Women Entrepreneurs Can

MARCH 24, 2021

Content marketing has become the bread and butter for quality website destinations and attracting traffic, especially with sensitive search engine algorithms like those being used by Google. However, there’s a basic question in a lot of minds as to what exactly is content marketing. It’s simply one tool of many.

Marketing 52

Marketing Coder Viral Algorithm 52

ConversionXL

APRIL 4, 2017

How you decide to invest in marketing channels can make or break your business. Rather, marketers get trapped in the fervent anxiety of needing to be everywhere at once. An Overview of Common Digital Marketing Channels. Marketers spend a ton of money on search ads, and as you can assume, Google owns a large part of the market.

Channel 118

Channel Marketing Viral SEO 118

ReadWriteStart

APRIL 8, 2023

Keeping up with trends is the reality show of the e-commerce world, which is constantly developing, gaining a significant market share, and driving online sales. The story behind its substantial growth in the market is simple: people love to shop in the most convenient way possible, and a smartphone is a perfect way to do it.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

SoCal CTO

AUGUST 4, 2011

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. How will you be taking this to market? Often this ties to marketing support. Any other kind of viral outreach?

Developer 384

Developer Founder Viral Oauth 384

Version One Ventures

SEPTEMBER 19, 2012

Generally speaking, there are two ways (and only two ways) to scale a business to hit that $100 million threshold: Your business has a high Life Time Value (LTV) per user, giving you the freedom to spend a significant amount of money in customer acquisition. High LTV can usually be found in transactional or subscription businesses.

Churn Rate 168

Churn Rate Viral Acquisition Cofounder 168

Hearpreneur

OCTOBER 25, 2023

From crafting a compelling brand identity to mastering digital marketing, it's a multifaceted journey that demands careful planning and execution. The expansion of e-commerce should also bring about seeing returns as a strategic lever, similar to how companies used faster delivery to drive customer experience and revenue.

eCommerce 133

eCommerce Omaha Entrepreneur SEO 133

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 11, 2010

We're going to start with our own network and grow it from there.". We're going to use an affiliate program so our customers sell it for us.". We're putting a 'Retweet' button inside the product to encourage viral growth.". I know of no companies who have " gone viral " because of buttons. Frightening honesty.

Software Review 261

Software Review Technical Review Viral Software Developers 261

Startup Professionals Musings

MARCH 5, 2021

The best startups also see these as opportunities for brand recognition and viral marketing, to simultaneously benefit people and boost the bottom line. Customers and employees are the new stakeholders for every business. Stakeholder power. Globalization.

Marketing 339

Marketing Startup Global Viral 339

The Startup Magazine

JULY 20, 2021

The shrewd marketing tactics of an experienced business executive transformed what had been a regional sunglasses maker into an international company that is focused on disrupting the industry. With a viral approach to marketing and customer-friendly pricing, Hawkers today is sold primarily online and in 50 countries.

Viral 78

Viral Private Equity Venezuela Los Angeles 78

Duct Tape Marketing

SEPTEMBER 30, 2022

How Typeform Stands Out In A Crowded Market written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Karrie Sanderson. In this episode of the Duct Tape Marketing Podcast , I interview Karrie Sanderson. 3:23] As CMO, how do you look at the customer journey? [5:26] Like this show?

Marketing 72

Marketing Differentiation B2C PR 72

Up and Running

JANUARY 22, 2020

cannabis market projected to skyrocket from $600 million to $22 billion by 2022 , there is no better time than now to master your cannabis marketing strategy. There are major marketing roadblocks when using popular paid advertising mediums because of the legal grey area surrounding the U.S. Word-of-Mouth Marketing.

SMS 101

SMS Marketing Affiliate Social Media 101

Both Sides of the Table

SEPTEMBER 17, 2013

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. So why is online video such an attractive market to build a startup? Much of network television can cost $100,000 / minute to produce.

Video 339

Video Technical Review Distribution Aggregator 339

ConversionXL

OCTOBER 26, 2022

TikTok has evolved from a platform known for viral dance moves to a place of rapid product discovery. For ecommerce business owners and marketers, jumping on this bandwagon is different to jumping on Facebook and Instagram. The TikTok buying craze even has its own viral hashtag: #TikTokMadeMeBuyIt. Look at your customer data.

Sales 115

Sales Customer Viral Marketing 115

Startup Professionals Musings

NOVEMBER 27, 2011

Social media marketing. For businesses, these are now prime sources of business networking, customer service, and client leads. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Viral marketing. Streaming video.

Internet 239

Internet SEM Wiki Viral 239

Startup Professionals Musings

OCTOBER 30, 2010

Social networks. They became popular for socializing, but now are prime sources of business networking, customer service, and client leads. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Viral marketing. Crowdsourcing.

Internet 224

Internet SEM Wiki Entrepreneur 224

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 289

Social Media Small Business Media Technical Review 289

SoCal CTO

JUNE 15, 2011

The purpose of Branchout is helping people to network their way to jobs. Instead, I want to look at how they've integrated themselves with Facebook and particularly how they engage users to help viral spread. Later in this post, I'll talk about some of the downside of how they've made this viral.

Viral 331

Viral Startup Networking Social Network 331

SoCal CTO

JUNE 15, 2011

The purpose of Branchout is helping people to network their way to jobs. Instead, I want to look at how they've integrated themselves with Facebook and particularly how they engage users to help viral spread. Later in this post, I'll talk about some of the downside of how they've made this viral.

Viral 323

Viral Startup Networking Social Network 323

Startup Professionals Musings

MAY 1, 2021

Aspiring entrepreneurs ask me why their great idea hasn’t sold; they talk about it endlessly, and they expect others to do the development, finance, and marketing work for them. Your solution fills a real market need. Truly satisfied customers are a joy to every business person. Marketing is top priority.

