Brandanew

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Why Your Brand’s Social Media Impact is Low

Brandanew

Social media has inherent costs right from content creation, to strategy development to distribution. Once you get rid of the “free” notion, you will be able to set realistic expectations both from your teams, agencies and be able to genuinely know what your costs are.

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5 Terrible Social Media Fails in 2016 That You Must Avoid

Brandanew

Poorly managed customer service can cost a company its business! They experiment and try various creative styles to win hearts. But quite often ideas may end up in a paradox when the implementation goes awry. Social media fails can prove to be costly and brands may have to balance a tricky situation to regain their position.

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How Much Does Content Marketing Cost?

Brandanew

How much does Content Marketing cost is dependent on several factors including your existing properties. In this post I will try and go through some of the factors that the cost varies with. I will also go through the description of costs that various ranges of Content Marketing plans may incur for your brand.

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Does Content Marketing Actually Work?

Brandanew

Before you ask, Hubspot’s state of inbound marketing, 2014 shows that the cost per lead scored through inbound efforts is two to three times lesser that of traditional outbound techniques. Before you dismiss content marketing, think about costs and returns on a comparable basis.

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The Remarkable Cost Of Poor Customer Support On Your Bottom Line

Brandanew

The Remarkable Cost Of Poor Customer Support On Your Bottom Line. Poor customer support costs US businesses $84 billion a year! At the end of the day, bad support will send your customers running to the competition, result in higher marketing costs, and cause profits margins to shrink. Click To Tweet. Click To Tweet.

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How To Ensure Your Startup Team Is Growth Hacking Not Copying

Brandanew

Growth hackers focus on low-cost and innovative alternatives to traditional marketing, e.g. utilizing social media and viral marketing instead of buying advertising through more traditional media such as radio, newspaper, and television. source ).

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The Top 3 Questions to Ask Before You Allocate Marketing Spend

Brandanew

So, look at it as a cost too, and allocate marketing spend wisely. Think in terms of opportunity cost, and get rid of the “it’s free to post” mentality. It does help to remember that having your presence on every network isn’t necessarily free- it comes with you investing your time on each.

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