Customer Development Metrics Viral Web 
Steve Blank
NOVEMBER 16, 2009
I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. In it, I got asked a question I often hear: “What if we have a web-based business that doesn’t have revenue or paying customers?
SoCal CTO
DECEMBER 19, 2012
He is not a technical person, but is somewhat web savvy. He wanted to get input from me on what he's doing, and he wants to begin to ask developers what it would take to build his product. And in the case of defining mobile/web/software, there is even more variability in terms of form and format.
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Startup Lessons Learned
SEPTEMBER 22, 2008
Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.
Startup Lessons Learned
SEPTEMBER 15, 2008
That green button was part of a customer flow, a series of actions you want customers to complete for some business reason. If its part of a viral loop, its probably trying to get them to invite more friends (on average). Focus on the output metrics of that part of the product, and you make the problem a lot more clear.
Occam's Razor
APRIL 8, 2013
To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. That metric is tied to a KPI.
Steve Blank
FEBRUARY 22, 2010
An early indication that you’ve found the right business model is when you believe the cost of getting customers will be less than the revenues the customers will generate. For web startups, this is when the cost of customer acquisition is less than the lifetime value of that customer. Startup Metrics.
ConversionXL
JANUARY 31, 2014
What follows is a list of resources that can be applied specifically to landing page optimization, found here on ConversionXL & from other great websites around the web. note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). image source.
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