David Teten

JULY 12, 2012

For startup companies trying to build buzz around their brand, but without the capital to launch a full-fledged PR campaign, there are a lot of ways to hack the PR game. For example, Mo.com interviews entrepreneurs from all industries to learn about small business experience and strategies. Host an event.

Venture Capital 122

Venture Capital PR Technical Review Startup 122

Up and Running

JUNE 8, 2021

Value-driven content makes an impact from hyper-local to global campaigns. Although many parts of your company may change over the years, like your logo, website, marketing campaigns, and even the products you sell, your core brand values should remain solid. They want to share your values. They are your driving, but unseen, force.

Small Business 133

Small Business Marketing Japan Global 133

Duct Tape Marketing

JANUARY 17, 2014

Why Video Marketing is Underrated (and How to Use it to Your Advantage) written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Today is guest post day here at Duct Tape Marketing and today’s guest is David Preston – Enjoy! The right face on your video campaign can foster trust.

Video 73

Video Marketing Harvest Bandwidth 73

Up and Running

DECEMBER 18, 2013

The JOBS Act opened doors for major innovations in crowdfunding , and dozens of new funding websites have popped up to address the needs of specific types of businesses. Indiegogo is a free-to-join site that hosts fundraising efforts made by pretty much anyone with an idea to pitch. If you’re looking for a grant….

Kenya 119

Kenya Angel Investor Technical Review Software Review 119

Women Entrepreneurs Can

DECEMBER 28, 2020

If you have just launched your small or local business, now it is time to increase your visibility and start attracting all the right customers. However, small businesses often have a small budget that can be destined for advertising and marketing. Leverage Local SEO. Keep It in Line with Your Brand.

Small Business 52

Small Business Marketing Entrepreneur SEO 52

Duct Tape Marketing

MARCH 26, 2021

Even though 2020 immediately conjures words like “challenge,” “hardship” and “crisis,” there are many lessons learned that will impact and shape the future of business and small business marketing moving forward. Solo Show – Google Analytics Simplified for Small Business.

Marketing 90

Marketing Silicon Valley Cofounder Framework 90

Up and Running

MAY 12, 2020

Find good business partners and people who will refer you. You’re basically looking to establish multiple avenues of communication with customers through digital and traditional channels. Alert the press (reach out to local newspapers, radio stations, businesses, and so on). Create a paid advertising campaign.

Software Review 153

Software Review Exit Strategy Technical Review Business Plan 153

YoungUpstarts

NOVEMBER 23, 2015

Now in its sixth year, Small Business Saturday, the holiday shopping day that falls between seasonal icons Black Friday and Cyber- Monday , is finally coming into its own. Is your small business ready to take advantage of the day? com/us/small-business/shop- small/. Host a Special Store Event.

Small Business 100

Small Business Marketing Social Media Advertising 100

Duct Tape Marketing

MAY 11, 2022

Key Takeaway: Today, it seems as though there’s a never-ending list of channels and ways in which your customers can communicate with you and your business. We often hear from small businesses that their marketing works, they just don’t know which part. You know, this channel that we invested in.

Metrics 83

Metrics Marketing Software Review Cofounder 83

Duct Tape Marketing

NOVEMBER 9, 2022

4:41] What have you found are some of the biggest growth killers, particularly for small businesses? [7:15] 7:15] How do you manage the fact that somebody is hiring you to do marketing, but you can’t really do marketing if you don’t get into every aspect of their business? This is John Jantsch, my guest Clare Price.

Marketing 73

Marketing Differentiation Sacramento Small Business 73

Brandanew

AUGUST 22, 2016

Listen in and find out more about why a connection between social and business process is gaining traction! Listen to to the show here: Social Trends Podcast : A Vision For a Business Operation System. hosted by Upasna Kakroo. Because social media is not just another channel, it’s a part of your business.

Operations 100

Operations Social Media Lead Generation Media 100

Up and Running

JULY 26, 2016

Your customer acquisition cost and lifetime value are the two magical numbers you need to calculate for each one of your campaigns. The cornerstone of any business is that LTV > CAC. Cost of Acquisition (CAC): The total cost of acquiring a user through a given channel. Users who love your product (cheap or free).

