VC Cafe

MARCH 1, 2024

Education Multimodal ability – apps that allow users to “input” questions, topics, or ideas in all forms (audio, image, text, and even video) and get a response in the media type that helps them learn best.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

ConversionXL

MARCH 6, 2019

LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. The growth of B2B video marketing. But LinkedIn owns the lucrative B2B audience. As AJ Wilcox notes in his course on LinkedIn ads , 72% of the Fortune 1000 are B2B companies. digital ad spend went to video.

Video 129

Video B2B Technical Review Campaign 129

Duct Tape Marketing

JUNE 23, 2022

3:59] Who needs to be thinking about community — B2B brands or B2C brands? [5:58] 10:42] What are the benefits of a B2B company growing a community? [12:41] B2B is actually one of the most popular areas of people starting community right now. Are B2B communities B2C? 12:41] Are there upsell opportunities in communities?

Community 93

Community B2B B2C Technical Review 93

ConversionXL

OCTOBER 9, 2019

For B2B marketing , the primary goal of content, video included, is often lead generation. That’s why, when it comes to B2B video marketing, a great strategy weaves individual videos into a “hub”—a long-term asset that can attract and nurture leads. Each audio file was reused as a podcast chapter on Soundcloud and iTunes.

Lead Generation 110

Lead Generation B2B Video Marketing 110

Duct Tape Marketing

MAY 24, 2023

He has a history of success in the B2B SaaS, software, healthcare, fintech, human resources, consulting, and employee benefits technology industries. 04:59] What platforms should B2B focus on? [09:29] So for b2b, you know, what platforms I should say, should generically say they should be focused on? This is John Jantsch.

Social Media 79

Social Media Media B2B B2C 79

ConversionXL

JANUARY 28, 2019

Rich media “includes advanced features like video, audio, or other elements that encourage viewers to interact and engage with the content.” In email, rich media includes static images, animated GIFs, videos, audio snippets, and even CSS animations. Audio in emails. If you’re going all in on “tone,” audio adds another element.

Email 118

Email Media Audio Software Review 118

Duct Tape Marketing

DECEMBER 9, 2021

9:26] Why this works particularly well if your clientele is B2B. [10:04] HubSpot Podcast Network is the audio destination for business professionals who seek the best education and inspiration on how to grow a business. Topics I cover: [1:38] The sixth approach is creating your own expert networking club. [2:59] powered by.

Engineer 99

Engineer B2B Networking Lead Generation 99

The Startup Magazine

JULY 29, 2021

The SaaS startup out of Sweden was named one of Fast Company’s Most Innovative Companies last year and has recently been getting a lot of buzz from music publications, including Billboard , for its pioneering work in the B2B music streaming space. Ola Sars, Founder and CEO of Soundtrack Your Brand.

Founder 156

Founder B2C B2B Audio 156

ConversionXL

JUNE 16, 2022

That B2B sales are built on relationships. A/B test landing pages and emails to see which copy, images, audio, CTAs , and buttons perform best. B2B buyers engage in an average of 27 interactions with a vendor before making a purchase decision, Forrester research shows. B2C or B2B, all marketing is people talking to people.

B2B 129

B2B Email Sales Acquisition 129

YoungUpstarts

JULY 1, 2015

Pioneered by co-founders of HubSpot Brian Halligan and Dharmesh Shah, inbound marketing is a leading Business-to-Business (B2B) digital marketing strategy. Examples of such content (primarily B2B focused) include: Blog articles – the mainstay of content and inbound marketers. Webinars – online presentations on an industry topic.

Software Review 100

Software Review Marketing Social Media B2B 100

Eric Friedman

JANUARY 3, 2020

With the stock price off since IPO and the need to “rollup” enterprise chat + video MSFT takes a swing at solving a huge b2b problem with a startup friendly platform. Multiple video and audio clips are proved “fake” days later after they have been seen by millions.

Technical Review 79

Technical Review Software Review Vertical IPO 79

Duct Tape Marketing

FEBRUARY 27, 2020

Video, email, audio, even sales copy that is meant to sell. I know when my books come out, for whatever reason, the audio book is a few weeks later or a few months later, and I always hear from people. It’s like, “I only listen to audio books. I’ve been such a proponent of the audio content.

