Up and Running

AUGUST 26, 2020

Also, consider highlighting eCommerce capabilities that you have available while offering free shipping. Focus on creating content that your consumers can enjoy while staying home and highlight any eCommerce capabilities you have available. According to a recent study, web browsing is up 70%. Improve SEO and user experience.

Marketing 171

Marketing Audience eCommerce Social Media 171

ConversionXL

JULY 22, 2021

The technical elements of your website’s SEO are crucial to search performance. Identifying and merging content targeting the same or similar keywords; Removing duplicate content that dilutes importance, and; Improving metadata so that users see what they’re looking for in search engine results pages (SERPs).

Technical Review 162

Technical Review SEO Software Review XML 162

Occam's Razor

SEPTEMBER 24, 2012

FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. Because we don't understand the uniqueness, we fall back on profoundly sub-optimal old world metrics like Reach or Online GRP equivalents. Metrics are a problem.

Metrics 165

Metrics Advertising Marketing Social Media 165

Up and Running

DECEMBER 17, 2020

Outbound actively pushes customers toward you using tools such as banner ads placed on other companies’ websites, email blasts, paid ads on search engines, or traditional direct mail campaigns and radio commercials. That’s where search engine optimization (SEO) comes in. Identify what your customers are searching for.

Marketing 142

Marketing Technical Review SEO Hosting 142

ConversionXL

JUNE 27, 2016

Web analytics analysis is a big part of that. Why Web Analytics Analysis Is Important. Web analytics analysis is a key part of the ResearchXL model. Now, there are four main reasons you want to include web analytics analysis in your conversion research process… Ensure your data is reliable and accurate.

Analytics 72

Analytics Web Technical Review Conversion 72

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1.

Analytics 106

Analytics Metrics Channel Campaign 106

YoungUpstarts

OCTOBER 3, 2019

It should also be noted that very few people can be bothered to type out a huge web address. With this in mind, the choice of web host is an essential feature. Web visitors make decisions about your site from the second that they open it. While social media is vital, search engine traffic is still the key to success.

Sales 113

Sales Software Review Social Media eCommerce 113

Up and Running

AUGUST 21, 2014

In this webinar, we take time to discuss the different metrics that startups—and established businesses—should be tracking. In terms of pre-purchase, traffic and content metrics. One of the most important things a startup can do is make sure that they are keeping track of their data. All you can do is fix it going forward.

Metrics 84

Metrics Startup Churn Rate Forecast 84

ConversionXL

AUGUST 5, 2014

A couple weeks ago, we dug into internal site search & found that in some cases , searches performed by only 10% of the site’s total traffic made up nearly 40% of the companies overall revenue. Then we went into my 3 favorite methods for increasing conversions by improving the search experience.

Search 107

Search Design eCommerce Technical Review 107

ConversionXL

SEPTEMBER 9, 2020

Server Response Time (SRT) is the amount of time between when a web client makes a request (e.g., Without it, the page will take longer to load, which can damage the user experience and, ultimately, search engine rankings. Even a one-second delay can cost an ecommerce site $25,000–$125,000 per year …or more!

Caching 102

Caching Development Team Review Hosting Software Review 102

SoCal CTO

AUGUST 4, 2011

What are your key Startup Metrics ? eCommerce - Is this subscription? Search - is there search? Analytics/Metrics - what are the key startup metrics that you will need to track? Are there specific metrics needed for future funding rounds or for operations? Beyond simple web analytics, what is needed?

Developer 396

Developer Founder Viral Oauth 396

SoCal CTO

AUGUST 4, 2011

What are your key Startup Metrics ? eCommerce - Is this subscription? Search - is there search? Analytics/Metrics - what are the key startup metrics that you will need to track? Are there specific metrics needed for future funding rounds or for operations? Beyond simple web analytics, what is needed?

Developer 384

Developer Founder Viral Oauth 384

ConversionXL

JULY 29, 2020

Did you know that Amazon has surpassed Google as the go-to search platform for shoppers looking for products? When customers have a specific product in mind, more turn to Amazon search than Google. The fundamental difference between Amazon and Google search. You run a search. So where do the two search engines diverge?

