Both Sides of the Table

MAY 15, 2010

StackOverflow is a free Q&A site for software developers, blending functionality from wikis, blogs, forums, and social voting (similar to Digg/Reddit); 7.1mm unique visitors per month; new funds will be used to build out engineering team and build out product. I first discovered it from Dharmesh Shah’s blog OnStartups.

Stealth 285

Stealth SEC Advertising Accredited Investor 285

Duct Tape Marketing

JULY 14, 2022

Melissa is the CEO and Co-founder of Webinar. As a revenue-driven founder specializing in sales and business development, Melissa has learned how to build companies with very few resources — by automating what she could, outsourcing wherever possible, and inspiring talented people to join her team with shared focus and enthusiasm. [3:35]

Technical Review 84

Technical Review Demand Cofounder Video 84

The Startup Magazine

SEPTEMBER 20, 2023

(Image Source: Orbit Media ) Long-form content can be used to build authority, credibility and thought leadership on a topic which is excellent for search engine optimisation (SEO). However, the founder and host of the Unthinkable podcast, Jay Acunzo, disagreed with short-form trends.

Leadership 124

Leadership Artificial Inteligence Social Media SEO 124

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 31, 2011

I spent only hundreds of dollars a month and covered the entire spectrum of SEM. If you listen to a sampling of the 600 Mixergy interviews, you’ll find a common thread to how all those illustrious founders got their first few customers: There is no pattern. But for every one of those, another founder has the opposite experience.

Customer 279

Customer Software Review SEM Technical Review 279

Transformify

AUGUST 27, 2017

It all starts with the founders. In some cases, the founders may even build the MVP themselves. It could be a digital marketing assistant to take charge of your social media accounts, a virtual assistant to organize your schedule across different time zones, or a SEM expert. Then the hiring begins. The downside?

Hiring 64

Hiring Software Review Burn Rate Startup 64

www.cscyphers.com

MARCH 8, 2012

Tutorial Day At #RailsConf » Why Trying To Find A Technical Co-Founder Will Almost Always Fail. Last night, I went to a local “find a co-founder” meetup for RE. What It Takes To Recruit A Technical Co-Founder. Particularly if she is at what is essentially a co-founder speed dating event.

Cofounder 40

Cofounder Technical Review Founder Software Review 40

Startup Professionals Musings

MARCH 16, 2014

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. These founders need a reality check on what recognized brand names have spent to reach that threshold, and how long it is likely to take. Use social media and Search Engine Marketing (SEM) to start.

Marketing 257

Marketing SEM Viral Social Media 257

crowdSPRING Blog

APRIL 3, 2015

Trada, the Google Ventures-Backed SEM Crowdsourcing Firm, Closes Its Doors mklnd.com/1xPy1rc. crowdSPRING Founder Mike Samson on Starting a Business htqw.co/1G0ZRmH. How Search Engines Work, Part Two crowdspring.co/1BJ45rq. The Shut-In Economy – buff.ly/1FWcjEj. The Throwback Sexism of Kleiner Perkins crowdspring.co/1BCgwKo.

Small Business 48

Small Business Design Social Media Software Review 48

Startup Lessons Learned

SEPTEMBER 15, 2008

See Customer Development Engineering for my first stab at articulating the theory involved) Ferocious customer-centric rapid iteration, as exemplified by the Customer Development process. Since that time we've seen a massive change from product engineering to financial engineering. Otherwise it's a great idea.

Lean 168

Lean San Francisco Startup Continuous Deployment 168

Cracking the Code

FEBRUARY 12, 2007

Getting the most of your online marketing: the In & Out of SEM/SEO. on a scale of 1-4). on a scale of 1-4). on a scale of 1-4). The videos can be watched at Bessemer Online Marketing Portal (the other materials are not public).

Software Review 48

Software Review SEM Marketing Las Vegas 48

Startup Professionals Musings

JANUARY 17, 2013

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. These founders need a reality check on what recognized brand names have spent to reach that threshold, and how long it is likely to take. Use social media and Search Engine Marketing (SEM) to start.

