Up and Running

NOVEMBER 20, 2014

PR can do wonders for your startup or small business, but not all strategies have proven to be effective. Below, 16 entrepreneurs from the Young Entrepreneur Council (YEC) share the one PR strategy they think all startups and small businesses should stop using, and why. Over-the-Top Self-Promotion. Expensive Agencies.

PR 145

PR Small Business SEO Warrant 145

YoungUpstarts

MAY 29, 2017

by Rhonda Adams, president and founder of PlanningShop and author of “ Successful Business Plan: Secrets & Strategies “ Small business owners never seem to have enough hours in the day to complete all the tasks on our to-do lists — developing new products, searching for new customers, training employees, closing the sale.

Bootstrapping 140

Bootstrapping Syndicate Syndication Small Business 140

Startup Professionals Musings

OCTOBER 10, 2018

In the US, you may find that the Small Business Administration (SBA) can get you infusions of cash without normal backup requirements. Negotiate an advance from a strategic partner or customer. Request a small business grant. Trade equity or services for startup help. Look for a warm introduction to make this work.

Entrepreneur 240

Entrepreneur Equity Small Business Administration SBA 240

ReadWriteStart

DECEMBER 2, 2010

We see a lot of businesses that can be characterized as social enterprises, ranging from education to rural development businesses. But our goal is to make sure that these businesses are sustainable, have customers, revenues, and profits. The business idea was not very well fleshed out, and needs a lot of work still.

India 116

India Green Silicon Valley Massachusetts 116

Duct Tape Marketing

MARCH 15, 2021

I started my little marketing adventure over 30 years ago as a traditional marketing agency and soon found that I loved to help small business owners, but I just couldn’t do it with the model I saw everyone else struggling to use. It was an audacious idea at the time and it still is today.

Marketing 82

Marketing Syndicate Syndication New York 82

Startup Professionals Musings

OCTOBER 12, 2014

In the US, you may find that the Small Business Administration (SBA) can get you infusions of cash without normal backup requirements. Negotiate an advance from a strategic partner or customer. Request a small business grant. Trade equity or services for startup help. Apply to local Angel investor groups.

Entrepreneur 283

Entrepreneur Startup Equity Small Business Administration 283

Growthink Blog

JULY 10, 2012

There are many forms of marketing which help entrepreneurs and small business owners get new customers. I mean, what's more powerful than your customers urging their friends, family and/or colleagues to also buy your product or service. Referrals are perhaps the most powerful. The second most powerful is publicity.

Small Business 82

Small Business Media Syndicate Syndication 82

Duct Tape Marketing

MAY 22, 2015

The Minimalist Guide To Managing Your Brand Reputation Online written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. A dissatisfied customer, on an average, tells 25 of his friends, while a happy one tells only 15. Most customers will happily review your product if you ask for it.

Reputation 28

Reputation Management Technical Review Syndicate 28

Startup Professionals Musings

SEPTEMBER 25, 2016

In the US, you may find that the Small Business Administration (SBA) can get you infusions of cash without normal backup requirements. Negotiate an advance from a strategic partner or customer. Request a small business grant. Trade equity or services for startup help. Look for a warm introduction to make this work.

Equity 120

Equity Small Business Administration SBA Syndicate 120

crowdSPRING Blog

APRIL 25, 2018

Your small business may have a terrific product or service. But that still may not be enough to keep your business alive. In fact, 50% of small businesses fold by their fifth year. But you don’t have to leave the success or failure of your business to chance. Leads are vital to any business.

Small Business 63

Small Business Marketing Social Media Lead Generation 63

mashable.com

MAY 9, 2011

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke. Hire someone well-versed in communication between developers, customers and team members. startupcto

CTO Hire 73

CTO Hire Fractional CTO CTO Technical Review 73

YoungUpstarts

AUGUST 1, 2018

It requires time, hard work, and consistency to build trust with prospective customers, rank higher in Google searches, and gain a following for your brand. Explore content syndication opportunities to expand the reach of your blog posts. It’s easy to build a brand online. Nothing could be farther from the truth.

Social Media 133

Social Media Syndicate Syndication SEO 133

Agile VC

MAY 26, 2011

We’re a how-to site and community for small business on marketing. . Mostly smartphones + restaurateurs attitude towards viewing the internet as a customer acquisition tool. We’re just a little start-up with a big, big dream…We’ve just launched [link] in December 2010. We have a long way to go baby!

