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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

Building an Advisory Board In my travels outside the building I kept my eyes out for articulate and visionary scientists and engineers who had expertise we lacked, and were willing to help in an advisory capacity. Context here.) I set up an advisory board as a vehicle to get these industry experts engaged with the company and product.

Engineer 198
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Lean Startups aren't Cheap Startups

Steve Blank

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. Over its lifetime a Lean Startup may spend less money than a traditional startup.

Lean 244
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Vertical Markets 2: Customer/Market Risk versus Invention Risk.

Steve Blank

Steve,&# he said, “you’re missing the most interesting part of vertical markets. The real risk in markets like Web 2.0 be prepared to be the most lean business in the sector (which is only possible where economy of scale does not create huge entry barriers). A good case study here is most iPhone apps.

Vertical 144
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Generative AI: Incumbents vs. Upstarts

VC Cafe

More and more, established companies are leaning into generative AI by either adding generative AI features to their existing suite of tools or partnering with AI companies (mostly OpenAI or the open source HuggingFace) to launch entirely new products. There’s an interesting thing happening in the generative AI world.

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The curse of prevention

Startup Lessons Learned

Imagine you hear from an engineer that they are worried that a certain payment subsystem is unreliable, and will therefore double-charge some customers. To a lot of smart engineers, that sounds crazy. To a lot of smart engineers, that sounds crazy. In other words, a principled way to combine agility with stability.

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The Secret History of Silicon Valley Part V: Happy 100th Birthday.

Steve Blank

By the late 1930′s when HP started, a small group (measured in hundreds) of engineers who made radio tubes were building the valleys’ ecosystem for electronics manufacturing, product engineering and technology management. And these microwave engineers were working at startups – not large companies.

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30 tips for avoiding startup failure, from successful founders

The Next Web

If you pick one vertical and do it well, other folks will find you. What’s more it also required a large team of smart engineers that had experience in programming cross-platform software. Stay lean for as long as possible. Be creative, and stay lean. Staying lean early on will help you when you need to scale.”.

Cofounder 164