Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” You need to be there.

Social Media 271

Social Media Media Startup Reputation 271

Startup Professionals Musings

FEBRUARY 11, 2023

Appreciate the media accolades and peer success feedback. Enjoy that first video interview at an industry conference, or the newspaper story which enhances your startup visibility and credibility. Surprisingly, word-of-mouth and viral efforts require more work and a larger budget than you would expect.

Sweat Equity 296

Sweat Equity Startup Salary Viral 296

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. For starters it brings a mindset to startups that not all of them have innately.

Technical Review 384

Technical Review Hockey Stick SEM Channel 384

Startup Professionals Musings

JULY 11, 2013

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

Social Media 249

Social Media Media Customer Viral 249

Hearpreneur

JANUARY 22, 2023

3- Social media Photo Credit: Tom Miller In my professional view, social media will continue to play a crucial role in the digital marketing strategies of successful businesses. In recent years, eCommerce companies have begun to increase revenue by selling products directly via social media networks.

Artificial Inteligence 124

Artificial Inteligence Technical Review Entrepreneur Social Media 124

Startup Professionals Musings

DECEMBER 6, 2012

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

Social Media 228

Social Media Media Customer Viral 228

YoungUpstarts

JUNE 18, 2020

But social distancing comes at a price. Businesses and startups are looking for new ways to survive in this pandemic. They also have immense viral potential on social media. million views within 3 weeks on Maybank’s YouTube channel. When people can’t work together, everything falls apart.

Video 229

Video Advertising Technical Review Viral 229

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the half of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” With over 78% of the U.S.

Social Media 120

Social Media Media Entrepreneur Reputation 120

ConversionXL

FEBRUARY 3, 2022

Startups need to survive and thrive on a shoestring budget, which is why it’s based on rapid experimentation. Channel-level expertise: An understanding of how the channels work (e.g., Where Airbnb recognized the value in another platform, Dropbox doubled down on the strength of its product as a distribution channel.

Retention 113

Retention Marketing Acquisition Channel 113

The Startup Magazine

SEPTEMBER 30, 2018

You need to establish good relations with your customers in order to generate more sales and social media is the best place to find and attract new audiences. One of the biggest advantages that social media offers is you can reach a lot of audiences and increase your sales without spending a lot of money.

Social Media 96

Social Media Media Sales Audience 96

Brandanew

OCTOBER 14, 2016

When utilized in the most proper manner, a large community on Instagram for your brand can be a highly-effective visual advertising channel. Recent studies showcase that this platform can provide 25% more engagement with consumers when compared to other social media channels. Filters are a known Instagram feature.

Community 100

Community Social Media Nashville Philippines 100

Startup Professionals Musings

MARCH 9, 2020

A common pain of startups after an exhilarating first surge of early adopters is a long and frustrating plateau of slow growth, where it seems like nothing you do will get your business to profitability. Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially.

Social Media 329

Social Media Metrics Viral Channel 329

Startup Professionals Musings

JULY 18, 2012

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the new book by Dave Carroll, “ United Breaks Guitars.” You need to be there.

Social Media 198

Social Media Media Marketing Reputation 198

crowdSPRING Blog

DECEMBER 15, 2010

Small businesses and startups face many challenges when marketing their products and services. Small businesses and startups have minimal brand recognition, are often located in geographic or demographic areas that limit their marketing options, and most have small (or non-existent) marketing budgets.

Lean 129

Lean Small Business Marketing Startup 129

Startup Professionals Musings

MAY 16, 2020

Appreciate the media accolades and peer success feedback. Enjoy that first video interview at an industry conference, or the newspaper story which enhances your startup visibility and credibility. Surprisingly, word-of-mouth and viral efforts require more work and a larger budget than you would expect.

Sweat Equity 435

Sweat Equity Salary Viral Leadership 435

Startup Professionals Musings

APRIL 7, 2023

That means they normally only invest in startups with a working product that has already been sold to at least one customer for full price (beta tests, giveaways and best friends don’t count). These days, even viral marketing requires real money, for events and promotions. Make sure allocation amounts are reasonable.

Elevator Pitch 228

Elevator Pitch Salary Angel Investor Viral 228

The Startup Magazine

JULY 28, 2023

Breaking it down into this 5-point strategy could help your startup business get ahead. You must represent your brand in your bricks & mortar building, online via your website, through your social channels, and in any other ad campaigns you run. If you go viral, your brand will soar. trillion E-commerce industry.

Marketing 105

Marketing Social Media Audience SEO 105

The Startup Magazine

JUNE 6, 2021

Since the internet is the dominant force in every industry, startups need to conquer many challenges to succeed these days. Do your market research to see what type of service consumers look for in your line of work, what products are currently trending, as well as what channels of communication and type of content your consumers prefer.

Social Media 173

Social Media Audience Affiliate Startup 173

ConversionXL

FEBRUARY 27, 2019

Successful product launch campaigns have a strong value proposition, multi-channel distribution, supporting content, and other trappings common to every marketing campaign. startups want to launch their products without at least trying to language-market fit. Andrew Macarthy wrote about social media use during the Mahabis launch.