Term Sheet 178

Term Sheet Silicon Valley Technical Review Social Network 178

crowdSPRING Blog

MAY 23, 2014

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! New edition of Empower Your Small Business, @crowdSPRING ‘s SmallBiz newsletter – crowdspring.co/1mY7CyW. 5 Things Entrepreneurs Can Learn From Superheroes!

Social Media 93

Social Media Small Business Design Media 93

Mike Michalowicz

DECEMBER 18, 2012

The more you procrastinate on small and big decisions, the bigger the monster you will have to face eventually. And all of those SOMEday things piled up will make you hate your business all the more. Thanks to Kenny Jahng of Big Click Syndicate LLC. Second Guessing Decisions. Thanks to Leanne Hoagland-Smith of ADVANCED SYSTEMS.

LLC 166

LLC Non-Compete Revenue Hiring 166

Growthink Blog

JULY 12, 2012

Or the press release could mention new information you have discovered, for example, that customer preferences have changed. And because several of these websites are looked upon favorably by Google and other search engines, oftentimes prospective customers will find your press releases on their sites when they search relevant terms.

Syndicate 101

Syndicate Syndication Distribution Warrant 101

crowdSPRING Blog

JULY 13, 2015

Startups and small businesses face a steep learning curve when it comes to online marketing. This is the primary reason that businesses try so hard to encourage and enable their customers to write reviews about your offerings. Related posts: Small Business and Startup Tips: 5 Marketing Mistakes to Avoid.

Channel 48

Channel Lean Marketing Syndicate 48

Duct Tape Marketing

NOVEMBER 1, 2017

So early on in the book, you evoke one of my heroes Peter Drucker, talking about the purpose of a business. And actually that statement of the purpose of a business — to create, keep a customer — is probably the genesis of Duct Tape Marketing, believe it or not.

Cost 36

Cost Marketing Audience Media 36

Duct Tape Marketing

AUGUST 25, 2014

written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. If you watch any television at all, chances are you’ve stumbled across one of the many reality TV shows that turn the day-to-day drama of a small business into prime time entertainment.

Jordan 66

Jordan Las Vegas Alaska Audio 66

Duct Tape Marketing

MARCH 15, 2012

I started my little marketing adventure over 20 years ago as a traditional marketing agency and soon found that I loved to help small business owners, but I just couldn’t do it with the model I saw everyone else struggling to use. It was an audacious idea at the time and it still is today.

Marketing 58

Marketing Syndicate Syndication New York 58

This is going to be BIG.

MARCH 29, 2010

I’m sure at some point, the best of these deals will be syndicated to Homerun , Groupon, Buywithme, etc., They might even do it at a loss on a per deal basis if it means acquiring a customer. Retailer centric, self serve models are where it’s at—*IF* they can figure out how to acquire customers cheaply.

Syndicate 105

Syndicate Syndication Venture Capital Flash 105

ConversionXL

JUNE 16, 2022

You should be dedicating resources to encouraging each new and existing customer to increase their spending. Recommending additional products or services can help customers solve problems while upping their investment. This will improve customer lifetime value (CLTV), making customer acquisition costs (CAC) healthier.

B2B 129

B2B Email Sales Acquisition 129

Duct Tape Marketing

AUGUST 11, 2014

10 Ways to Supercharge Your B2B Lead Generation Efforts written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. This kind of process comes to life in the combination of the right activities delivered at the right time in the customers journey. In my opinion, there are two reasons for this.

Lead Generation 74

Lead Generation B2B Syndicate Syndication 74

Duct Tape Marketing

MAY 8, 2013

Back then, podcasting was new, iTunes had just burst onto the scene and an army of podcasters embraced this new RSS driven way to syndicate content. How I Podcast and Why I Think You Should is a post from: Small Business Marketing Blog from Duct Tape Marketing. Heck, people even starting suggesting that blogging was dead!).

RSS 68

RSS Audio Social Media Syndicate 68

Mike Michalowicz

FEBRUARY 7, 2013

Thanks to Kenny Jahng , Big Click Syndicate LLC. Schedule it all and pay attention to the hard stops you’ve set. You’ll see a SURGE of productivity with this approach to the 2nd half of your day. Have A Tic-Tac. Give yourself a break, have a Tic-Tac or eat M&M’s. Well really. Pictures paint thousands of words.

