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Leaving Government for the Private Sector – Part 2

Steve Blank

The larger the company, the more they’ll separate out business development and sales, with business development focused primarily on lead generation and sales focused on sealing the actual sale of the product or service. Sales roles : The sales cycle is similar to the recruitment cycle of a source.

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How to Successfully Approach Trade-Offs as an Entrepreneur in 2021

Up and Running

Technology tools such as a CRM system can also help you get a strong understanding of your sales cycle and pipeline. Technology helps you stay accountable for some of the difficult decisions you’ll need to make, so it’s worth it to prioritize that expense early. Weigh hiring an employee versus implementing software.

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Streamline Your Sales Process With These Five Proven Techniques

YoungUpstarts

A lot of early-stage companies have a hard time identifying their sales, which lead to marketing campaigns that do not align with their target market. Sit down with your team and take a close objective look on your sales process. If the answer is “no”, why hire him/her at all?

Sales 171
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Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. NVV: Some startup marketers think about crafting a nice, neat funnel, from a prospect’s first touch all the way down to sale. EM: My rule of thumb is to look at the length of the sales cycle.

Marketing 120
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Scaling Sales: Arming & Aiming – A’s, B’s & C’s

Both Sides of the Table

As your company develops multiple offices, hires a larger number of sales people or increases product complexity over time this kind of tacit knowledge doesn’t scale. We had 4 or 5 sales reps that had been around since the early days. A’s, B’s & C’s.

Sales 286
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The Virus Survival Strategy For Your Startup

Steve Blank

If you’re an early stage company, that number may be zero. All your assumptions about customers, sales cycle and most importantly, revenue, burn rate and runway are no longer true. If you are selling to businesses (a B-to-B market) have your customers’ sales dropped? This math works in a normal market….

Burn Rate 436
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My Life as a CEO (and VC): Chief Psychologist

Both Sides of the Table

Recruits, hires, and retains the very best talent for the company. Hiring & Firing the CEO. This is the failure of many early-stage companies when they try to scale. As things got bigger we hired a head of European sales and a head of European marketing. Selling the company. It doesn’t seem fair.

Ireland 319