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Requests for Startups in 2024

VC Cafe

New enterprise resource planning software (ERPs) – new startups that build software that helps businesses run. AI to build enterprise software – In the future, every enterprise could have their own custom ERP, CRM or HRIS that is continually updating itself as the company itself is changing.

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Effective Ways To Differentiate And Scale Your Business

Duct Tape Marketing

Effective Ways To Differentiate And Scale Your Business written by John Jantsch read more at Duct Tape Marketing. Key Takeaway: A major challenge many businesses face is trying to find ways to differentiate and scale. Click on over and give us a review on iTunes, please! Marketing Podcast with Debbie Howard.

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Build vs. Buy: Which is Right for Your Business?

ConversionXL

Product leaders often believe it’s cheaper to buy software than build it. You don’t need a large development team or outside capital to build your own software from scratch. Gartner forecasts enterprise software spending will total almost $572 billion worldwide by 2022. The problem your new software or technology will solve.

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7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

Tactics are the specific activities you’ll use to communicate with customers (for example, advertising on social media with a 20% discount code). Above, the average order value and sales conversion rate equally impact total sales growth. Perform a competitive analysis to determine how you’ll differentiate. Both are critical.

eCommerce 129
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7 Ways Form Accessibility Can Boost Conversions

ConversionXL

million ticket sales per year due to inaccessible booking sites. AbilityNet say that ecommerce is losing out £50 billion a year in the UK spending power due to poor accessibility [PDF]. I’ll show you five reasons you should care about accessibility and seven ways a more accessible form will increase your conversion rate.

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Growth Marketing: The Skills and Frameworks You Need

ConversionXL

When WordStream began receiving complaints that the seven-day free trial of their PPC management software wasn’t long enough, the brand decided to A/B test 14-day and 30-day trials. Prospect trial to conversion rates fell with the longer trials. The results? From the standpoint of the growth marketing team, it’s a win-win situation.

Framework 102
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Tracking Multiple Domains: Setup & Reporting for Dozens of Sites

ConversionXL

What about corporation-wide reporting for different brands, verticals, portals, or even companies within a multinational concern, all of which operate in different countries? With this workaround, you create multiple Properties to house country-level Views and another Property—with a different tracking code—for all traffic.