Steve Blank

OCTOBER 24, 2016

If the Microsoft board was managing for quarter to quarter or even year to year revenue growth, Ballmer was as good as it gets as a CEO. These misses weren’t in some tangential markets – missing search, mobile and the cloud were directly where Microsoft users were heading. Yet a very smart CEO missed all of these.

Azure 120

Azure Business Model Cloud Artificial Inteligence 120

Steve Blank

OCTOBER 24, 2016

If the Microsoft board was managing for quarter to quarter or even year to year revenue growth, Ballmer was as good as it gets as a CEO. These misses weren’t in some tangential markets – missing search, mobile and the cloud were directly where Microsoft users were heading. Yet a very smart CEO missed all of these.

Azure 120

Azure Business Model Cloud Artificial Inteligence 120

Startup Professionals Musings

OCTOBER 2, 2018

I find that digital marketing is the most visible and effective place to start. Even within the digital marketing arena, there are a thousand alternatives, vying for your limited budget. Research the top digital channels for your business today. There is no one best channel for all businesses.

Marketing 240

Marketing Viral Channel Metrics 240

Occam's Razor

SEPTEMBER 19, 2011

With a plethora of digital media channels at our disposal and new ones on the way every day(!), How do you figure out which channels to invest in more and which to kill? Oh, and the killer question… if you invest in multiple channels, how much incrementality does each channel bring to your bottom-line?

.Net 119

.Net Campaign Analytics Channel 119

Up and Running

JUNE 22, 2016

Below you will find a list of six strategies and tactics real estate agents use to bring in additional revenue, or to maximize their current revenue. In order for this strategy to work, you need to buy a house below market value and you need to be able to accurately estimate the cost of repairs. Fix it and flip it.

Wyoming 80

Wyoming Networking Channel Direct Marketing 80

ConversionXL

JULY 20, 2019

Generating revenue via email marketing requires strategy. Once you perfect your ecommerce email marketing strategy, conversions will soar. A few years ago, Custora declared that email accounts for more than 7% of all ecommerce user acquisitions, making it the second-most effective acquisition channel (behind search).

eCommerce 90

eCommerce Email Conversion Marketing 90

Duct Tape Marketing

NOVEMBER 17, 2022

So use of QR codes, things like Bit Lees that can track the engagement event, bright other event type systems that you can get RSVPs where maybe the initial point might be a traditional marketing might be newspaper or direct mail ends up being a digital transaction. But we double in size every year in terms of revenue.

Differentiation 74

Differentiation Sales Cycle Audio Networking 74