Remove B2C Remove Lead Generation Remove Operations Remove Sales
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A Quick Primer on B2B Conversion Optimization

ConversionXL

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. There are a few things that make optimizing for B2B a different beast: The sales cycle is usually longer.

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Weekend Favs April 22

Duct Tape Marketing

FLG – An easy-to-use online CRM for small to medium-sized B2C businesses that helps them manage 100,000s of leads and automate customer touchpoints without changing their sales process. Users have access to all the necessary customer management tools that are needed for day-to-day operations.

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Looking for your summer internship? Look no further.

Austin Startup

Internship Title: Business Development Intern Compensation: Paid — $10/hr Description: The Business Development Intern will assist the Sales Team in Prospecting, Outreach and Qualifying leads, and work directly with the Business Development Manager. To Apply: Please send your resume to admin@visualsemantics.io

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Why Core Values Matter for Small Business Marketing

Up and Running

Sharing your brand’s core values allows you to connect with your consumer base on a deeper level and drive more sales. It continues to drive traffic to websites, increase email opens, and as a lead generation tool, content remains king. Even better: “We aren’t satisfied unless our customers are thrilled.”.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

I walk through below how progressive investors are using technology and analytics throughout all of their operations. We are also seeing technology evaluation as an increasingly important part of LP operational due diligence. I previously posted a detailed presentation with sales technology tools useful for B2B sales.

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Optimizing the Free Trial Signup – How Flow Got a 17% Lift [Case Study]

ConversionXL

For many SaaS and cloud service providers, 100% of customers sign up for a free trial as part of the sales process — yet one study suggested that even the best-in-class of SaaS marketers were losing a staggering 75% of those who signed up for a free trial before they entered their credit card details. What industry are you operating in?

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35 Leading Women Entrepreneurs Paving The Way For Success

Designmantic Blog

Lilach Bullock is well-known in the fields of online lead generation and social media. She has also authored many best-selling books for Amazon on sales, marketing, entrepreneurship and small businesses. Kendall SummerHawk. Website: kendallsummerhawk.com. .’ Jill Foster. Website: innerlifedigest.com. Shelly Kramer.