ConversionXL

FEBRUARY 3, 2022

In the acquisition phase, measure these performance metrics: Customer acquisition cost Conversion rate Website traffic Click-through rate Bounce rate Quality of leads. Common assets for SaaS companies include: Free trials Product demos Freemium offers with limited features Webinars How to guides Whitepapers. Activation.

Retention 113

Retention Marketing Acquisition Channel 113

ConversionXL

JULY 16, 2021

Strong technical SEO can also help improve your user experience, increase conversions, and boost your site’s authority. On CXL, all the pages on the webinar hub include the /webinar/subfolder to help Google recognize that these pages fall under the “webinar” category: Google clearly recognizes it this way, too.

Technical Review 149

Technical Review SEO XML Caching 149

Up and Running

JUNE 18, 2013

Forums will likely still be around for the foreseeable future, but many companies are now finding it more advantageous to connect with customers on various social networks. Host a Webinar or Google Hangout. A webinar or Google Hangout is another innovative and effective way of engaging with your customers.

Customer 99

Customer Social Network Community Programming 99

Up and Running

MAY 21, 2014

He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. Last week I had the privilege of inviting John to join me for a free webinar providing information from John’s new book, Duct Tape Selling.

Marketing 72

Marketing Social Media Sales Media 72

Up and Running

MARCH 11, 2015

Last week, Bplans members had the opportunity to attend our free webinar, “14 Tips on How to Pitch and Get Funded.” Needless to say, the webinar was absolutely packed with great tips on what it takes to pitch your business so that investors take notice. There’s a lot of chambers of commerce.

Technical Review 60

Technical Review Software Review Due Diligence Exit Strategy 60

Duct Tape Marketing

MARCH 4, 2024

Whether it’s sharing updates or even tackling tough conversations, make sure you’re keeping the conversation flowing. ReferralMagic ️ Click to Tweet Beyond Business Transactions Building trust with clients goes beyond transactions and one-on-one conversations. Trust me, your clients will appreciate it.

Retention 65

Retention Conversion Social Media Technical Review 65

Up and Running

DECEMBER 9, 2014

If so, stick around—in this webinar, we featured a panel of experts to answer questions about funding your small business. If you still have questions about your small business financials after the webinar, here are some follow-up bonus tips from Sabrina and Jared, as well as the most common accounting and payroll mistakes to avoid.

Small Business 95

Small Business Finance Forecast Metrics 95

The Startup Magazine

JUNE 1, 2021

You can also offer free webinars to increase web traffic and attract more potential clients. Network Online and Offline. Expanding your network is useful in your marketing efforts. However, your law firm shouldn’t stop at uploading written articles. Create videos, infographics, and podcasts, too.

Marketing 114

Marketing Technical Review SEO Campaign 114

Duct Tape Marketing

SEPTEMBER 27, 2012

Use video to increase conversions. Studies have shown that using videos improve conversions. Some things that can help instill a sense of trust in your visitors are: Number of participants: My personal favorite is for webinars or events. So what can you do to improve your conversions using design? Trust factors.

Conversion 67

Conversion PPC Widget Social Media 67

ConversionXL

DECEMBER 3, 2012

Before I’ll go into how to apply it for boosting conversions, you need to understand the model itself. Everything starts with defining the specific desired behavior - in our case it’s what we want the user to do, our conversion goal. If they put their kids to sleep at 8pm, don’t have your webinar at 8pm.

Conversion 114

Conversion Design Green Software Review 114

View from Seed

MARCH 3, 2015

Ellie Mirman: When I came in, Mike [Volpe, HubSpot’s CMO] had a to-do list of the things he wanted us to do, the top one being to start a webinar series. NVV: That’s not in any book about growing a startup — “Build an interactive app to start your marketing, then host a webinar for its users.”

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

Duct Tape Marketing

NOVEMBER 17, 2022

Debbie is also a proud member of the DTM network for the last 3 years. John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Marketing Against the Grain, hosted by Kip Bodner and Keion Flanigan is brought to you by the HubSpot Podcast Network, the audio destination for business professionals.

Differentiation 73

Differentiation Sales Cycle Audio Networking 73

Duct Tape Marketing

MAY 1, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Nudge, hosted by Phil Agnew, and it's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. 03:40): We'd love to certify you, uh, in our fractional CMO process.

