Both Sides of the Table

FEBRUARY 7, 2011

It became a theme in my keynote at Caltech on the future of social networking. In addition to Seth, the core team he pulled together consisted of Elaine, a product person with front-end engineering skills and sharp design sense, and Sandy a back-end server engineer. We then captured this conversation again on camera.

Connecticut 286

Connecticut Cofounder Silicon Valley Web 286

www.forentrepreneurs.com

FEBRUARY 2, 2010

As I ask questions to understand the thinking, what usually comes out is something vague along the lines of web marketing, and/or viral growth with no numbers attached. A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

mashable.com

NOVEMBER 30, 2010

For more than 10 years CSP has impressed clients with highly effective software solutions and teams of multi-talented software engineers. I'm really fortunate that I'd found a wonderful development outsource partner in them. Brett Miller is the president of Custom Software by Preston (CSP). check them out at: www.amt.in

Software Developers 79

Software Developers Software Development Software Review Software 79

Startup Professionals Musings

DECEMBER 7, 2010

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. Viral marketing costs real money these days, which usually means adding at least an extra zero to budget estimates. Use social media and Search Engine Marketing (SEM) to start. Establish partners and referrals.

Marketing 235

Marketing SEM Startup Viral 235

Gust

MARCH 9, 2014

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. Viral marketing costs real money these days, which usually means adding at least an extra zero to budget estimates. Use social media and Search Engine Marketing (SEM) to start. Establish partners and referrals.

Marketing 146

Marketing SEM Viral Social Media 146

mashable.com

MAY 5, 2011

But a new angel fund is hoping that they’ll do the same in exchange for engineering talent. “Most of that money [from venture capitalists and angels] is used to build a product,&# explains Haig Kayserian, the CEO of Kayweb Angels. “Once that product is built, you will probably have given away a lot of equity.&#

Equity 74

Equity Engineer Technical Review Social Media 74

Duct Tape Marketing

OCTOBER 10, 2017

Here are your channels to choose from: Search Engine Optimization (SEO) – This includes on-page SEO and off-page SEO tactics aimed to help you bring in organic traffic from search engines. Online Advertising – This includes the use of pay-per-click platforms, social networks, display ads and retargeting.

Channel 56

Channel Marketing SEO Social Media 56

Startup Professionals Musings

JUNE 6, 2021

So sites have to invest heavily in viral marketing to achieve critical mass, which competes with current social networks, while users expect to join both for free. Social networks. Social networking” is really the new term for dating, with mega-sites like Facebook , and the hyperlocal site Foursquare.

Intellectual Property 337

Intellectual Property Social Network Matching Viral 337

The Next Web

AUGUST 19, 2013

Mikita Mikado is a software engineer and entrepreneur from Belarus, now based in San Francisco. I’m a geek and software engineer from the former ­Soviet state of Belarus. Being an engineer, I built myself a kind of algorithm that helps determine an early-­stage startup’s sales channels, and that’s what I’m sharing with you today.

Belarus 137

Belarus Viral Channel Startup 137

Duct Tape Marketing

MAY 4, 2016

If most of your clients are generated by way of referral, then by golly start there, build multiple referral programs and look to use channels such as partnering and content to amplify how you get referrals. Referral Marketing– This includes intentional word of mouth activities, viral tactics as well as intentional referral generation.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

VC Cafe

SEPTEMBER 5, 2012

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product. Rinse and repeat.

API 167

API Viral Startup Retention 167

David Teten

DECEMBER 3, 2019

But, most of use raise capital and source deals the same way people looked for dates 20 years ago: by networking at conferences (or bars). . But in business, you want a lot of partners. In the private equity universe, most Partners have primary training as deal-makers, not as managers. Most of us want one spouse and we’re done.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Duct Tape Marketing

AUGUST 25, 2015

Referral Marketing – This includes intentional word of mouth activities, viral tactics as well as intentional referral generation. Online Advertising – This includes the use of pay-per-click platforms, social networks, display ads and retargeting. Here’s the trick when brainstorming potential channel tactics to try on.

Marketing 28

Marketing Channel Viral Public Relations 28

mashable.com

SEPTEMBER 1, 2011

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Mashable Infographics Prev Next How Are People Using Twitter? LinkedIn was curious, so the business social network decided to find out. Whom is he or she connected to? Pretty terrible.