Revenue 60

Revenue Acquisition Channel Campaign 60

Austin Startup

SEPTEMBER 19, 2017

Here’s how your small business can help the victims of natural disasters. There are restaurants and businesses collaborating, making discounts through donations to send over to many charities. Capital Factory organized a blood drive at the end of August while also opening their open-spaced offices for displaced businesses.

Small Business 54

Small Business Houston San Antonio Florida 54

Duct Tape Marketing

FEBRUARY 10, 2021

The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. They team up with startups and small businesses to help them prioritize high-impact growth campaigns to quickly identify the highest ROI channel and then scale it.

Marketing 91

Marketing Framework Salary Channel 91

Women Entrepreneurs Can

MAY 17, 2022

When it comes to marketing, small businesses often face a unique challenge. There are many ways for small businesses to reach a wider audience. . Forming partnerships or collaborations with other businesses in your industry is a great way to expand your reach. Host an event. Giveaways and competitions.

Audience 59

Audience Social Media Hosting Mobile 59

Up and Running

MARCH 3, 2021

47% of small business owners execute marketing campaigns entirely on their own. Especially when the world, and your customers, are shifting to digital channels for entertainment, shopping, and communication with brands. Ideally, you would leverage both PPC and SEO together to bring traffic to your business website.

PPC 81

PPC Small Business Management Advertising 81

Duct Tape Marketing

APRIL 5, 2023

With over two decades in the digital marketing industry, he established his award-winning Melbourne-based digital agency WebSavvy back in 2006, to help small businesses grow. The MarTech Podcast share stories from world-class marketers who use technology to generate growth and achieve business and career success.

Advertising 80

Advertising Analytics San Diego Networking 80

Duct Tape Marketing

SEPTEMBER 30, 2022

John Jantsch (00:00): This episode or the Duct Tape Marketing Podcast is brought to you by the Nudge Podcast, hosted by Phil Agnew and brought to you by the HubSpot Podcast Network. So, because a lot of our customers are small businesses, you don't have an IT department, so you wanna be able to easily set it up.

Marketing 72

Marketing Differentiation B2C PR 72

Duct Tape Marketing

JULY 13, 2022

John Jantsch (00:01): This episode of the duct tape marketing podcast is brought to you by business made simple hosted by Donald Miller and brought to you by the HubSpot podcast network business made simple, takes the mystery out of growing your business. I think for, you know, hosts like me to ask questions.

Employee 90

Employee Design Networking Differentiation 90

Duct Tape Marketing

NOVEMBER 3, 2022

Hello Alice is a free, data-driven, and multichannel platform helping small business owners on their entrepreneurial journey by providing access to relevant funding networks and technical assistance tools while increasing owner success rates. In this episode of the Duct Tape Marketing Podcast , I interview Carolyn Rodz.

Entrepreneur 77

Entrepreneur Technical Review Networking Community 77

Duct Tape Marketing

JULY 21, 2022

John Jantsch (00:00): This episode of the duct tape marketing podcast is brought to you by business made simple hosted by Donald Miller and brought to you by the HubSpot podcast network business made simple, takes the mystery out of growing your business. Click on over and give us a review on iTunes, please!

Search 75

Search Technical Review Clickthrough Canada 75

ConversionXL

OCTOBER 26, 2022

Her first video about starting a business got 15K views, which resulted in 10 orders. From there, views increased for each video powering the channel to get over three million likes. TikTok now accounts for 90% of the brand’s sales, helping it grow from small business to six-figure company with over 182k followers.

Sales 115

Sales Customer Viral Marketing 115

mashable.com

OCTOBER 27, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business.

Entrepreneur 94

Entrepreneur Social Media Technical Review Social Network 94

ConversionXL

OCTOBER 7, 2021

You’ll need to maximize your presence on multiple channels with educational content and influencer marketing to ramp up the excitement. Which marketing channels drive the most traffic? One way to do this is by running marketing campaigns for each new feature or iteration of the product. Slow skimming.

