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Creating an Impactful Web Presence: 5 Key Steps for Your Startup Site 

The Startup Magazine

A startup’s web presence serves as its digital handshake, often being the first point of contact between the company and potential customers. This platform’s drag-and-drop functionality allows for the seamless creation and customization of web pages, enabling startups to realize their vision with precision and ease.

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5 Ways Mobile Apps Can Help You Build A Brand

YoungUpstarts

If you’re not using mobile software to get there, you should be. But tapping into that trend is about more than stepping out from behind the store counter and onto a customer’s home screen. Mobile apps have come a long way toward replacing traditional branding methods and logistical support. Develop your own mobile app.

Mobile 100
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6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

The old approaches of controlling distribution channels, saturating retail, and methodically scaling your brand awareness don’t protect you anymore. The Wal-Mart home page is customized for each shopper based on location, local weather, and the customer search and purchase history. Algorithms and data are required to compete.

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8 Software Small Businesses Should Check Out For Efficiency

The Startup Magazine

With content automation capabilities, businesses can efficiently produce and distribute content aligned with their board-level objectives. Multi-Channel Publishing: Businesses can easily distribute content across various platforms and channels, including websites, social media, email marketing, and mobile applications.

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When The Mobile Evolution Turns To Revolution

YoungUpstarts

The advent of mobile platforms has rendered all of those tools passé. We are now a mobile society and the proliferation of smartphones and tablets has given rise to a new paradigm in digital marketing: the mobile app. New releases can be distributed and sold directly to the consumer via the mobile app.

Mobile 160
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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels). The number of channels grew with cable & satellite TV but we still have limitations that makes distributing content high. But distribution is now unlimited. Not so fast.

Video 339
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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim.

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