Occam's Razor

NOVEMBER 13, 2009

I am absolutely thrilled that my book Web Analytics 2.0 I only had one job, at Intuit, when I wrote my first web analytics book. The Pitch: I invite you to consider buying my second web analytics book. Here's why I think you'll love it: Chapter 1 The Bold New World of Web Analytics 2.0. Here we go.

Analytics 71

Analytics Web Technical Review Metrics 71

YoungUpstarts

AUGUST 23, 2011

This year’s first Keynote Panel Discussion at Social Media World Forum (SMWF) Asia will be examining the profile of consumers that can be reached via social media, both regionally and globally and how the social web is changing their attitudes. In recent years Web 2.0

Social Media 160

Social Media Asia Demand Global 160

VC Cafe

MAY 4, 2021

The social media giants are racing to introduce their own social audio experiences. Slack is looking to build the B2B version of Clubhouse (Slack Virtual Hallways). Like in the early days of Web 2.0, Clubhouse attracts competition from every direction. The platforms.

Audio 139

Audio Software Review Open Source Social Network 139

ConversionXL

OCTOBER 21, 2012

Compared to social media and content marketing, email is a mature channel for engaging online consumers. Regardless of whether your business is in the B2B or B2C space, your email marketing effectiveness can be optimized. Here we see a B2C example of segmentation by need: Example of landing page segmentation for B2C.

Campaign 111

Campaign Email Clickthrough Sales 111

YoungUpstarts

MAY 17, 2017

You may also audit the type of content they are sharing on social media and their blogs. Here’s an example of a B2B buyer persona for a customer who is looking for tools that offer marketing automation and assist him in analyzing the social media activities of his business: Get started with a blog.

Marketing 133

Marketing Social Media B2C B2B 133

SoCal CTO

NOVEMBER 10, 2009

It was also beneficial because I got some good experience with both B2B and B2C business models. Fascinating that you are going against the trend of trying to make everything a web application. You mention social / viral aspects at both Google Photos and United Online. I'll be interested to see what it turns into.

Management 150

Management Product Entrepreneur Silicon Valley 150

Up and Running

OCTOBER 2, 2012

Like most B2C product categories these days, your product may compete in a very crowded environment. Even if you compete in the B2B arena, many product and service categories are saturated with competition. Review their web site, social media presence and, of course do a Google search. And that’s one company!

Offshore 89

Offshore Social Media B2C United States 89

Duct Tape Marketing

MARCH 17, 2023

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. And I, that's really my expertise.

B2B 83

B2B Marketing B2C ChatGPT 83

Duct Tape Marketing

SEPTEMBER 30, 2022

If you're moving out of brick and mortar into online, more and more businesses, whether you're B2B or you're b2c, are realizing that digital is a primary channel or at least equal. You web a wall of questions, you don't know where the ends I would maybe leave too. But it's people who care about that experience, right?

Marketing 76

Marketing Differentiation B2C PR 76

YoungUpstarts

FEBRUARY 23, 2015

Messages must also be differentiated between Business to Consumer (B2C) and Business to Business (B2B) customers: B2C messages are driven by offers that communicate a sense of well-being, convenience, security, productivity/increased significance, exclusivity, continuity, positive social sharing or possibility.

Social Media 100

Social Media Campaign SEO B2C 100

Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 trillion in 2021, up from $1.3 trillion in 2014.

SEO 80

SEO eCommerce Analytics Software Review 80

The Next Web

DECEMBER 8, 2012

But connecting with consumers and brand advocates directly, in active online communities, is the real secret sauce, especially for B2C startups with an online presence. On the flipside, social enterprise and non-profits have been particularly hip to this trend. They reply to tweets and make social media a priority in a variety of ways.

Community 141

Community B2C Social Media B2B 141

ReadWriteStart

JULY 23, 2021

If you have a B2B company whose budget is meager and you are looking for all the possibilities to promote it on Linkedin? See what works for your numbers would suggest that for B2B brands, Wednesday would be the best solution, followed by Tuesday. For B2C Brands, they would say Monday and Wednesday. Phase :- Test Phase.