Marketing 81

Marketing ChatGPT Framework Technical Review 81

Duct Tape Marketing

MARCH 25, 2020

A lot of people are relying on one-to-one video at present because we can’t meet in person, but one-to-one video is a great communication tool even when we do have flexibility with how we meet up and converse with others. Video Meeting & Webinar Platform. Zoom can be used for both webinars and meetings. The Tool: Zoom.

Video 62

Video Audio Software Review Technical Review 62

Duct Tape Marketing

MARCH 17, 2023

07:37] You talk a lot about conversion rate optimization, so tell me a little bit of your thinking on what you’ve seen when you’ve got people to focus on that. [09:24] It's brought to you by the HubSpot Podcast Network. Hey, you know, speaking of conversions, I also like your thinking on this. What was needed?

B2B 82

B2B Marketing B2C ChatGPT 82

Hearpreneur

AUGUST 18, 2023

In addition to knowledge and skill acquisition, networking fosters professional development by connecting individuals with career advancement opportunities, such as workshops, conferences, and mentorship. Webinars are another fantastic resource that allows me to learn directly from industry experts without leaving the comfort of my office.

Charlotte 118

Charlotte Entrepreneur New York Community 118

ConversionXL

SEPTEMBER 9, 2020

This is perfect because you can target very specific needs, wants, and pain points, and really resonate with your market to increase conversions. Most successful traditional conferences focus on networking and learning with a small amount of sales pitches throughout. Using scarcity to increase conversions. Page speed.

Hosting 98

Hosting Technical Review Affiliate Campaign 98

ConversionXL

DECEMBER 3, 2018

Localized, where the entire buying process happens within a small—sometimes offline—network. It created powerful network effects. Set up in 2003, the website has a strong network-effect moat that makes it harder for other blogs and publications to compete. Conversion rates will drop through the floor. Conclusion.

B2B 133

B2B Marketing SEO Search 133

Up and Running

FEBRUARY 18, 2021

In addition to trial users, you can leverage the remarketing strategy for webinar participants , ebook downloaders, and podcast subscribers, for example. You pay them a commission for each conversion, usually around 20% of the purchase price. This is mainly in terms of conversions but also with regards to leads and customer retention.

Acquisition 127

Acquisition Cost Affiliate Customer 127

ConversionXL

NOVEMBER 3, 2020

Since using this process, the quality of leads and customers increase, conversions improve, and every single time, I feel like I become a better writer, without being put through the ringer. Without offering an alternative, the critic gives nothing more to discuss, and the conversation often dissolves into copy theory arguments.

Technical Review 117

Technical Review Software Review Conversion Sales 117

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 11, 2010

We're going to start with our own network and grow it from there.". In a world where everyone and their brother is "joining the conversation" (oops, I use that phrase constantly!), C can be driven down with cheaper ads, better lead quality, a more efficient conversion rate, and straightforward trials with minimal tech support.

Software Review 261

Software Review Technical Review Viral Software Developers 261

The Startup Magazine

OCTOBER 23, 2023

With billions of active users, Facebook is not just a social networking platform; it is a dynamic marketing ecosystem that can significantly impact the success of your business. This can not only foster a community but also keep the brand at the centre of outdoor enthusiasts’ conversations.

Marketing 146

Marketing Audience eCommerce Lead Generation 146

Duct Tape Marketing

FEBRUARY 13, 2024

Plus, we’ll dive into lead generation strategies, how to create content that actually gets leads, and how to network strategically by building relationships. This approach also transforms how we network, fostering real relationships centered on mutual success rather than quick wins.

Lead Generation 74

Lead Generation Social Media Audience Email 74

ConversionXL

APRIL 3, 2019

Add to that 400 old and new faces, plenty of conversations, live music, and more than a few beers. When setting up interviews , call them “chats,” not interviews—and treat them like chats; anticipate where the conversation could go and listen, listen, listen. Deep Learning is the idea of neural networking. is also optimization.

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114

ConversionXL

OCTOBER 22, 2018

We can prove that social media and SEO drive traffic and top-line conversions, but we still struggle to show the bottom-line impact of marketing. Conversions (e.g. Otherwise, you’re just looking at top-of-funnel traffic and conversions—not how those channels intersect to generate pipeline and revenue. lead to conversions.

