Startup Professionals Musings

FEBRUARY 3, 2011

Outline your sales and marketing strategy (direct marketing, sales channel, viral marketing, and lead generation). You need to show your summary revenue and expense projections for three to five years. Who is your customer, what is the price, and how much does it cost you to build one?

Elevator Pitch 226

Elevator Pitch Viral Lead Generation Metrics 226

Startup Professionals Musings

FEBRUARY 14, 2016

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

Hockey Stick 120

Hockey Stick Intellectual Property Non-Compete Business Model 120

Startup Professionals Musings

JANUARY 11, 2015

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

Hockey Stick 120

Hockey Stick Intellectual Property Non-Compete Business Model 120

Startup Professionals Musings

FEBRUARY 11, 2010

Outline your sales and marketing strategy (direct marketing, sales channel, viral marketing, and lead generation). You need to show your summary revenue and expense projections for three to five years. Who is your customer, what is the price, and how much does it cost you to build one?

Elevator Pitch 138

Elevator Pitch Viral Lead Generation Business Plan 138

www.usatoday.com

JULY 16, 2012

Others, such as Loosecubes, are looking for a more consistent stream of revenue by switching to a subscription-based model. Entrepreneurs have also tapped sharing platforms to directly market their goods and services, somewhat blurring the line between unadulterated peer-to-peer co-ops and direct sales channels.

San Francisco 105

San Francisco Technical Review Zimbabwe New York City 105

Up and Running

JUNE 22, 2016

Below you will find a list of six strategies and tactics real estate agents use to bring in additional revenue, or to maximize their current revenue. They’re the houses that the owners can’t usually sell through traditional channels as they need to move fast. In fact, it returns the same ROI as social media marketing.

Wyoming 80

Wyoming Networking Channel Direct Marketing 80

ConversionXL

MAY 3, 2017

A customer survey conducted by BigCommerce revealed that 51% of SMBs expect social advertising channels (specifically Facebook Ads) will play a major role in accelerating revenue throughout 2017 and beyond. Basically, folks who are already in the sales funnel. Customer segmentation is an old trick in the marketing book.

San Jose 133

San Jose Customer Database Campaign 133

ConversionXL

DECEMBER 13, 2018

Marketing and sales collateral from Google is spartan, and common refrains about key features—like unsampled data—seem unworthy of a six-figure bill for most sites. Those with access to both products can: Move Salesforce data from Sales Cloud into GA360 for attribution reports, bid optimization, and audience creation.

Analytics 126

Analytics Cloud Audience Campaign 126

Duct Tape Marketing

NOVEMBER 17, 2022

I was in sales and marketing, and Andrea was in operations and dementia care. And before starting Senior Living Smart, I was a national VP of sales and marketing for Five Star, which was the fifth largest senior living company. We'd never owned a marketing agency. Why don't you just focus on marketing?

Differentiation 74

Differentiation Sales Cycle Audio Networking 74

ConversionXL

JULY 20, 2019

Generating revenue via email marketing requires strategy. Once you perfect your ecommerce email marketing strategy, conversions will soar. A few years ago, Custora declared that email accounts for more than 7% of all ecommerce user acquisitions, making it the second-most effective acquisition channel (behind search).

eCommerce 90

eCommerce Email Conversion Marketing 90

Rob Go

AUGUST 10, 2011

This valuation is for a company with 200 million registered users (although a much smaller # are active) and estimated revenues of around $200 million, equating to a steep multiple of 40 times sales for the microblogging service. Twitter is a great channel to leverage to have your consumers engage with your content.

Advertising 62

Advertising Valuation Channel Distribution 62

ConversionXL

DECEMBER 30, 2015

Generating revenue via email marketing requires strategy. So, what’s the truth about the state of email marketing in eCommerce? In 2013, Custora declared that email accounts for more than 7% of all eCommerce user acquisitions , making it the 2nd most effective acquisition channel (behind search). Not necessarily.

eCommerce 48

eCommerce Email Conversion Marketing 48

ConversionXL

JANUARY 26, 2017

A common mistake ecommerce store owners make is accepting the sale as the end-goal. Of course, an incidental benefit from well-designed post-purchase emails is a boost to customer satisfaction and sales. And follow-up emails help facilitate positive brand sentiment which, in turn, leads to more sales. open rate, a 5.1%

Retention 48

Retention Email eCommerce Software Review 48

The Startup Magazine

OCTOBER 21, 2021

It creates opportunities for direct marketing. It charges a 5% fee on revenue generated by emails it sends out. The goal of the app is to replace an email marketing team. This plugin works with many channels. It uses marketing automation to communicate with customers. Also, custom pricing is available.

Social Media 132

Social Media Email SMS Advertising 132

Entrepreneurs-Journey.com by Yaro Starak

JUNE 19, 2010

The biggest deal I’ve ever done was a sale of a $100,000 website. Adding Ad Revenue. I was still nervous because I hadn’t really invested that kind of money and negotiated a sale before, so I went to bed that night after I made the offer, wondering whether I was going to follow through with it. I had someone running the forum.

Technical Review 76

Technical Review Software Review Prospectus Audience 76

Occam's Razor

JANUARY 28, 2013

A really nice way to do a multi-channel strategy. Not just the online + offline part (though they all want multi-channel desperately), but the whole cart experience. "Let's just get people on the phone and our sales reps will convert!" Don't you love happy customers and big revenues?

Web 164

Web Design Marketing Security 164

Duct Tape Marketing

JUNE 1, 2017

The revenue generating potential is there. The power of email marketing is real. According to Toast, the single CTA led to a 371% boost in clicks and a 1,617 increase in sales. The Baymard study revealed that $260 billion in potential sales can be recovered nationally by optimizing the checkout process.

Email 60

Email Customer Marketing Campaign 60

Occam's Razor

MAY 27, 2015

Our advertising will rain down massive revenues! !" Like you, when I went to MBA school I was told my marketing class that the ultimate nirvana state for a Marketer was to be able to deliver the right message (RM) to the right person (RP) at the right time (RT). These are non-trivial questions to answer. Data is important.

Analytics 60

Analytics Marketing Mobile Audience 60

mashable.com

JULY 18, 2012

Subscribe to the Business channel. This is a emerging industry and GLIIF is poised to capture a large market share in a very short period of time. GLIIF’s initial offering includes a brand-able and blend-able custom encrypted image at a low cost of entry, pre re-direction marketing services and full analytics.

San Francisco 104

San Francisco Acquisition Social Media Mobile 104

ConversionXL

JULY 11, 2016

Three tactics to maximize revenue from a CRO program: Free test software. The aim nowadays should be to create great content that directly converts into sales. Report tangibly and make content marketing comparable to direct marketing channels. Personalized sales message. Change of statistics.

PPC 48

PPC Analytics Video Non-Compete 48

Lightspeed Venture Partners

DECEMBER 3, 2010

The online video networks are doing terrific business, and even Yahoo is benefiting from increased brand spend, seeing revenue growth for the first time in a while. While the revenue numbers may not be huge in 2010, there is certainly promise to the business models that are developing on these platforms. You want shopping to be fun.

Internet 113

Internet eCommerce Advertising Flash 113