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Founders Need to Be Ruthless When Chasing Deals

Steve Blank

I was having coffee and pastries with Justin, an ex-student, listening to him to complain over the time he wasted with a potential customer. We spent weeks integrating the sample data they gave us to build a functional prototype, and then after our demo they just ghosted us. Then came the meeting with the potential customer.

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Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

It’s often said that you shouldn’t talk about price during customer development interviews. ” Big companies can buy it without much consideration, but small companies need to understand the value, so you might need sales material to convince them, and a demo. You will be compared to alternatives and weighed.

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Hacking for Defense @ Stanford – Weeks 8 and 9

Steve Blank

Hackathons and incubators are helpful in getting product teams focused and result in great demos, but you’re left still not knowing whether you have something beneficiaries/stakeholders/users want nor do you know what it takes to deploy the solution to the field. Demo of final MVP. It’s a ton of work. Pivot stories.

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Raising Money Using Customer Development

Steve Blank

Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Product Development – Getting Funded as The Goal In a traditional product development model, entrepreneurs come up with an idea or concept, write a business plan and try to get funding to bring that idea to fruition.

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Hacking for Defense @ Stanford 2020 Lesson Learned Presentations

Steve Blank

Unlike traditional demo days or Shark Tanks which are, “here’s how smart I am, please give me money,” a Lessons Learned presentation tells the teams’ stories of a 10-week journey of hard-won learning and discovery. This was followed by an 8-minute slide presentation describing their customer discovery journey over the 10-weeks.

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How Investors Make Better Decisions: The Investment Readiness Level

Steve Blank

Investors sitting through Incubator or Accelerator demo days have three metrics to judge fledgling startups – 1) great looking product demos, 2) compelling PowerPoint slides, and 3) a world-class team. Other than “I’ll know it when I see it”, there’s no formal way for an investor to assess project maturity or quantify risks.

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Hacking for Defense @ Stanford 2019

Steve Blank

Unlike traditional demo days or Shark Tanks which are “here’s how smart I am, please give me money,” a Lessons Learned presentation tells a story of a journey of hard-won learning and discovery. Followed by an 8-minute slide presentation follow their customer discovery journey over the 10-weeks. Team: Panacea.

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