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Vertical Markets 2: Customer/Market Risk versus Invention Risk.

Steve Blank

Steve,&# he said, “you’re missing the most interesting part of vertical markets. Markets with Invention Risk are those where it’s questionable whether the technology can ever be made to work – but if it does customers will beat a path to the company’s door. are much more differentiating than technology.

Vertical 162
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Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologies products to potential customers. Convergent Technologies was one of those OEM suppliers. Their engineers hated us.

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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

Other advisors provided marketing with industry-specific advice in our initial vertical markets (computational fluid dynamics, computational chemistry, finite element analysis, and petroleum engineering). They knew the technology trendsetters in their fields and got us in front of them.

Engineer 221
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25 Entrepreneurs Explain Their Major Accomplishments in 2019

Hearpreneur

This focus has helped me recruit the best and the brightest in the field, build a world-class operation, and most of all, with all the knowledge in a specific vertical, help build a leading agency for food & beverage manufacturers that are looking to build a direct to consumer channel. Thanks to CJ Xia, Boster Biological Technology ! #14-

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Am I a Founder? The Adventure of a Lifetime. « Steve Blank

Steve Blank

» Dig for Leadership - Stories that try to make the world a better place. , AKPC_IDS += "499,"; (No Ratings Yet) Loading … Posted in Leadership | Tagged [.] Below we copy from Steve Blank’s blog. Blank asks a lot of the right questions in his blog post: Am I a Founder? Blog at WordPress.com.

Cofounder 229
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supermac War Story 1: Joining supermac

Steve Blank

Blog at WordPress.com. While I was consulting for them, I got a call from a recruiter for a company called SuperMac, which made add-on products for the Macintosh. Theme: Digg 3 Column by WP Designer.

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Can You Trust Any vc's Under 40?

Steve Blank

Posted on September 14, 2009 by steveblank Over the last 30 years Wall Street’s appetite for technology stocks have changed radically – swinging between unbridled enthusiasm to believing they’re all toxic. Large companies were acquiring technology startups just to get in the game at the same absurd prices.