SEO 113

SEO PPC Algorithm Software Review 113

ConversionXL

SEPTEMBER 15, 2020

If you aren’t seeing the URLs report as expected, be sure to check that: The Google Analytics code is on the page (normally you can “right-click” and select “View Source” then search for “UA-” to find the GA code). Do this under “All Products” You can add Google AdWords , Search Console , AdSense , etc. Property setup.

Analytics 70

Analytics eCommerce Software Review Technical Review 70

Up and Running

JANUARY 14, 2022

Our answer was simple– SEO (search engine optimization). The good news is that we were able to turn our challenges into strengths and grow our search traffic by leaps and bounds in a relatively short amount of time. Web traffic represents the number of visits or sessions spent on a given site. Domain authority.

SEO 104

SEO Software Review Search Acquisition 104

ConversionXL

JULY 28, 2021

Google Analytics 4 is the rebuilt, rebranded and expanded version of the App + Web property rolled out by Google in 2019. The change benefits marketers by allowing accurate tracking of user journeys across the web and mobile apps. For example, recommended events for ecommerce stores include add_to_cart, purchase , and begin_checkout.

Analytics 146

Analytics Artificial Inteligence eCommerce Audience 146

Occam's Razor

JANUARY 2, 2013

But it turns out Google Analytics, just like SiteCatalyst, WebTrends, and other web analytics tools, already has plenty of pretty valuable deeply insightful stuff in it. But in case you want to win big rather than just win, I encourage to read the six tips outlined in this post: The Biggest Mistake Web Analysts Make… And How To Avoid It!

Analytics 159

Analytics Search Campaign eCommerce 159

Occam's Razor

NOVEMBER 13, 2009

I am absolutely thrilled that my book Web Analytics 2.0 I only had one job, at Intuit, when I wrote my first web analytics book. The Pitch: I invite you to consider buying my second web analytics book. Here's why I think you'll love it: Chapter 1 The Bold New World of Web Analytics 2.0. Here we go. A good thing.

Analytics 71

Analytics Web Technical Review Metrics 71

Occam's Razor

JULY 12, 2010

That's not including others I actively seek out around the web. Remember I am the creator of the 10/90 rule of investment in web analytics. Add a piece of javascript to your web page (do a View Source on this page to see it), and it will tell you how often your content is being copied. Simple right? First Some Context.

Analytics 96

Analytics Viral Web Mobile 96

mashable.com

MAY 24, 2011

Sourcebits offers design and development services for iOS, Android, Mobile and Web platforms. Mobile commerce revenues may still pale in comparison to their ecommerce brothers, but we’re already seeing signs of mobile commerce’s potential. Follow Sourcebits on Twitter for recent news and updates.

Mobile 90

Mobile Web Social Media Software Review 90

Up and Running

APRIL 17, 2018

In fact, according to Shopify , global retail ecommerce sales are on track to reach $4.5 B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 SEO, or search engine optimization, makes your website and its content more visible to search engines.

SEO 80

SEO eCommerce Analytics Software Review 80

Occam's Razor

DECEMBER 20, 2010

I am an unabashed segmentation fan: Web Analytics Segmentation: Do Or Die! It helps us get data-gasms, improve ROI for our web efforts and get our bosses promoted. Web Analytics or WebTrends or. It shows the distribution of the pages people see on your site (not the "silly" metric, average page views per session).

Analytics 118

Analytics Web Social Media Search 118

ConversionXL

SEPTEMBER 13, 2018

Google Analytics switched its default metric from “sessions” to “users” in 2018, mirroring Mixpanel’s emphasis on users over pageviews. When it could go either way : Other companies—like ecommerce sites selling physical products—may straddle the use-case gap. With this data alone, it seems like you should double down on paid search.

Analytics 119

Analytics Technical Review Acquisition Retention 119

Occam's Razor

JANUARY 6, 2010

As we spring to action full of passion I wanted to share with you all a short list of things that will expand your little world of online marketing & web analytics. Change is hard, even if we know that we should be executing a multiplicity strategy to win in the web analytics 2.0 That's sucking.) That's sucking.

Analytics 99

Analytics Web Campaign PPC 99

Up and Running

FEBRUARY 24, 2021

In May 2020, Google announced that page experience signals would be included in Google Search rankings. In November, they followed up with an announcement that these page experience signals, known as Core Web Vitals, will roll out in May 2021. So why do these Core Web Vital updates matter to you and your business website?

