Design Lead Generation PPC Search 
ConversionXL
FEBRUARY 26, 2014
For many ConversionXL readers, PPC advertising is a big part of your business & in many ways it is just as critical to the conversion process as what’s happening on the page. You may have an exceptional page that would convert beautifully if your PPC ads were just a little more on topic. Enter Georgene: .
Up and Running
MAY 3, 2021
In this piece, we look at how you can start growing your SEO business, from business plans to lead generation. For those not in the know, SEO refers to search engine optimization. Indeed, it is often in constant competition with PPC for budget. It also helps them appear ahead of their competitors in local searches.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ConversionXL
NOVEMBER 23, 2022
It’s like they thought about the attendees and what they need and then designed a format focused on them. He explained how lead generation uses a short term, sales-focused strategy. It has extremely low close rates, and high volumes of junk leads. CXL live is a marketing conference that gets it. Gaetano DiNardi.
The Startup Magazine
AUGUST 22, 2019
Luckily ad technology via Google AdWords is a trending technology, making netting those quality leads easier. If you have yet to give pay-per-click (PPC) advertising a go, or if you want to tweak your current PPC strategy, we have some hacks for you and your business. But why Google AdWords and PPC? Let’s dive in!
Duct Tape Marketing
MARCH 14, 2013
In the same way, a smart lead generation strategy requires a balanced approach. Your sales organization needs to think about how you can “diversify” your lead generation efforts between inbound and outbound sales leads. Sales leads often perform differently and cost more (or less) depending on how you acquire them.
Duct Tape Marketing
AUGUST 8, 2019
I enjoy how John and Duct Tape Marketing clarify online marketing in such simple terms, especially search engine optimization (SEO). If you make the mistake of purchasing such a program from one of these “so-called” gurus, what you usually get is simply a “fly-by-night” lead-generation strategy. Trust me, I know.
Duct Tape Marketing
JANUARY 25, 2016
For business owners and even for many marketing consultants, search engine optimization can seem like a headache – especially when it comes to any level of technical SEO. In fact, the previous head of Bing Search, Duane Forrester, said at an SMX conference that most people get schema wrong. What does Structured Data do?
Expert insights. Personalized for you.
111 
Let's personalize your content