Viral 216

Viral Algorithm Framework B2B 216

Austin Startup

JULY 12, 2010

Stories of injustices made right via social media are frequent, if not altogether common. But until then, individuals should, at minimum, have read, write and export rights to the data they have created around the web.

Customer 80

Customer Harvest B2C Technical Review 80

Version One Ventures

NOVEMBER 6, 2013

Nowadays, we can learn virtually everything about a company online, from its tagline to founder backgrounds, fundraising history, current investors, and social media traction. Fortunately, web apps like Mattermark , DataFox , and PitchBook wrangle, clean and organize the data so that we can focus on analyzing it.

Vertical 153

Vertical B2B B2C Venture Capital 153

Rembrandt Communications

DECEMBER 2, 2015

Stop the madness and focus on what works with your B2B and B2C content strategy You are running around like a crazy person trying to shop, decorate, clean, prepare for guests, pack, wrap, ship gifts… the list goes on. And this doesn’t include all of the things you need to finish at work before you […].

B2C 100

B2C PR B2B Marketing 100

YoungUpstarts

AUGUST 17, 2014

Automation helps with mass emails, social media replies, and on-page content. Automation is essential to B2B (business to business) marketing. Moreover, those tracking online progress (search rank, social engagement, website visits coming from other channels), are overloaded with duties, multitasking and allocating time.

Architecture 180

Architecture Marketing SEO Cofounder 180

Occam's Razor

JULY 6, 2016

I've written about the biggest mistake web analysts make. It does not matter if you are are B2B or B2C. Yet, no one bothered to try the web experience to check how much it sucked. Most don't follow their brands on social media and are self-tortured by the embarrassment that is their social media presence.

Design 86

Design Software Review Mobile Analytics 86

The Next Web

JANUARY 13, 2014

Brian Honigman is a marketing consultant, a freelance writer and a social media enthusiast. The app’s growth presents an ongoing opportunity for both B2B and B2C businesses looking to increase visibility among existing and potential customers. Entrepreneur Social Media How-To''s' What do you think?

Campaign 147

Campaign Social Media B2C Metrics 147

Duct Tape Marketing

MAY 22, 2019

It’s kind of a shady site, but what it is basically is it’s like a web proxy so you can go to Google, use an IP address that’s in the States and search through it, and the cool thing is is that it’s not a VPN so it doesn’t have your browser history or any of that stuff implementing it. Brian Dean: Plenty.

SEO 60

SEO Kansas City Kansas Missouri 60

crowdSPRING Blog

SEPTEMBER 5, 2014

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Why Responsive Web Design Helps People Buy Your Product | Inc – crowdspring.co/1psW8QW. 50 Free Resources for Web Designers from August 2014 – crowdspring.co/1vJ9Fwa.

Social Media 92

Social Media Small Business Design Media 92

Duct Tape Marketing

AUGUST 17, 2022

19:15] On SEO-related sites, how valuable are signals in social media — meaning people linking to you on social platforms like Twitter? [20:41] And then once, once we have that, then we're looking at ways to translate those into technical artifacts on the web that Google can see. There's they're links back links.

SEO 89

SEO Technical Review Metadata Social Media 89

Startup Lessons Learned

MAY 14, 2009

Twitter about it or post it to a social media site? Were not going to have any form of advertising, but I am considering trying to offer a scholarship program to worthy entrepreneurs, just as we did for the Web 2.0 We attempted to use Waterfall and market ourselves as B2C. May 14, 2009 5:23 AM David said. Expo SF (May.

Lean 60

Lean San Francisco Continuous Deployment Software Review 60

Guy Nirpaz

NOVEMBER 15, 2011

. #2 – Give all sales people a social media address. Social pages are often the first ones to come up in search results. Darren Suomi, VP Sales from HootSuite called it “giving all sales reps a social media address”. She is closing 95% of her business based on social media leads.

