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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

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How to Successfully Engage With Your Customers Online

Up and Running

Which can be disastrous if you’re delivering different messages or even a misaligned tone through every channel. Choosing to message through the channels they use most and proactively reaching out. Planning to release an e-book, redesign your website, or launch a new product? Engage across multiple channels.

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REAL Lessons of The Social Network

Growthink Blog

box office of over $84 million “ The Social Network ,” – the movie about Mark Zuckerberg and the founding of Facebook – is just another example of the public’s fascination with social networking and young billionaires, not necessarily in that order. At a current U.S. Cultivate Serendipity.

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[Review] The Social Customer

YoungUpstarts

Rather, the challenge is this – how can we transform fans and followers on social networks into actual money paying customers? While Facebook, Twitter and YouTube have found ways to monetise their platforms, many are still figuring out ways to connect the social web with the corporate wallet.

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How To Close The Books on Your Startup

mashable.com

Facebook, Twitter Engineers Tweak Google’s Social Search [VIDEO]. How To Close The Books on Your Startup. This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. Subscribe to the Business channel.

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[Review] Optimize

YoungUpstarts

Answer: Adopt a customer-centric content marketing strategy which incorporates search and social media optimization. Here are five big takeaways on developing an optimized content marketing strategy which I’ve gleaned from the book. Use social networks to engage with community. Start with Research & Planning.

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Five Steps To Social Media Success for Startups

Startup Professionals Musings

I’ll put my money on one of the originals in the social media marketing game, my friend Lon Safko, who just published his Second Edition of the bestselling book, “ The Social Media Bible.” Understand the basic tools – the social media trinity. Put your social network links on your stationery, business cards, and email.