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Lessons Learned: The lean startup

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, September 8, 2008 The lean startup Ive been thinking for some time about a term that could encapsulate trends that are changing the startup landscape. After some trial and error, Ive settled on the Lean Startup. I like the term because of two connotations: Lean in the sense of low-burn.

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How and Where to Write About Technology in Your Business Plan

Up and Running

Establish technology as a differentiator, when it is. Even if technology isn’t the driving force of your business or your main differentiator, these days, almost all businesses have to manage technology as part of branding, marketing, and communications. For business owners, I recommend a lean business plan as a dashboard and GPS.

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Here’s What President of textPlus @Nanea Reeves Has to Say on Leadership, Mgmt, Women in Tech

Both Sides of the Table

In this short clip below, Nanea emphasizes this important point – if you create a product customers love, it will ultimately be a good business decision as well. I asked Nanea about how she differentiates between managing engineers and product managers across her organization. Company Organization.

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How to Create a Compelling Unique Selling Proposition

ConversionXL

In this guide, you’ll learn how to differentiate your business and attract your ideal customers by creating a unique selling proposition. This message appeals to customers who value a comfortable shave without leaning solely on the subscription business model. How do you stand out and solve their problems better than anybody else?

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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

This post describes how following the traditional product development can lead to a “startup death spiral.&# In the next posts that follow, I’ll describe how this model’s failures led to the Customer Development Model – offering a new way to approach startup sales and marketing activities.

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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

This philosophy comes from The Lean Startup methodology , which relies on testing hypotheses to better understand your customers’ pain points and goals. To truly differentiate your brand, center your growth strategy around creating unique and personalized customer experiences. Product development. New channels.

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How to Model Your Marketing Against the Product Lifecycle

ConversionXL

These are the four stages of a product we’ll be focusing on. . However, on a more granular graph, the introduction phase would be preceded by a product development stage. This stage is used to determine the viability of your product and confirm when it should go to market. It also gives you a product to market.

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