ConversionXL

MARCH 28, 2014

You’ve likely already heard that explainer videos can boost conversions anywhere between ten and ten bazillion percent. While 74% video view/page view is impressive, what if the majority of people shopping for invoicing software watch videos – when given the option – instead of scanning a bunch of text?

Video 122

Video Software Review Cofounder Metrics 122

ConversionXL

OCTOBER 1, 2022

95% of B2B buyers are not ready to buy your product right now. They’re having conversations with colleagues, researching on social media, and listening to podcasts about the product or industry and learning where your brand fits in. It more accurately mirrors a buyer’s movements before they reach your demo page.

B2B 103

B2B Social Media Channel Audience 103

Duct Tape Marketing

DECEMBER 30, 2022

2:07] Let’s talk about the local versus national differences in marketing — are there any significant differences let’s say for a plumber versus say a software company when it comes to digital marketing? [3:57] 12:27] How do we get those reviews from customers that seem to be happy? [15:16] Like this show?

Software Review 86

Software Review Marketing Technical Review Michigan 86

ConversionXL

OCTOBER 22, 2018

Talk to any B2B marketer about attribution and they’ll either roll their eyes or rant about how it’s important but hard to get right—long lead cycles, multiple contacts from a single organization, etc. Conversions (e.g. Some might stare blankly and ask what you mean. site visits). Engagement (e.g. bounce rate). form fills).

B2B 131

B2B Marketing Analytics Campaign 131

Mucker Lab

APRIL 6, 2023

Hila Qu joined Mucker’s Tony Yang for an Ask-Me-Anything (AMA) conversation about Product-Led Growth (PLG) for Startups to kickoff the 2023 Mucker Growth Series. The success of the foundation is can you get to the first PLG conversion and actually have a user or prospective customer without talking to sales? That’s the success.

Product 78

Product CTO Hire Startup Fractional CTO 78

Duct Tape Marketing

APRIL 21, 2022

2:07] Let’s talk about the local versus national differences in marketing — are there any significant differences let’s say for a plumber versus say a software company when it comes to digital marketing? [3:57] 12:27] How do we get those reviews from customers that seem to be happy? [15:16] Like this show?

Small Business 88

Small Business Software Review Marketing Technical Review 88

www.forentrepreneurs.com

FEBRUARY 2, 2010

This human touch can be as light as email follow ups, or as much as inside sales people doing multiple sales calls and demos. This is going to show you the dependency on several critical variables: Cost per lead Conversion rates at each stage of your sales process Level of touch required Then compare this to your expected monetization.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

YoungUpstarts

SEPTEMBER 16, 2020

Improve conversion rates and ROI . Using automation does allow you to create campaigns that don’t require manual intervention at every touchpoint, but you still need to revisit and review the success of your campaigns. Predict future customer needs and improve personalization through historical data to increase conversion rates.

Marketing 179

Marketing SMS Campaign Channel 179

Up and Running

JANUARY 18, 2021

That same research highlights the preference extends to B2B and B2C customers, and only 20% of B2B shoppers want to return to in-person sales. Clicking to call or access a chatbot, tweeting for service, or being able to schedule a video conference/demo should be in their hands. using the technology to make a purchase.

eCommerce 150

eCommerce B2B Forecast Demand 150

ConversionXL

NOVEMBER 9, 2021

It’s the point where effort spent on creative and dollars spent on ads culminate in a successful conversion—or not. Unfortunately, most landing pages are ineffective, with an average conversion rate of only 4.6% Memberstack’s B2B audience are familiar with YCombinator. across all industries. Image source.

Audience 156

Audience Video Software Review Conversion 156

ConversionXL

APRIL 28, 2020

It wasn’t quite a flip from B2C to B2B, but it was close. This is the model my customers referenced when I was selling them demand-gen software in 2014. by downloading guides, using the open parts of our product, requesting a demo). But if you have only a 5% conversion rate from MQL to SQL, something might be up.

Demand 101

Demand Revenue SQL B2B 101

YoungUpstarts

JULY 1, 2015

Pioneered by co-founders of HubSpot Brian Halligan and Dharmesh Shah, inbound marketing is a leading Business-to-Business (B2B) digital marketing strategy. Examples of such content (primarily B2B focused) include: Blog articles – the mainstay of content and inbound marketers. c) Tracking.

Software Review 100

Software Review Marketing Social Media B2B 100

ConversionXL

NOVEMBER 29, 2018

A freemium or free-trial approach impacts the micro-conversion of an unpaid product sign-up. And optimizing for micro-conversions can undermine macro-conversions, especially if your marketing team never sees what happens after a form fill. Benchmark conversion rates: freemium vs. free trial. So what should you do first?