LLC 158

LLC Oman Mobile Syndicate 158

SVPG

SEPTEMBER 30, 2016

From the customer’s point of view, they would rather wait a little longer and have a better platform-specific solution, than simultaneously ship a generic product on all platforms. They had a couple experienced co-founders, including the now legendary Reed Hastings, but the problem was that they were stuck at about 300,000 customers.

Product 60

Product Technical Review Software Review Engineer 60

mashable.com

JULY 10, 2012

However, some individuals or small businesses have found success through affiliations with major retailers. Chris Andrasick, CEO of Tacit Knowledge , believes that the mom-and-pop advantage extends beyond customer loyalty, and that there is in fact a logistical advantage, as well.

eCommerce 101

eCommerce Software Review Technical Review Social Media 101

Occam's Razor

FEBRUARY 3, 2014

Take your existing customer testimonials and put them on your brand channel. Small, initial efforts are ok. Invest in How-to Content, Existing Customer Joy. Our effort above was about our brand and social efforts, now it is time to do something for our customers. Boeing does this very well with their Customer Stories.

Analytics 149

Analytics Marketing Audience Channel 149

mashable.com

JANUARY 18, 2012

There are endless paths to take when brainstorming your new business name. But for many small business owners and entrepreneurs, the naming process is fraught with uncertainty and doubt. A business begins with a name — the cornerstone of company identity that shapes branding, company tone and first impressions.

Naming 97

Naming Social Media Social Network RSS 97

mashable.com

DECEMBER 29, 2011

LevelUp uses payment as a checkin, presenting merchants the opportunity to reward loyal customers. Follow Mashable Business. Subscribe to the Business channel. More Stories in Business. Small Businesses Plan to Buy an iPad in 2012 [STUDY]. Small business. Small Business.

New York City 83

New York City New York Startup Social Media 83

mashable.com

SEPTEMBER 14, 2011

While the aforementioned example may not fit every startup, regardless, you need to have an actionable, scalable business model with measurable metrics (downloads, customers, etc.) It’s critical to establish this component of your business before thinking seriously about growth. in place before you expand. All Rights Reserved.

France 77

France Marketing Social Media Startup 77

mashable.com

AUGUST 20, 2011

August 20, 2011 by Lauren Drell 1 Share on Tumblr email share Share on Tumblr email share This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. What kind of working environment does your startup call home?

Cofounder 81

Cofounder San Francisco Social Media Startup 81

mashable.com

SEPTEMBER 1, 2011

Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Metro USAToday Yahoo ©2005-2011 Mashable, Inc. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. Reproduction without explicit permission is prohibited. All Rights Reserved.

San Francisco 99

San Francisco New York City Social Media Entrepreneur 99

Up and Running

AUGUST 4, 2015

While talking about the best business podcasts out there, we cannot help but mention our very own podcast, the Bcast. We designed the Bcast to discuss the topics that we find important and interesting for small businesses. Small Business Advocate Radio. Business Insanity. Listen to The Bcast here.

Entrepreneur 60

Entrepreneur Hosting Syndicate Syndication 60

Mike Michalowicz

FEBRUARY 23, 2015

Melinda Emerson, America’s #1 Small Business Expert joins Episode 16 of the Profit First Podcast. Melinda talks about what it takes to start a business, and how to successfully keep it going. Emerson, known as SmallBizLady, is America’s #1 Small Business Expert. Show Summary. Show Quotes. Show Sponsors.

Syndicate 60

Syndicate Syndication New York Salary 60

mashable.com

OCTOBER 11, 2011

Customize Your Pitches. When you want a particular person to cover your story, customize your pitch to be relevant to his coverage area and audience. Take the extra time to craft custom emails for a small list of journalists that you really want to cover your story. Instead, stick with custom emails. infographic.

PR 103

PR Startup Social Media Technical Review 103

Mike Michalowicz

JUNE 1, 2015

Tim Knox is a serial entrepreneur, bestselling author, syndicated columnist, and a nationally recognized expert and speaker on the topics of marketing, leadership, and entrepreneurship. Use the ACT Model: How do you get a stranger to become a customer/client? Nextiva – VOIP phone providers for small businesses.

Social Media 60

Social Media Media Syndicate Syndication 60