Sales 108

Sales Social Media B2C B2B 108

Duct Tape Marketing

MARCH 30, 2022

19:15] On SEO-related sites, how valuable are signals in social media — meaning people linking to you on social platforms like Twitter? [20:41] Use social media tools to schedule and publish updates, monitor terms and analyze performance. A lot of it depends on whether you're B2C or B2B.

Technical Review 87

Technical Review SEO Metadata Algorithm 87

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Duct Tape Marketing

FEBRUARY 6, 2024

Shama is a visionary strategist for the digital age, a web and TV personality, a bestselling author, and the award-winning CEO of Zen Media – a global marketing and digital PR firm. John (02:17): Well, and what's interesting, I mean I think we've had this since the advent of say Google reviews or even social media.

Engineer 64

Engineer SEO ChatGPT Channel 64

ConversionXL

AUGUST 7, 2019

That’s especially true for B2B marketers. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands.

B2B 110

B2B Marketing Social Media B2C 110

ConversionXL

SEPTEMBER 2, 2019

One of the many things I’ve learned about users’ online behavior here at LoginRadius is that the younger demographic not only expect a seamless web experience, they know full well it’s available and are irritated if websites don’t offer that. On the other hand, Easytobook , a B2C company, had 1.5 Impressive, but since only 3.4%

Social Network 73

Social Network Viral Social Media B2C 73

ConversionXL

JUNE 24, 2014

One of the many things I’ve learned about users’ online behaviour here at LoginRadius is that the younger demographic not only expect a seamless web experience, they know full well it’s available and are irritated if websites don’t offer that. On the other hand, Easytobook , a B2C company, had 1.5 Impressive, but given only 3.4%

Social Network 130

Social Network Viral Social Media B2C 130

Occam's Razor

DECEMBER 9, 2013

These two social platforms (eschew others at this point) allow you to learn how to earn attention in two different form factors. Expressed by me on behalf of all humans on earth: The world's greatest social media strategy: 1. The picture above is from my first book, Web Analytics: An Hour A Day, from page 235.

Analytics 165

Analytics Marketing Channel Metrics 165

Duct Tape Marketing

FEBRUARY 3, 2017

Not only is it cost effective, but content marketing also provides a wealth of benefits such as increased traffic to your website, establishes authority and visibility to search engines and can convert web visitors into valuable leads. About the Author. You can connect with Richard on Linked In. .

B2B 28

B2B B2C Curation Engineer 28

Duct Tape Marketing

FEBRUARY 2, 2023

And I was at the social media marketing world and was at this, uh, breakfast held by Andy Costadina, one of our mutual friends. And one of the things I'm proud of in the book is I have dozens of brand new case studies, diverse b2b, b2c, big companies, you know, small companies. He's gone all in on this community.

Community 84

Community Marketing Audience Networking 84

Occam's Razor

FEBRUARY 20, 2012

The single biggest mistake web analysts make is working without purpose. No going to web analytics conferences. You'll also note small thinks like outbound link tracking (using Events) to set up for social actions and ensuring all affiliate links are tagged with our company's tracking parameters. We work very hard.

Web 138

Web Analytics Technical Review Affiliate 138

Occam's Razor

OCTOBER 10, 2011

I am going to define a way for you to think about measuring social media, and you can't actually easily measure what I am going to recommend. Social media is evolving at an incredible pace. So what actually matters in Social Media? I am going to break the second part of the rule. So why break the rule?

Social Media 165

Social Media Metrics Conversion Media 165

Mike Michalowicz

FEBRUARY 11, 2013

Social Media Marketing Strategies. Social media is about connecting with the people in your niche: customers, potential customers, people who are interested in what you do, or who share similar interests and circles or hubs with you. Social media isn’t new. Social media is about doing that online.

Small Business 167

Small Business Marketing PR Social Media 167

Entrepreneurs-Journey.com by Yaro Starak

SEPTEMBER 8, 2011

With the advent of the web and the multifaceted programming features of WordPress , many younger entrepreneurs have the ability to go into business for themselves very easily and very cheaply, but very haphazardly. What Is “B2C&# ? The reason these companies fail is simplistic.

B2C 91

B2C B2B Business Model Sales Cycle 91