Tue.Aug 05, 2014

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Back to anthropology

Start Up Blog

'Things are changing so rapidly that we are again suffering from future shock. It’s hard to comprehend the pace of change, not just to business or pop culture, but to the way we live our lives. We’ve had for the best part of 100 years, certainly the last 50, a very stable business infrastructure and lifestyle. This makes us feel as though the changes we see are new to the human experience, when in fact they are only new to the experience of our generation.

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Pioneering Women in Venture Capital: Kathryn Gould

Steve Blank

'I met Kathryn Gould longer ago than either of us want to admit. Kathryn has been the founding VP of Marketing of Oracle , a successful recruiter, a world class Venture Capitalist, a co-founder of a Venture Capital firm, a great board member, one of my mentors and most importantly a wonderful friend. During her career she made a big point of not telling you: she was one of the first women Venture Capitalist’s in Silicon Valley (along with M.J.

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Values Build Startup Culture: A Founder’s Take on Getting Started

View from Seed

'This is a guest post from Ben Rubin , co-founder and CEO of Change Collective , which offers courses for behavior change with world-class experts. For seed-stage startups, when resources are tight, trying to consciously build startup culture can feel wasteful. Below, Ben makes the case for why defining values is actually a worthwhile exercise, and he outlines his startup’s approach.

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How To Be A Reporter’s Favorite News Source

YoungUpstarts

'By Ginny Grimsley, print campaign manager at EMSI Public Relations. Reporters love sources who understand their needs. Getting a call from a reporter who wants to quote you as an expert for his story, review your book or product, or invite you to write an exclusive article for a publication, is a major coup. It means that your marketing efforts are paying off.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Capital Is Cheap And Labor Is Expensive

Feld Thoughts

'I was on an airplane for the first time for business in a while and when I woke up from my nap I found my self staring at CNBC on the DirecTV seat back display. I never watch CNBC so I was attracted to the talking heads, who were silent since I didn’t have earphones in. I kept thinking I was watching ESPN with all the sports metaphors, blinking lights, constantly changing headlines, and tightly coifed and good looking men talking at me in rapid fire.

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How To Make Your Business Card Professional

YoungUpstarts

'by Debbie Allen , award-winning entrepreneur and author of “ The Highly Paid Expert: Turn Your Passion, Skills, and Talents Into A Lucrative Career by Becoming The Go-To Authority In Your Industry “ After your logo and USP has been established or reinvented, it’s time to move on to your first marketing piece – your business card.

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European startup founders: Solving your own problem is not enough

The Next Web

'Andrej Kiska is an associate at Credo Ventures. “I am building a startup that solves a problem I experience frequently.” I am a big fan of founders who build their startup on the above-mentioned premise, since such a startup is most likely tackling a real-world problem (an increasingly rare phenomenon in today’s world). Many accelerators and angel investors preach that a startup in its earliest phases should predominantly focus on solving a real problem for an individual/company.

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Are Jealousy and Envy Slowing Your Success?

Mike Michalowicz

'There is an old English proverb that says “Envy shoots at others and wounds itself.” This couldn’t be truer, yet most entrepreneurs can’t seem to fathom just how destructive envy and jealousy can actually be. Believe it or not, it can be one of the biggest factors preventing your own success! Think about it – when you see someone who is successful, or who has more than you do, there are two different ways in which you can react to that person’s success.

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5 Things You Should Do With A Business Loan [Free Webinar]

Up and Running

'Thinking about getting a loan? Trying to grow your business but you’re unsure of where to start? Join us on Thursday, August 14 at 1pm ET/10am PT for “Five Things You Should Do With a Business Loan”—a free webinar that will help you understand how to get the most out of every dollar you get in funding. Attendees can expect to: Get tips and suggestions on how to exponentially increase their chances of getting funded.

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LawnStarter, the Easiest Way to Order and Manage Lawn Care, Launches in Austin

Austin Startup

'LawnStarter, a company that makes ordering lawn care easy, affordable and reliable, today announced the launch of its operations in Austin, TX. With its sophisticated online lawn care booking and management system, LawnStarter is bringing a traditionally offline service online, empowering customers to book and manage all of their lawn care needs at their convenience.

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Finding an Industry Association for Your Small Business

Up and Running

'Industry associations, also known as trade groups or business associations, are organizations founded and usually funded by businesses in that specific business or industry. Thousands of industry trade groups are in existence worldwide, and every industry has at least one trade group. Industry associations often provide access to certification, education, information, trends, political lobbying, group insurance rates, market research, advertising, networking opportunities, and more for their me

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6 Essential Principles Of Designing a High Converting Site Search Experience

ConversionXL

'A couple weeks ago, we dug into internal site search & found that in some cases , searches performed by only 10% of the site’s total traffic made up nearly 40% of the companies overall revenue. Then we went into my 3 favorite methods for increasing conversions by improving the search experience. But we’ve only just scratched the surface.

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How Startup Founders Can Connect With VCs

Early Growth Financial Services

'“How can I connect with investors?” is one of the most common questions I hear from early-stage entrepreneurs. “Connect” is a good word to use. If you’re looking for funding, you don’t just want to “meet” investors, shake their hands and give them your quick pitch. You want to “connect” with them, to really make a deeper connection. So how do you do this?

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"One of my rules of thumb is that whenever everyone agrees on something, it doesn’t necessarily mean."

Bryce Dot VC

'“One of my rules of thumb is that whenever everyone agrees on something, it doesn’t necessarily mean they’re wrong, but it almost certainly means that nobody’s thought about it.

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How to Turn Your Hobby Into a Business

Up and Running

'If what you do outside ‘work’ is your true love, then why not consider making it your career too? After all, you do want to love what you do, especially if you’re going to spend most of your life doing it. For some of us – me for example – the distinction is not so clear-cut. I have multiple hobbies. I love writing, I enjoy making jewelry and I love the challenge involved in marketing products.

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4 Ideas For Marketing Your Small Business On A Shoestring

YoungUpstarts

'by Allison Conkright Engel, Dell Center for Entrepreneurs. Marketing at a new startup is, no doubt, a daunting task. While big-name companies sit on a large budget — allowing them to advertise across multiple mediums and reinforce their message through constant exposure like Sprint’s Framily plan — you face the dilemma of limited resources. And while brand recognition allows big companies a succinct, creative message because they can rely on viewers’ pre-existing knowledge of their brands, you