Web 79

Web Metrics Search Mobile 79

ReadWriteStart

JANUARY 10, 2020

The key factors that boost several metrics via visual merchandising are as follows: Engagement and time-on-site. Online stores have massively penetrated this segment, making this concept come alive on the web. To do this, they need to focus on the following metrics: The average order value gets increased. Order inventory.

Startup 78

Startup eCommerce B2C Metrics 78

Hearpreneur

JANUARY 25, 2023

In addition to providing customer care and assistance, a virtual assistant may also develop web pages or compose blog entries, administer email newsletters, carry out sales and marketing chores, generate sales leads, and conduct a variety of other jobs. During the lifecycle of developing a website, automated web testing occurs.

Software Review 114

Software Review Technical Review Artificial Inteligence Entrepreneur 114

ConversionXL

APRIL 12, 2017

Jared Spool: Is Design Metrically Opposed? Useless measures and silly metrics. Metric: A measure we track (usually over time). A metric should tell you what you will do differently. Combine qualitative usability research and quantitative custom metrics (not metrics that come out of the box). Image Credit.

San Antonio 86

San Antonio Metrics B2B Analytics 86

ConversionXL

MAY 14, 2014

We have some number of HiPPOs here that prescribe to the belief that web design and UX is something that just anyone off the streets can figure out case-by-case with a little googling – my fear is that they do or will feel the same about conversion optimization.” ” Finding The Companies Who Optimize. Convincing The CEO.

Conversion 124

Conversion eCommerce Technical Review Software Review 124

ConversionXL

JULY 29, 2014

Settings for Ecommerce data collection, Site Search data, Goals, Filters, Segments, Annotations, Channel Groupings, Custom Reports, Content Grouping, and even Users can all be set at the View level. Once you’ve done that, you’ll want to activate Ecommerce and/or Site Search, authorize any Google products you have linked and that’s it.

Analytics 132

Analytics Software Review eCommerce Search 132

Occam's Razor

MAY 2, 2017

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. Ecommerce: Betabrand. Then, read on to see what I picked.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Up and Running

JULY 6, 2021

eCommerce has become a major business , so it’s no surprise you’re considering joining the 7.9 million online businesses that sell products via the web. Research published by Statista in March 2021 showed revenue from eCommerce in the United States reached $431.6 billion in 2020 and is expected to reach $563.4 billion by 2025.

eCommerce 163

eCommerce Startup Business Model Demand 163

Occam's Razor

MAY 4, 2010

They expose a person's critical thinking ability (something I highly recommend you test when you hire web analysts: Interviewing Tip: Stress Test Critical Thinking. When someone asks you an open ended question, at least connected to web analysis, here's what's important. Seems straight forward right? Let's go.

Web 112

Web Non-Compete Analytics SEO 112

crowdSPRING Blog

JANUARY 18, 2013

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Why Startups Die | The Next Web - [link]. The 6 Marketing Metrics Your CEO Actually Cares About [Cheat Sheet] | Hubspot Blog - [link]. SEO For Facebook Graph Search?

Social Media 94

Social Media Small Business Design Media 94

Hearpreneur

SEPTEMBER 15, 2021

Without these key metrics, employees will be free agents and looking for better work culture. Thanks to Paul French, Intrinsic Search ! #23- Thanks to Ben Lamarche, Lock Search Group ! #24- 26- eCommerce and e-retail industries. The eCommerce and e-retail industries have undergone dramatic disruption in recent years.

Artificial Inteligence 105

Artificial Inteligence Entrepreneur Technical Review Security 105

Duct Tape Marketing

FEBRUARY 5, 2016

3 Steps to Set up eCommerce Tracking in Google Analytics written by Guest Post read more at Duct Tape Marketing. To all the eCommerce store owners, if you haven’t set up eCommerce tracking in Google Analytics then you are not taking your online business seriously. photo credit: technource. Each product revenue.

eCommerce 28

eCommerce Analytics Software Review SEO 28

ConversionXL

AUGUST 19, 2014

Throughout web development cycles, code and HTML markup on the page is bound to change. A good use case is setting the document path as a macro so that you can pass in a virtual pageview for sites that don’t have a “site search” feature that plays nicely with GA. (See Custom Metrics. I’ll provide a few examples. Other Fields.

Analytics 133

Analytics Management Metrics HTML 133