Product 142

Product Marketing Software Review Social Media 142

Mike Michalowicz

NOVEMBER 11, 2021

These Go-Getters have been instrumental catalysts in educating fellow small business owners in the innovative Get Different marketing system. Buzz, as most call him, has simplified digital marketing success with The Rule of 26 and is on a mission to double the website revenue of service-centric businesses across America.

Paraguay 84

Paraguay Cofounder Cleveland Email 84

Up and Running

NOVEMBER 12, 2020

For many small businesses, determining your marketing budget is likely an afterthought. Leveraging the power of ML or Machine Learning, AI can help channelize your marketing spending in proper directions leading to a higher return on investment (ROI). Selecting the right advertising channel. Pitch to investors.

Artificial Inteligence 142

Artificial Inteligence Marketing Channel Campaign 142

Duct Tape Marketing

AUGUST 24, 2022

But ultimately the reason for tracking that is to then say, okay, of the channels, for example, of our traffic, what of that traffic is ultimately converting to a customer. Our are trafficked by channel. And now let's hear from a sponsor, running a small business means doing it all. Did, did we make any progress?

Marketing 81

Marketing Metrics Analytics Social Media 81

YoungUpstarts

MARCH 30, 2015

These niche platforms in turn are leading to even greater opportunities in small business categories from technology to food and beverage. With the backend of payments secured, there is plenty to be done on the front end to create a successful crowdfunding campaign in the public eye. Get to the Point. Make the first move.

Vertical 100

Vertical Cofounder Campaign Channel 100

Duct Tape Marketing

APRIL 19, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast was brought to you by the MarTech Podcast, hosted by my friend Ben Shapiro, is brought to you by the HubSpot Podcast Network, the audio destination for business professionals with episodes you can listen to in under 30 minutes.

Hiring 61

Hiring America CPA Offshore 61

Startup Professionals Musings

FEBRUARY 12, 2011

The idea of selling overseas is attractive to many small and medium-sized businesses. But many small business owners abandon any thought of selling abroad because they don't think they have the necessary resources. Good website localization also involves hosting and web infrastructure. In fact, this isn't the case.

Affiliate 223

Affiliate Marketing Social Media Germany 223

mashable.com

AUGUST 31, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Now that we’re nearing the home stretch of 2010, it’s a good time to take stock of various odds and ends for your business. Follow her on Twitter @corpnet and Facebook.

LLC 75

LLC Social Media Startup Philadelphia 75

mashable.com

AUGUST 31, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Now that we’re nearing the home stretch of 2010, it’s a good time to take stock of various odds and ends for your business. Follow her on Twitter @corpnet and Facebook.

LLC 75

LLC Ruby Social Media Startup 75

ConversionXL

JUNE 25, 2021

Then, answer the questions you come up with in your product launch campaign. Answering FAQs in your launch campaign can grab the audience’s attention, increase engagement, and drum up interest. But their awareness and engagement campaign is one for the record books. By February 2021, they had 8,918,198 monthly downloads : .

Product 96

Product Social Media Audience Software Review 96

Duct Tape Marketing

FEBRUARY 10, 2022

In this episode, Jason and I dive into the importance of financial guidance for agencies and what small businesses are missing when they don’t have a CFO. Check out the sales podcast where host will Barron helps sales professionals learn how to find buyers and in big business in effective and ethical ways.

CPA 70

CPA Technical Review Revenue Forecast 70

Up and Running

AUGUST 24, 2016

Don’t wait until after your business has opened to start establishing your social media presence. Your social media channels are a great way to get in contact with the media and industry leaders in your area; they’re also a great place for you personally to spread the word about your business’s grand opening. Host an event.

Social Media 60

Social Media Elevator Pitch Channel Campaign 60

mashable.com

OCTOBER 16, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! 49% of Small Business Owners Use Smar. GE Campaign Turns YouTube Videos and. Social Good Is as Easy as Texting 3 Ways Small Businesses are Investing.

Angel Investor 84

Angel Investor Venture Capital Social Media Technical Review 84

mashable.com

OCTOBER 16, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! 49% of Small Business Owners Use Smar. GE Campaign Turns YouTube Videos and. Social Good Is as Easy as Texting 3 Ways Small Businesses are Investing.

Angel Investor 83

Angel Investor Venture Capital Social Media Technical Review 83