Marketing 265

Marketing Viral SEM Startup 265

ConversionXL

JUNE 30, 2019

André Vieira , founder of Looptimize, finds CRO extremely useful for ideation: André Vieira: You can look at many elements on competitors’ pages, such as copy, number and placement of images, page structure, page length, the next step in the funnel, amount of calls to action, types of calls to action, etc.,

SEO 126

SEO Conversion Analytics Design 126

Startup Lessons Learned

SEPTEMBER 30, 2008

So what does CTO mean, besides just "technical founder who really cant manage anyone?" So I initially gravitated to the CTO title, and not VP of Engineering. But since I spent a long time in a hybrid CTO/VP Engineering role, I still have this nagging question. I always assumed I wouldnt manage anybody. They might do anything !

CTO 168

CTO Fractional CTO CTO Hire Technical Review 168

Startup Professionals Musings

JUNE 18, 2012

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Founders now routinely use their home to operate their startup until they are well into the revenue phase. Facilities and staff.

Cost 255

Cost Burn Rate SEM Startup 255

Startup Professionals Musings

FEBRUARY 15, 2011

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Founders now routinely use their home to operate their startup until they are well into the revenue phase. Facilities and staff.

Entrepreneur 235

Entrepreneur Burn Rate SEM Social Network 235

Startup Lessons Learned

NOVEMBER 7, 2008

Dont worry about selecting particularly good keywords, if youre new to SEM. Labels: customer development , search engine marketing 13comments: Jim Lindstrom said. SEM only gets at one segment of users, and for a brand new product, you presumably need some skill at marketing in general and adsense in particular to get any useful info.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Startup Lessons Learned

SEPTEMBER 2, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? How to listen to customers, and not just the loud.

San Francisco 94

San Francisco Continuous Deployment Agile Lean 94

Startup Professionals Musings

DECEMBER 7, 2010

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. These founders need a reality check on what recognized brand names have spent to reach that threshold, and how long it is likely to take. Use social media and Search Engine Marketing (SEM) to start.

Marketing 235

Marketing SEM Startup Viral 235

ConversionXL

APRIL 4, 2017

This is generally split into two areas, though they’re often used together to some varying proportion: Search Engine Marketing. Search engine marketing is intent-based keyword bidding on search networks such as Google Adwords and Microsoft Bing. Social and Display Ads. Contagious: Why Things Catch On.

Channel 118

Channel Marketing Viral SEO 118

Startup Lessons Learned

SEPTEMBER 14, 2008

Later, when the company was much larger, we had everyone on our engineering team agree to sit in on one usability test every month. It wasnt a huge time commitment, but it meant that every engineer was getting regular contact with an actual customer, which was invaluable. How to listen to customers, and not just the loud.

San Francisco 131

San Francisco Customer Lean Continuous Deployment 131

Gust

MARCH 9, 2014

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. These founders need a reality check on what recognized brand names have spent to reach that threshold, and how long it is likely to take. Use social media and Search Engine Marketing (SEM) to start.

Marketing 146

Marketing SEM Viral Social Media 146

Startup Lessons Learned

SEPTEMBER 10, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? How to listen to customers, and not just the loud.

Software Review 68

Software Review San Francisco Technical Review Continuous Deployment 68

Seeing Both Sides

FEBRUARY 25, 2016

They work cross-functionally with engineering, design, analytics, product management, operations, and marketing to design and execute growth initiatives. Next, the Growth Manager works with a cross functional team including engineering, analytics, design, marketing, and product marketing to execute the test.

Management 20

Management Analytics Technical Review Framework 20

Seeing Both Sides

FEBRUARY 25, 2016

They work cross-functionally with engineering, design, analytics, product management, operations, and marketing to design and execute growth initiatives. Next, the Growth Manager works with a cross functional team including engineering, analytics, design, marketing, and product marketing to execute the test.