Customer 119

Customer Conversion Acquisition B2B 119

Duct Tape Marketing

JULY 14, 2022

Click on over and give us a review on iTunes, please! So I kind of just like put the two and two together and created software for real estate. It was like an open house sign in software. So you can imagine sales, demos, pitches, onboarding, training, product updates, customer interviews, you know, things like that.

Technical Review 81

Technical Review Demand Cofounder Video 81

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. As many as 97% of people read product reviews before making a purchase and 89% consider them an essential resource. . The follow-up and additional reviews speak to the consumer’s subconscious mind.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

JUNE 16, 2022

That B2B sales are built on relationships. For example, a two-person partnership probably doesn’t want to be cross-sold a demo for an enterprise-level company. increasing customer lifetime value, boosting product awareness , or improving conversion rates) and assess how each content asset contributes to the goal.

B2B 129

B2B Email Sales Acquisition 129

ConversionXL

JUNE 2, 2022

Individuals don’t make B2B buying decisions; groups do. ABM must target the entire buying committee, not just one or two individuals who may never be involved in sales conversations. To maximize impact and ensure correct prioritization, the team reviewed the top 10 accounts quarterly. But you first have to engage them. ?Think

Customer 98

Customer Marketing Channel Acquisition 98

mashable.com

NOVEMBER 4, 2010

It could be a button color, a bit of web copy, an image — something extremely finite that may (or may not) have a measurable impact on desired actions, be they conversions or a simple click-through. Some Code-Free A/B Testing Resources 1. You can use Optimizely even if the thought of coding makes you break out in a cold sweat.

Developer 73

Developer Software Review PHP Social Media 73

ConversionXL

JULY 9, 2015

Why the gap between signup and conversion? The chart below, a benchmark study done by Totango , shows the typical ratio of tire kickers to true evaluators: As you can probably assume, it’s the true evaluators that show the greatest conversion rates. Your free trial signups are hardly equal. More on that, later.).

Analytics 48

Analytics Conversion Software Review Email 48

ConversionXL

OCTOBER 23, 2012

Our goal here was to get more people to take a tour of their service (text message marketing software) and get to the pricing page. No-one can tell for sure, but my hypothesis is that due to short attention spans people want to get straight to the point. Level of cost/commitment associated with conversion. Case #2: DesignBoost.

Clickthrough 128

Clickthrough Software Review B2B Audience 128

Software By Rob

AUGUST 18, 2010

This change that took all of five minutes to make, led to an 8x increase in paid conversions. Amazingly, this resulted in a 10x increase in paid conversions for the month. conversion rate to paid accounts initially and can convert 2% of the people that stick around for a year. Look at that again. That’s not 8%. That’s 800%.

Software Review 78

Software Review Software Revenue Cofounder 78

mashable.com

MAY 5, 2011

It got 10% conversion,” Carrella says. Another way is get behind the power blogs such as mashable, techcrunch and get them to write a review or do an interview for your solution. Can we put our demo video on the launchrock page? But what you CAN do is put in the notification bar at the top with a link to your demo video.

Pakistan 94

Pakistan Social Media Startup Stealth 94

mashable.com

NOVEMBER 3, 2010

The group seeks out technologies that are complementary to the company’s core operations, including applications, software and infrastructure startups. Founders can make in-person connections, however, with Qualcomm Ventures at various demo events, conferences and trade shows. “I’m always open.

Angel Investor 80

Angel Investor Startup San Francisco Social Media 80

ConversionXL

OCTOBER 30, 2021

This can be simplified further into a three-stage model: Top of the funnel (TOFU): Awareness Middle of the funnel (MOFU): Consideration Bottom of the funnel (BOFU): Conversion. These linear marketing/conversion funnel models are based on the traditional customer lifecycle. . The conversion at this stage is them attending that webinar.

Customer 140

Customer Marketing Social Media CPA 140

Up and Running

MAY 21, 2014

Some workshops, evaluations, demos. Obviously, we want to have repeat business, but instead of waiting for the phone to ring for that, what are we doing to make sure that we’re cross-selling and holding events, and maybe reviewing results to make sure that the customer actually got the result promised?

Marketing 72

Marketing Social Media Sales Media 72

www.vccafe.com

MARCH 11, 2013

VC Cafe highlights everything you need to know from hosting your code in hackathons to open source legal docs. s the new way to code, and quite easy to learn. You can write back end code in javascript, one language conquers all! Code Igniter. Code Hosting and Version Control. code spaces (svn). WorkingPoint.

Software Review 53

Software Review Technical Review Startup 53