Remove Design Remove Green Remove Marketing Remove Product
article thumbnail

17 Things We’ve Learned from Top Product Marketers

ConversionXL

Product marketing is today’s most critical marketing function. The best way to think about it: product marketing is strategy. Product marketers work to understand the market and what motivates customers. They choose the market segments to target. Start with product features.

Product 127
article thumbnail

Making Green From Green

YoungUpstarts

Additionally, your company can make money as you create a green reason for customers to buy from your organization. This epitomizes “making green from green.”. Adding permeable asphalt was only one of the changes that contributed to the company becoming certified by LEED (Leadership in Energy and Environmental Design).

Green 149
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Major Product Fails, And How To Avoid Their Mistakes

YoungUpstarts

Green ketchup, bottled water for pets, airport security “action figures”, yogurt shampoo – there have been some pretty epic product failures over the years. However the reality is that a significant majority of products don’t succeed. An estimated 75 to 95 percent of new products fail in the marketplace.

Product 222
article thumbnail

How To Succeed As A Product Manager

YoungUpstarts

by Beata Green, Director of HeadChannel. New technologies emerge daily and bring ingenious products to the world. It’s generally accepted to praise developers and designers for bringing these products to life but there is usually someone else behind the concepts and ideas. necessary product. and the company).

article thumbnail

How Green Initiatives Can Benefit Your Business

Up and Running

Okay, this isn’t exactly what we mean, but it sure is green! One big decision for your company is whether to implement green initiatives, and that includes everything from reducing energy consumption to wasting less paper. That way, you can make the best adjustments possible when you enact your green plan. Keep reading.

Green 115
article thumbnail

Design for the Novice, Configure for the Pro

Both Sides of the Table

I’ve had a long-standing rule of thumb in product design, which I call “design for the novice, configure for the pro.&# I started saying this back in 2001/02, long before the era of Web 2.0, My philosophy emanated from my days of programming and later designing corporate software in the early 1990′s.

Design 325
article thumbnail

7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

Not for lack of competition, but as the result of a carefully designed ecommerce marketing strategy. This is what drives growth for online stores like ASOS, despite existing in a saturated market. Table of contents What exactly is an ecommerce marketing strategy? Leverage FOMO in social media marketing 3.

eCommerce 129