Duct Tape Marketing

OCTOBER 9, 2018

Combined with the text below you should have a pretty good feel for how to use LinkedIn to generate sales conversations. LinkedIn is the oldest social network. Everyone seems to be on it, but no one seems to know quite how to use it to generate sales conversations. The same principles of offline networking apply on LinkedIn.

Conversion 74

Conversion Sales Audience Social Network 74

ConversionXL

JUNE 17, 2014

But with everyone flocking to digital channels also meant that it’s not just competitors trying to siphon your market’s attention, but aunts, uncles, friends & people who actually talk back to you. The reality is, NONE of this matters, when your social media channels aren’t connected to the right audience.

Social Media 128

Social Media Media Marketing Database 128

ConversionXL

JUNE 17, 2014

But with everyone flocking to digital channels also meant that it’s not just competitors trying to siphon your market’s attention, but aunts, uncles, friends & people who actually talk back to you. The reality is, NONE of this matters, when your social media channels aren’t connected to the right audience.

Social Media 127

Social Media Media Marketing Database 127

ConversionXL

JUNE 17, 2014

But with everyone flocking to digital channels also meant that it’s not just competitors trying to siphon your market’s attention, but aunts, uncles, friends & people who actually talk back to you. The reality is, NONE of this matters, when your social media channels aren’t connected to the right audience.

Social Media 126

Social Media Media Marketing Database 126

Duct Tape Marketing

JUNE 9, 2017

You can also curate content related to your industry, catch influencer attention with #tags and @mentions, and reach a wider audience on social. You can also capture new leads and have them run through your created shopping experience. A good prospecting tool like Socedo can assist you with social lead generation.

Conversion 59

Conversion Marketing Social Media Lead Generation 59

Duct Tape Marketing

AUGUST 17, 2017

Online behaviors, for example, their preferred social network, content types (video, text, audio), frequency, and duration. If you aren’t, you can use search engines to find what experts are already sharing, and curate the best available strategies into a coherent piece of content. How should you share and promote your content?

Social Media 66

Social Media Syndicate Syndication Matching 66

Duct Tape Marketing

APRIL 28, 2017

As a consequence, the social network has reduced the organic reach of commercial content, to protect its users’ interests. Isolated, a brand can reach 1-2% of its existing following by posting content on official networks. Lead generation & sales. These are five powerful use cases of social advocacy. Brand awareness.

Social Network 48

Social Network Distribution Curation B2B 48

Duct Tape Marketing

JUNE 6, 2018

Social media is just another channel, it is another part of marketing. Sales, lead generation, and customer support are not far behind because those are the things that we want to do the most, but I think you have to realize that there’s a place for social media today and you just have to understand where that is.

Social Media 74

Social Media Media Marketing Curation 74

ConversionXL

JUNE 17, 2014

But with everyone flocking to digital channels also meant that it’s not just competitors trying to siphon your market’s attention, but aunts, uncles, friends & people who actually talk back to you. The reality is, NONE of this matters, when your social media channels aren’t connected to the right audience.

Social Media 79

Social Media Media Database Channel 79

Duct Tape Marketing

FEBRUARY 11, 2013

By focusing a great deal of attention on “educating” decision makers at every level, building strategic networks and referral partners, and connecting people in ways that lead to no direct benefit, value is created. 2) Lead defining. 4) Channel guiding. Delivering value to a growing community is your number one job.

Sales 73

Sales Reputation Sales Cycle Curation 73

Duct Tape Marketing

NOVEMBER 30, 2017

Social media is just another channel, it is another part of marketing. Sales, lead generation, and customer support are not far behind because those are the things that we want to do the most, but I think you have to realize that there’s a place for social media today and you just have to understand where that is.

Social Media 68

Social Media Media Curation Campaign 68

ConversionXL

JUNE 17, 2014

But with everyone flocking to digital channels also meant that it’s not just competitors trying to siphon your market’s attention, but aunts, uncles, friends & people who actually talk back to you. The reality is, NONE of this matters, when your social media channels aren’t connected to the right audience.

Social Media 69

Social Media Media Marketing Database 69

Duct Tape Marketing

JUNE 19, 2012

There was a day when the press release did a lot of the work in generating actual media coverage for a firm announcing a new product, acquisition, award or some other newsworthy milestone. Publishing a consistent stream of press releases as a tool to announce and distribute news is a proven lead generation tactic right now.

PR 64

PR SEO Social Bookmarking Distribution 64

Duct Tape Marketing

MARCH 3, 2017

The overall performance of a content piece is determined by various factors such as a call to action click through, the number of leads generated etc. It’s a professional network where people are more interested in reading interesting content than in just skimming through headlines on the timeline. Not really. What’s more?

Marketing 28

Marketing Metrics Clickthrough Analytics 28

ConversionXL

FEBRUARY 11, 2020

Twitter is always a highly recommended social media channel to promote your brand online. You don’t have to be friends to talk to someone, and users can discover your tweets even if they’re outside your immediate network of followers—you’re not limited by your pool of connections. But it’s not easy to build a following.

Conversion 68

Conversion Social Media Search Campaign 68