Startup Professionals Musings

DECEMBER 1, 2017

I’m certainly not a fan of customer rip-offs, but even non-profits have to be cash-flow positive, or have deep pockets, to help anyone for long. It’s naïve to think you can sell below costs, and make it up by attracting more customers. The challenge is to get the first million customers, before advertisers will sign up.

Revenue 166

Revenue Affiliate Advertising Retention 166

Startup Professionals Musings

MAY 23, 2013

Obviously, it must be grounded by the characteristics of the market and customers you choose to serve, the pricing model of existing competitors, and a strategy you believe is consistent with your future products and direction. It’s great for customers, but not for startups, unless you have deep pockets. Freemium” model. Value model.

Product 290

Product Revenue Business Model Retention 290

crowdSPRING Blog

JUNE 29, 2017

As we previously explained : A brand is the sum total of the experience your prospects and customers have with your company. A strong brand communicates what your company does, how it does it, and at the same time, establishes trust and credibility with your prospects and customers. Familiarity increases positive feelings.

Small Business 55

Small Business Channel Design United States 55

Mike Michalowicz

FEBRUARY 11, 2013

Social Media Marketing Strategies. Social media is about connecting with the people in your niche: customers, potential customers, people who are interested in what you do, or who share similar interests and circles or hubs with you. Thank loyal customers, retweet their tweets, and even host fundraisers.

Small Business 167

Small Business Marketing PR Social Media 167

Lightspeed Venture Partners

DECEMBER 3, 2010

Social games overflow out of Facebook. While the amount of social gaming on other social networks, especially the Asian networks, has significantly increased over the course of the year, the vast majority of social gaming still takes place on Facebook. Real time web usage outpaces business models.

Internet 114

Internet eCommerce Advertising Flash 114

Startup Lessons Learned

JUNE 22, 2009

Each has its own iterative process: customer development and agile development respectively. Some startups avoid getting customer feedback for precisely this reason: they are afraid that if early reactions are negative, theyll be "forced" to abandon their vision. One such practice is to pivot from one vision to the next.

San Francisco 167

San Francisco Lean Continuous Deployment Agile 167

crowdSPRING Blog

JUNE 18, 2013

When the products you sell are also available from thousands of other vendors at the same or lower prices, how do you differentiate your business and convince customers to buy from you? Smart companies surprise their customers when customers least expect surprises. Surprise can be small and inexpensive. Others call.

Small Business 117

Small Business Netherlands Retention Marketing 117

Gust

AUGUST 24, 2014

Obviously, it must be grounded by the characteristics of the market and customers you choose to serve, the pricing model of existing competitors, and a strategy you believe is consistent with your future products and direction. It’s great for customers, but not for startups, unless you have deep pockets. Freemium model. Value model.

Revenue 184

Revenue Startup Retention Internet 184

Hearpreneur

JULY 10, 2015

Whether you pull off unique marketing stunts, have products which need no introduction or style yourself as an innovative CEO, having a defining quality is what customers will notice. Right now we are one of the only social marketing companies that is good at Facebook ads. 1) Hybrid Approach. Thanks to Tri Nguyen, Zodist !

Entrepreneur 48

Entrepreneur Software Review Technical Review Small Business 48

crowdSPRING Blog

SEPTEMBER 28, 2018

As we wrote previously : A brand is the sum total of the experience your customers and customer prospects have with your company. A strong brand communicates what your company does, how it does it, and at the same time, establishes trust and credibility with your prospects and customers. Are they Boomers or Millenials?

Small Business 56

Small Business Equity Due Diligence Reputation 56

ConversionXL

MARCH 24, 2016

Equally valuable is finding activities that correlate with higher customer success – whether that be RPV, LTV, or whatever metric you’re optimizing for. Say that you discover customers that use the search feature are twice as likely to convert. Visit frequency: D1 retention. But how do you find these correlative metrics?

Metrics 48

Metrics Conversion Analytics Retention 48