Freemium vs. Free Trial: Which Gets You More Paying Customers (Not Just Freeloaders)?
ConversionXL
NOVEMBER 29, 2018
If your onboarding experience is terrible or your product uninspiring, you’re wasting time with the “freemium vs. free trial” debate. A freemium or free-trial approach impacts the micro-conversion of an unpaid product sign-up. Consumer psychology also suggests why product-led strategies may enjoy more success : Endowment effect.
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