Audio 57

Audio Boston Video HTML 57

Duct Tape Marketing

APRIL 14, 2022

So yeah, I, there there's some confusion around these terms, partner, marketing partnership, marketing affiliate market, and you have influencer and B2B. So I just consider affiliate marketing, part of this greater ecosystem of partnership marketing now, which includes influencer and B2B and aspects of business development. powered by.

Marketing 89

Marketing Affiliate Channel Software Review 89

ConversionXL

JANUARY 18, 2022

Studies show only 5% of B2B buyers are ready to buy right now. 50% of B2B decision-makers use YouTube to research purchases, and 70% of viewers bought from a brand after seeing it on YouTube. It’s a masterclass in B2B storytelling. a blog or social media post), audio (e.g., billion users interact in Groups every month.

Audience 122

Audience Technical Review Social Media Campaign 122

Duct Tape Marketing

FEBRUARY 2, 2023

The audio destination for business professionals host Jason Bay, dives in with leading sales experts and top performing reps to share actionable tips and strategies to help you land more meetings with your ideal clients. He's gone all in on this community. This is where he is getting his revenue. So it's very inspirational.

Community 83

Community Marketing Audience Networking 83

Duct Tape Marketing

JULY 14, 2022

We don't, there is no live audio. However, for some reason, for B2B content, you have to come to my show right next Tuesday at 11, my time zone. So I think it's not only like there's a place for on demand and B2B content. What's when people say, oh, how is this different than blah, blah, blah. Melissa Kwan (03:40): Yeah.

Technical Review 84

Technical Review Demand Cofounder Video 84

Duct Tape Marketing

DECEMBER 15, 2022

It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. I think B2B companies in particular have probably been slower to come to this idea. B2B companies I think are probably the greatest untapped opportunity right now. Whereas b2c, I mean m and MS has had a, has a community, right?

Community 82

Community Framework Advisory Board Viral 82

Duct Tape Marketing

AUGUST 17, 2022

A lot of it depends on whether you're B2C or B2B. And then if your B2B, then the number of searches is gonna be lower is just gonna be lower volume, but still they're gonna be valuable. And then in the B2B space, it, it might not be your customers. And, and those days are, are really behind us. It could be an ambassador program.

SEO 89

SEO Technical Review Metadata Social Media 89

Duct Tape Marketing

DECEMBER 7, 2022

” Melanie is also the Co-Founder of The Convoy and GroupUps, B2B marketplaces that help small businesses save money so they can invest more in themselves and their communities. It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. That's true in like the B2B space.

Marketing 79

Marketing Audience B2B Framework 79

Duct Tape Marketing

MARCH 30, 2022

A lot of it depends on whether you're B2C or B2B. And then if your B2B, then the number searches is gonna be lower, just gonna be lower volume, but still they're gonna be valuable. And then in the B2B space, it, it might not be your customers. Like you really do need to be building a community around your brand and content.

Technical Review 87

Technical Review SEO Metadata Algorithm 87

Duct Tape Marketing

JUNE 29, 2022

9:26] Why this works particularly well if your clientele is B2B. [10:04] In fact, in a lot of instances where if you're B, if your clientele is primarily B2B, that's probably going to happen, but ultimately what's gonna happen is they're going to refer business to you. 2:59] Where strategic partners can fit into this idea. [3:25]

SMS 73

SMS Networking B2B Engineer 73

Duct Tape Marketing

DECEMBER 20, 2022

It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. I actually love Instagram for b2b. I teach Instagram for B2B all the time cuz I, I think it's a very untapped potential. I've recent episode, he talked about how much time you need to spend prospecting. powered by.

Marketing 96

Marketing Social Media Video Technical Review 96

The Startup Magazine

JULY 17, 2019

These strategies and tactics , specifically for B2B lead generation, include sending cold emails, sending old blog posts to a potential new prospect and creating an FAQ message. Audio Content (Audiobooks and Podcasts): Over 112 million Americans listen to podcasts, most of which listen as they’re waiting on the bus or on their way to work.

Lead Generation 108

Lead Generation Audio Email Social Media 108

ConversionXL

OCTOBER 16, 2022

Facebook, Instagram, and TikTok are generally stronger B2C plays, while LinkedIn is better suited to B2B. One HubSpot survey found that 62% of people consume online videos thoroughly but are more likely to skim photos, audio, and written content. Digital ad spending in the U.S. Of Instagram’s 1.5

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

Duct Tape Marketing

DECEMBER 30, 2022

It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. Company like ours, signposts, we are a B2B or business to business company. HubSpot Podcast Network is the audio destination for business professionals who seek the best education and inspiration on how to grow a business.

