article thumbnail

Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Common B2B marketing challenges. So what does it take? Let’s dive in. Sales cycle length increased.

B2B 150
article thumbnail

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing

Duct Tape Marketing

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Christie Horsman In this episode of the Duct Tape Marketing Podcast , I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena.

B2B 78
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Clients Miss Payments

The Startup Magazine

Including your invoice as a PDF is also encouraged when dealing with B2B clients – some clients will use accounting programs that rely on PDF files to track customer payments. However, that customer may eventually get a new card with a new card number and security code.

article thumbnail

What did they do before you came along?

A Smart Bear: Startups and Marketing for Geeks

Here’s a simple question, often asked when designing software but more useful when you’re designing your marketing and sales pitch: How are people doing this today without you? Here’s how this gets your marketing and software design off the ground. Working the pain in B2B. Example and pattern.

article thumbnail

Twitter Link Roundup #188 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Find More Customers for Your B2B SaaS Product with These 5 Distribution Hacks – [link]. MIT Technology Review – [link]. Increase Your Team’s Curiosity | Harvard Business Review – [link]. Can you Crowdsource Your Employee Reviews? Mobile traction is getting harder, not easier. – [link].

article thumbnail

Twitter Link Roundup #235 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

The Myth of Venture Capital | Re/code by Jon Oringer – crowdspring.co/1tNFeV7. How to Use Social Media to Drive Traffic for B2B Companies – crowdspring.co/1nPz9An. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link]. WordStream – crowdspring.co/1tOs1vg.

article thumbnail

A framework for categorizing and comparing cloud platforms

bijoor.me

B2B Sales Process. Johan proposes a framework that describes the various layers of cloud platform services starting from virtualized hardware up to end-user software applications. 1: Software Defined Datacenter Users : Infrastructure Engineers. Bike Tours. Content Marketing. Engagement Tracking. Conversation Management.