B2B 131

B2B Marketing Analytics Campaign 131

Austin Startup

JULY 18, 2020

Whether you’re a startup or an established business, a city like Austin is the perfect place to plug into a thriving network of investors, customers, fellow entrepreneurs, and referral partners. PALEOfx is another large local conference where health-oriented businesses can network and exhibit.

Austin 62

Austin Entrepreneur Texas Community 62

crowdSPRING Blog

JANUARY 28, 2019

Marketing Profs is an educational marketing website featuring articles, online courses, webinars, and tutorials. You’ll find articles on improving local SEO, email marketing, mobile marketing, content creation, networking via social media, and so much more. This section alone includes over 700 articles!). Marketing Profs.

Small Business 106

Small Business Marketing Social Media SEO 106

Duct Tape Marketing

JULY 21, 2022

John Jantsch (00:00): This episode of the duct tape marketing podcast is brought to you by business made simple hosted by Donald Miller and brought to you by the HubSpot podcast network business made simple, takes the mystery out of growing your business. Obviously ignoring 75% of your conversions. There's a recent episode.

Search 77

Search Technical Review Clickthrough Canada 77

ConversionXL

AUGUST 18, 2021

By imploring your team to share blog posts they’ve written, webinars they’ve run, and projects they’ve worked on, you’re getting your brand name out there in a favorable light. Having an active social media presence can lead to a greater following and larger personal and professional network. What great employee advocacy looks like.

Social Media 117

Social Media Employee Media Programming 117

Duct Tape Marketing

DECEMBER 20, 2022

It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. And for most brands from most businesses, most conversions come from stories. So we tend to get better conversions, more direct message responses, more engagement in a personalized way. (07:53): It's kind of surprising.

Marketing 96

Marketing Social Media Video Technical Review 96

YoungUpstarts

APRIL 17, 2019

We offer peer-to-peer networking, learning and research resources, benchmarking opportunities, a library of webinars, podcasts, publications, and more. I drew from their research, writings, and my own conversations with them. We reach over 500,000 management professionals.

Software Review 124

Software Review Leadership France Cofounder 124

The Startup Magazine

MARCH 31, 2023

One factor is that using Facebook to retarget website visitors increases conversion rates by 70%. Retargeting can be conceptualized in one of three ways: CRM-based retargeting, Event-based retargeting Facebook Event-based retargeting All in all, by using retargeting, you can be found on the networks where your potential clients are active.

Customer 156

Customer Reputation Marketing Social Network 156

Duct Tape Marketing

OCTOBER 9, 2018

How to Use LinkedIn to Generate Sales Conversations written by John Jantsch read more at Duct Tape Marketing. The video above is a replay of a recent live webinar I hosted with guest Viveka von Rosen. Combined with the text below you should have a pretty good feel for how to use LinkedIn to generate sales conversations.

Conversion 74

Conversion Sales Audience Social Network 74

Austin Startup

SEPTEMBER 1, 2020

It also gives attendees an opportunity to network with people they may not otherwise meet. Webinars Webinars are a great virtual tool to replace an event presence and capture your audience’s attention. Outgrow research finds that 20% to 40% of webinar attendees eventually turn into qualified leads.

B2B 111

B2B Startup Campaign Database 111

Duct Tape Marketing

AUGUST 8, 2017

How to Use Webinars for Every Stage of the Customer Journey written by John Jantsch read more at Duct Tape Marketing. Simply put, webinars (online meetings) are a convenient form of content that gives you the ability to create “one to many” engagements. Don’t sell, give.

Customer 44

Customer PPC Hosting Audience 44

ConversionXL

NOVEMBER 17, 2022

From search terms being used to visit your website, pages visited, and conversations happening on social media, you can create lead magnets that appeal directly to your audience’s needs to sway customers in the consideration phase. Conversion rate. Learn how to measure your conversion rate to accurately calculate growth.

Analytics 106

Analytics Metrics Channel Campaign 106

ConversionXL

MAY 8, 2019

Yet the average ecommerce conversion rate is between 1 and 3%. Research by Kapost concluded that interactive content generates twice the conversions of static content. But it’s also the stage when content might need an advertising boost through a remarketing campaign that targets leads on social media or a display network.

eCommerce 131

eCommerce Marketing Audience Non-Compete 131