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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. It’s worth a quick read. My argument is pretty simple.

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Cracking The Code: Unveilling of the Bessemer's 10 laws of Cloud.

Cracking the Code

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Unveilling of the Bessemers 10 laws of Cloud Computing and SaaS - Winter 2010 Release. The Cloud computing stack is currently defined by three levels: SaaS, PaaS, and IaaS. Tuesday, November 10, 2009. Mind the GAAP!

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Waves of technology platforms

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, September 8, 2008 Waves of technology platforms I still remember the first time I switched to LAMP. That startup didnt turn out so well, but not for lack of technology. I was building a new startup in 1999, and wanted to do it right. How to listen to customers, and not just the loud.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. For example, its always nice to have someone constantly optimizing your SEM accounts, driving down your CPA. But its not really viral growth, even when its exponential.

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Stories of Opportunity from the First Round Capital Key Hire Wire – COO, VP of Business Development, Online Marketing Director

This is going to be BIG.

Your results, thanks to our high performance compute cloud should be available within an hour. DNAnexus ( www.dnanexus.com ) is pioneering the combination of cloud computing and whole-genome DNA sequence analysis. We have a deep technology stack. Tags: First Round Capital Venture Capital & Technology nextNY.

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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

You’ll walk away with unstructured data as well as word clouds to let you see quickly how the first impression of your site lines up with the competition. Here’s Tony DeYoung explaining his process to do just that: Tony DeYoung: I always do competitive analysis for SEO and SEM. How does this website make you feel?

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A Step-by-Step Guide to Conducting Competitive Analysis

ConversionXL

You’ll walk away with unstructured data as well as summary word clouds so you can quickly see how the first impressions of your site line up with the competition. Here’s Tony DeYoung explaining his process: Tony DeYoung: “I always do competitive analysis for SEO and SEM. What products or services are offered and for whom?

SEO 131