tactics that I’ve found can really drive higher conversions, both short term & long term. Themes can be a brand, a specific product from a brand, a service, a specific type of service, etc. Products with various attributes.

PPC 114

PPC Matching Technical Review Search 114

ConversionXL

OCTOBER 21, 2014

This mindset, or something like it, is necessary to help key players within a business understand how data science & conversion rate optimization play a role to business growth. Whereas branding is a bit softer and meant to promote an increase in the awareness or equity of a brand or product (without the required response).

Analytics 113

Analytics Software Review Metadata Campaign 113

leananalyticsbook.com

AUGUST 19, 2012

There are three criteria you can use to help choose your OMTM: the business you’re in; the stage of your startup’s growth; and your audience. Transactional sites are about shopping cart conversion, cart size, and abandonment. Media is about time on page, pages per visit, and clickthrough rates. I’ll explain.

Metrics 58

Metrics Clickthrough Lean Analytics 58

ConversionXL

SEPTEMBER 15, 2016

New people constantly enter and leave the target audience. 2) For Facebook Ads, you’re sometimes targeting a static audience with very few people who enter or leave the audience, so ad fatigue rates are much higher, which means that you need to keep the creative up. Not for conversions. Is a CTR of 20% good or bad?

PPC 48

PPC Software Review Campaign Analytics 48

ConversionXL

SEPTEMBER 24, 2020

In the big picture, “conversion optimization” boils down to getting more of the right people clicking on the things you want them to click. Dave McClure’s conversion metrics visualize where different conversion optimization opportunities lie—including those for acquisition. Image source ).

Acquisition 111

Acquisition Software Review PPC Analytics 111

ConversionXL

MAY 22, 2014

“Conversion Rate Optimization” principles don’t just apply to landing pages or capturing emails. In a big picture, can’t “Conversion” really be boiled down to getting more of the right people clicking on the things you want them to click ? So Where Exactly Does “Conversion” Happen? image source.

Software Review 116

Software Review PPC Analytics Search 116

ConversionXL

APRIL 6, 2016

People hate popups, but they increase conversions. Nir Eyal: How to Build Habit-Forming Products. Emotional targeting is a four step process, which takes 30-60 days: Emotional Competitor Analysis (grade according to message, color, image, and emotion triggers instead of features and product). If you have 0-10 conversions, etc.

Retention 48

Retention Algorithm Software Review Conversion 48