Management 20

Management Analytics Technical Review Framework 20

Startup Lessons Learned

SEPTEMBER 12, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? How to listen to customers, and not just the loud.

Audience 119

Audience San Francisco Continuous Deployment Lean 119

Startup Lessons Learned

SEPTEMBER 2, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? How to listen to customers, and not just the loud.

San Francisco 142

San Francisco Continuous Deployment Lean DC 142

Up and Running

JULY 26, 2016

This is what our hiring landscape looked like over the past year: Pre-2015, we hired three founders: 1x hustler in charge of strategic growth hacking. Thanks to Intercom’s powerful tracking and automatic emails, we know when a startup founder finished and shared a deck. Google AdWords or SEM (expensive).

Revenue 60

Revenue Acquisition Channel Campaign 60

Startup Lessons Learned

SEPTEMBER 5, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? How to listen to customers, and not just the loud.

Open Source 107

Open Source San Francisco Continuous Deployment Lean 107

Startup Lessons Learned

SEPTEMBER 18, 2008

If you sell an online service that solves a defined problem, you can compete in SEO or SEM. Labels: iPhone , search engine marketing 3comments: Blake Engel said. Waves of technology platforms The lean startup Customer Development Engineering Greasemonkey compiler Great open source scalability tools from Danga Ideas.

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

Startup Lessons Learned

SEPTEMBER 2, 2008

Do the engineers understand what they are building? ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Processes are always deteriorating or self-regulating. Do they measure?

San Francisco 60

San Francisco Continuous Deployment Lean DC 60

Startup Lessons Learned

SEPTEMBER 10, 2008

At IMVU , our engineering team accumulated thousands upon thousands of tests, and we had a build cluster (using BuildBot ) that ran them. Thats possible now, and it means that the historical ratio of QA to engineering is going to have to change (on the other hand, QA is now a lot more interesting of a job). Completely necessary.

Software Review 144

Software Review Technical Review San Francisco Continuous Deployment 144

Gust

JUNE 10, 2012

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Founders now routinely use their home to operate their startup until they are well into the revenue phase. Facilities and staff.

Cost 139

Cost Burn Rate SEM Startup 139

Eric Friedman

APRIL 23, 2014

In early 2006 I heard from an in house recruiter at a company called Reprise Media that worked specifically in Search Engine Marketing (SEM) which was a nascent advertising space dedicated to delivering targeted advertising solely based on someones intent. Once I groked what they actually did I jumped at the chance to meet with them.

SEM 83

SEM Advertising Metrics Analytics 83

Startup Lessons Learned

SEPTEMBER 1, 2008

These tests are written by the engineers themselves, and they must all pass every time. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Automated tests make defects visible.

San Francisco 68

San Francisco Developer Continuous Deployment DC 68

mashable.com

MAY 28, 2010

Johnson also says that search engine issues have affected the style of names. Amidst all the search engine and domain name drama, consider that names are memorable when they sound good. I suggest you never call this person again for information TheNameInspector The founder of Kodak was George Eastman. Is It Sticky?

Naming 94

Naming Technical Review Social Media Startup 94

Startup Lessons Learned

FEBRUARY 28, 2009

Ive told the story of how this desperation turned us on to Google AdWords in SEM on five dollars a day. Luckily for me, my co-founders eventually prevailed and we went on to build a product that customers actually wanted. Pretty soon we ran out of friends. But code written that doesnt help the company succeed is a sunk cost.

San Francisco 98

San Francisco Continuous Deployment Lean DC 98

Startup Lessons Learned

SEPTEMBER 10, 2008

Too often, startup founders talk about how they are pushing to get to “critical mass&# and how “economies of scale&# are going to kick in. Waves of technology platforms The lean startup Customer Development Engineering Greasemonkey compiler Great open source scalability tools from Danga Ideas.

San Francisco 76

San Francisco Continuous Deployment Lean DC 76