Product 110

Product Campaign Acquisition Social Media 110

Startup Professionals Musings

JULY 12, 2020

That means they normally only invest in startups with a working product that has already been sold to at least one customer for full price (beta tests, giveaways and best friends don’t count). These days, even viral marketing requires real money, for events and promotions. Make sure allocation amounts are reasonable.

Elevator Pitch 336

Elevator Pitch Salary Angel Investor Viral 336

Startup Professionals Musings

OCTOBER 2, 2018

Should you be buying key words from search engines, building fabulous web content, blasting out e-mail campaigns, or putting all your efforts into viral videos or social media? Research the top digital channels for your business today. There is no one best channel for all businesses.

Marketing 240

Marketing Viral Channel Metrics 240

Startup Professionals Musings

JANUARY 17, 2013

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. Use social media and Search Engine Marketing (SEM) to start.

Marketing 265

Marketing Viral SEM Startup 265

Startup Professionals Musings

SEPTEMBER 3, 2021

Today, with the Internet and social media, if you aren’t visible in a positive way to everyone, including customers, your leadership efforts will be lost. You need to be visible in marketing efforts, viral videos, and interactions with key customer segments. Always willing and able to communicate.

Stealth 362

Stealth Leadership Viral Social Media 362

thenextweb.com

OCTOBER 17, 2011

Social Media. Energy Goes Social On Facebook. Grammy CMO spells out social media savvy. Social Media. How to get beta signups for your startup in 9 steps. The important thing to remember is: Finding great beta testers is key to your startup’s success. 1 A viral launch page.

Social Media 67

Social Media Stealth India Startup 67

VC Cafe

JULY 15, 2021

What are the main channels for app marketing and distribution today? App discovery today: Word of mouth – family and friends remain the #1 channel for new app discovery. Blogs/ press – to get consumers to learn about your new app, PR remains a viable source, especially when it comes to buzzy/social apps.

Mobile 190

Mobile Social Media Distribution PR 190

Duct Tape Marketing

DECEMBER 15, 2022

So it's not Lululemon's Shop of Stuff, it's Lululemon's Events and Gathering and Slack channel and the place where they can connect with actual people. And B2B companies that were naturally slower to come to say social media. We've had lots of conversations on is social media community and I think social media enables community.

Community 83

Community Framework Advisory Board Viral 83

mashable.com

OCTOBER 16, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! During a presentation at Startup School at Stanford University earlier today, the prolific investor discussed the state of startup funding with a packed auditorium of students and entrepreneurs.

Angel Investor 84

Angel Investor Venture Capital Social Media Technical Review 84

mashable.com

OCTOBER 16, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! During a presentation at Startup School at Stanford University earlier today, the prolific investor discussed the state of startup funding with a packed auditorium of students and entrepreneurs.

Angel Investor 83

Angel Investor Venture Capital Social Media Technical Review 83

mashable.com

AUGUST 31, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! work with the world’s leading pharmaceutical, bioscience, and medical device com.

LLC 75

LLC Social Media Startup Philadelphia 75

Startup Professionals Musings

MAY 5, 2017

Statistics show that the failure rate for new businesses within the first four years is fifty percent or greater, even with companies that have a large startup budget. All marketing costs money, including viral marketing, search engine optimization, click-through, and social media support.

Cost 144

Cost Social Media Startup Viral 144

The Startup Magazine

JULY 18, 2017

Packaging is also important to the social media generation. Improvements like these delight the users and help the brand organically go viral at the same time. The post Designing a digital health platform for Generations X & Y: What you can learn appeared first on The Startup Magazine. Irresistible product design.

Design 63

Design Social Media Technical Review Forecast 63

mashable.com

AUGUST 31, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us!

LLC 75

LLC Ruby Social Media Startup 75

Duct Tape Marketing

MARCH 26, 2021

Staples has developed a reputation in the marketing industry for being a creator of viral content. He then went on to found his own business and run marketing for a number of early-stage startups. Closing the loop on your marketing investment, on your channels, on your customer engagement, are important.

Marketing 92

Marketing Silicon Valley Cofounder Framework 92

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

crowdSPRING Blog

JULY 14, 2013

I must have been channeling someone else for a moment there. Berger explains why people talk about certain produces and ideas more than others, why some stories have a greater tendency towards a viral effect and why some rumors are simply more infectious than others. d) Social Media. Wait, what? d) Facebook support.

Viral 93

Viral Small Business Social Media Technical Review 93

crowdSPRING Blog

MAY 9, 2018

Glossier runs an exclusive Slack channel and invites top customers to discuss all things beauty-related with the company. You can use your social media presence to put a call out for comments. Use your social media connections to find your core market, and direct your attention their way.

Marketing 90

Marketing Social Media Cofounder Design 90

mashable.com

MAY 28, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! How do you find that perfect Twitter handle or that ideal epithet for your blog, website or startup — one that’s snappy and memorable, and that you won’t hate by next year?

Naming 94

Naming Technical Review Social Media Startup 94