Sweat Equity 400

Sweat Equity Intellectual Property Startup Viral 400

The Next Web

DECEMBER 4, 2013

Starting out, you can’t hit every network and outlet full-force. Locate your core customers, and prioritize your efforts to reach them where they are. Prioritize social networks. With an innovative product in the consumer payment space, the company had viral-ready content. Startup Example: Cloudera. Startup Example: Coin.

Social Media 158

Social Media Media Viral Startup 158

Duct Tape Marketing

DECEMBER 15, 2022

The Proven Framework For Building A Thriving Community written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Liz Lathan. In this episode of the Duct Tape Marketing Podcast , I interview Liz Lathan. It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals.

Community 79

Community Framework Advisory Board Viral 79

Both Sides of the Table

JUNE 28, 2018

My friend Michael Broukhim, founder & co-CEO of FabFitFun and I recently had a catch-up meeting for 3-miles on the Santa Monica “Bird Trail” No company has ever elicited so many questions by friends, colleagues, entrepreneurs, fellow VCs and journalists as has Bird, the company that pioneered the electronic scooter as a service market.

San Francisco 256

San Francisco Valuation Technical Review Los Angeles 256

Occam's Razor

SEPTEMBER 24, 2012

This audience is immensely attractive to Brands and Marketers around the world. Completely ignore the question of whether Facebook works (for many, many, many companies it is a very effective marketing channel). It is always so cool to run marketing campaigns in large homogenous markets (like Europe, Asia, or large chunks of the US).

Metrics 165

Metrics Advertising Marketing Social Media 165

Occam's Razor

JULY 12, 2010

Let's go look at some tools… Measuring "Invisible Virality": Tynt. Goes viral. I can measure the "invisible virality" / "spread" by this big huge non-commenting, non-tweeting audience. Invisible Virality. Or for that matter how many tools. People matter. You matter. Cool right?

Analytics 96

Analytics Viral Web Mobile 96

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Startup Professionals Musings

AUGUST 25, 2023

Pick a name, location, and marketing strategy early. These are necessary to attract customers, investors, and give you a line of defense with competitors. Test your plan to get feedback from real customers. Use social media or reward target customers to volunteer for a feedback session.

Intellectual Property 245

Intellectual Property Social Media Angel Investor Metrics 245

Duct Tape Marketing

MAY 18, 2023

How To Maximize The Power Of Newsletters written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Russell Henneberry In this episode of the Duct Tape Marketing Podcast , I interview Russell Heneberry. He’s the Founder of theCLIKK, an email newsletter about digital marketing. Like this show?

ChatGPT 90

ChatGPT Advertising Email Viral 90

Hearpreneur

JANUARY 22, 2023

As a result, businesses in this field should leverage technology to provide interactive, easy-to-understand educational content that can help customers make health-related decisions and maintain healthy habits. Positive experiences create emotional value, which keeps customers coming back and makes small businesses stand out from the rest.

Artificial Inteligence 124

Artificial Inteligence Technical Review Entrepreneur Social Media 124

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president of Ignite Social Media , one of the best known social media marketing agencies.

Social Media 352

Social Media Media Viral Audience 352

Startup Professionals Musings

JANUARY 15, 2022

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive.

Social Media 315

Social Media Media Startup Analytics 315

Startup Professionals Musings

MAY 27, 2016

Some business successes can be attributed to luck, timing, or available funding, but in this case most agree that Gary was simply a marketing genius and he created his own market through creative advertising, emotional appeal and exclusivity. Similarly, mentioning viral marketing without specifics won’t assure fundability.

Technical Review 134

Technical Review Intellectual Property Due Diligence Angel Investor 134

ReadWriteStart

JULY 6, 2020

Here is guerrilla marketing — how to growth hack your startup. Your marketing isn’t going your way. So the idea is guerrilla marketing is used as a strategy designed for you to promote your startup in an unconventional way with little budget to spend. Have you fought tooth and nail for your product and service?

Marketing 156

Marketing Startup Guerilla Canada 156

Startup Professionals Musings

DECEMBER 8, 2021

It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world. Customers today trust those they know and those they see others trusting. Increase customer leads and conversion. Maximize customer retention.

Social Media 355

Social Media Media Reputation Viral 355

Duct Tape Marketing

JANUARY 17, 2014

Why Video Marketing is Underrated (and How to Use it to Your Advantage) written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Today is guest post day here at Duct Tape Marketing and today’s guest is David Preston – Enjoy! Reach customers on a deeper level.

Video 73

Video Marketing Harvest Bandwidth 73

YoungUpstarts

NOVEMBER 6, 2019

Going digital” with your marketing mix has never been more essential. Most advertisers continue to increase their digital marketing spend in 2019 as billions of consumers are using online social media as a jumping off point into purchase decisions. Market Education. Current Customers. Raw Traffic.

Channel 165

Channel PPC Marketing SEO 165

Up and Running

JULY 10, 2017

The decision will affect and shape your brand, your marketing, and your business. To determine whether freemium is right for you, do the simple math: Figure out how many paying customers you need to run the company. If you charge every user $50 and spend $10K to pay the business bills, you need at least 200 customers to break even.

Startup 110

Startup Non-Compete Viral Software Review 110

Duct Tape Marketing

APRIL 14, 2017

How Social Media Can Bring The Right Customers For Your Business Using Word Of Mouth written by Guest Post read more at Duct Tape Marketing. Word-of-mouth has been both King of Advertising and a marketer’s best friend for ages – and I mean literally, ages. Think of it like this. Like the hilarious video you devised.

Social Media 55

Social Media Media Customer Viral 55