Software Review 89

Software Review Marketing Technical Review Michigan 89

ConversionXL

JUNE 2, 2022

According to Demand Gen Report, 56% of B2B buyers say that a web search is their first resource, and 79% say the winning vendor’s content significantly impacts their buying decision. From there, I read case studies on the company blog before eventually signing up. My experience is true for many others.

Lead Generation 94

Lead Generation Marketing Sales Cycle Campaign 94

Duct Tape Marketing

JUNE 7, 2023

The audio destination for business professionals marketing made simple brings you practical tips to make your marketing easy and more importantly, make it work. So consumers are, and B2B and B2C are starting to make decisions beyond the normal brand. John Jantsch (13:46): And now let's hear a word from our sponsor. Is the paper bamboo?

Employee 75

Employee Technical Review Advisory Board Sales 75

Duct Tape Marketing

MARCH 23, 2023

The audio destination for business professionals creative elements goes behind the scenes with today's top creators. So every brand, no matter the industry, whether you're B2B or B2C, there's something that is interesting about your brand. It's brought to you by the HubSpot Podcast Network.

Framework 76

Framework Audience Audio Elevator Pitch 76

Duct Tape Marketing

JANUARY 18, 2023

It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. James Ellis (07:08): But there, there's a swing in like, you know, if you've talked to B2B marketers, it's always about, it's not b2b, it's p2p, it's person to person. powered by.

Chicago 76

Chicago Hiring Conversion Audience 76

Duct Tape Marketing

DECEMBER 1, 2022

It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. Because so often John, like the bar is super low, especially in the B2B space, at the B2B forum, at the marketing process, B2B forum, a couple of weeks ago, I, I shared this, this exact problem. powered by.

Charlotte 88

Charlotte Audience Technical Review Chicago 88

Startup Lessons Learned

JULY 5, 2010

Four Steps primarily centers its stories and case studies on B2B hardware and software startups. This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C. Four Steps primarily centers its stories and case studies on B2B hardware and software startups.

Customer Development 166

Customer Development Developer San Francisco Customer 166

YoungUpstarts

MARCH 25, 2013

by Dan Adams , author of “ New Product Blueprinting: The Handbook for B2B Organic Growth “ As a B2B supplier, you can approach new product development one of two ways. Of course, performing more effective B2B customer tours will require you to make some changes and acquire new skills. Image Credit: Crown Audio ].

B2B 124

B2B Customer Product Development Audio 124

Duct Tape Marketing

APRIL 21, 2022

We are a B2B or business to business company. HubSpot Podcast Network is the audio destination for business professionals who seek the best education and inspiration on how to grow a business. They have a certain budget in mind. Right, right, right. powered by. Marketing Podcast with Laura Nelson.

Small Business 90

Small Business Software Review Marketing Technical Review 90

Duct Tape Marketing

MAY 25, 2022

to transcribe audio, right? So speech to text, text, text to speech is another one language generation with any, whether it's video or audio or written. I, I think the key for me is as consumers of consumer products, but also in our B2B world, you come to expect convenience and personalization. and Jasper and hyper write.

Artificial Inteligence 90

Artificial Inteligence Marketing Cofounder SMS 90

YoungUpstarts

DECEMBER 13, 2019

On phone calls and audio web-conferencing you can multi-task and it is proven that when you multi-task, your IQ drops. Cory has served on a number of industry boards and networking organizations and continues to advise companies with a unique B2B offering and a specific set of challenges to overcome. .

Architecture 147

Architecture B2B Audio Video 147

Hearpreneur

MARCH 15, 2019

With an SOS button that gives both GPS location AND streaming video and audio (allowing the police to put a face to a crime if one does occur), it is a game changer in the world of personal safety. 12- Solve a problem in international B2B payments. I created the G|B Defender smart safety watch to deter crime.

Entrepreneur 117

Entrepreneur Technical Review Software Review Atlanta 117

Mike Michalowicz

OCTOBER 31, 2014

They’re part of the top three platforms for effective marketing—creating audio/visual content, white papers and article/blog content. Whether it’s B2B or B2C the goose that lays the golden egg is the website that consistently produces quality content, written, audio or visual.

Marketing 90

Marketing Social Media B2C Audio 90