San Francisco 99

San Francisco New York City Social Media Entrepreneur 99

Reid Hoffman

SEPTEMBER 8, 2020

This pivot fundamentally changes your required organizational competencies, from Sales and Marketing to Engineering, Operations, and Support. I’m not saying this because I’m trying to pump up the venture capital industry; it’s based on my experiences as an entrepreneur, where I had great VC partners (and some not so great ones).

Startup 36

Startup Silicon Valley Business Model Mobile 36

Mike Michalowicz

FEBRUARY 11, 2013

Create an interactive, regularly updated site or blog , or by build informative yet informal profiles on social networking sites like Facebook or Twitter. A great offer goes a long way quickly…especially through our favorite social networking sites! They are the first thing people see on search engines. Be visible!

Small Business 167

Small Business Marketing PR Social Media 167

mashable.com

JANUARY 18, 2012

The name I chose is scovry and the website ( [link] ) that it goes to is a social media based search engine that displays results in a “spy” type format. Social Networks etc. Top From Our Partners. Google Offers Free Wi-Fi in India to Access Social Networks. Social Media Lists.

Naming 97

Naming Social Media Social Network RSS 97

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

Do you feel like the more users you have it helps accelerate, is there some kind of, maybe not necessarily viral, but that people just tell their friends at all. Is that true or is there some engine there I’m not familiar with? So if I were you I would say, ‘That is not a viable engine.’

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

mashable.com

DECEMBER 29, 2011

As the innovation engines of the economy, what startups figured out in 2011 will likely appear on other sectors’ trend lists in 2012. Meanwhile, some of the web’s best-known companies increased their presence in New York City — likely bringing investor money and capable engineers with them. Top From Our Partners.

New York City 83

New York City New York Startup Social Media 83

ConversionXL

JANUARY 18, 2022

For example, Indie Hackers is a community full of entrepreneurs, makers, and marketers sharing their experiences and seeking advice: Take the insights gleaned from these communities to reverse engineer customer sentiment and pain-points. Every social network has its own content specifications (e.g., and consumption behavior.

Audience 122

Audience Technical Review Social Media Campaign 122

mashable.com

JANUARY 23, 2012

Facebook, Twitter Engineers Tweak Google’s Social Search [VIDEO]. Top From Our Partners. International Journalists Network. 9 Digital Ways to Become a Social Good Hero in 2012. 10 Inspiring Social Networks for Writers. Social Media Lists. Social Network Lists. Social Media.

LLC 68

LLC Technical Review Social Media Startup 68

mashable.com

SEPTEMBER 14, 2011

Also consider an area for its potential business partners (software integrators, resellers, etc.) With the help social networking tools it has became much easier for start ups to venture in the competitive market. as well as key influencers for your community (well-read bloggers and analysts).

France 77

France Marketing Social Media Startup 77

Reid Hoffman

OCTOBER 17, 2018

s**t, eBay, our most important business partner, just started its own venture to directly compete with us. Our engineering team estimated that it would take us a month to build this feature. A hack that takes a tenth of the time may be more useful than an elegantly engineered solution. Engineers hate doing throwaway work.

Finder 28

Finder Rhode Island Cofounder Engineer 28

Startup Professionals Musings

MARCH 2, 2013

So sites have to invest heavily in viral marketing to achieve critical mass, which competes with current social networks, while users expect to join both for free. Social networks. Social networking” is really the new term for dating, with mega-sites like Facebook , and the hyperlocal site Foursquare.

Intellectual Property 215

Intellectual Property Social Network Matching Viral 215

mashable.com

SEPTEMBER 12, 2011

While all of these factors are true to an extent, the truth of the matter is that the reduced costs of hardware and software are easily offset by the expense of engineers and experienced business people. Nearly all of your costs will be headcount, primarily in the engineering department. million in venture financing. .&#

Startup 79

Startup Social Media RSS Social Network 79

mashable.com

MARCH 7, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Twitter List Directory Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

Developer 93

Developer HTML API Ruby 93

Duct Tape Marketing

MARCH 1, 2016

Referral Marketing – This includes intentional word of mouth activities, viral tactics as well as intentional referral generation. Online Advertising – This includes the use of pay-per-click platforms, social networks, display ads and retargeting. 3) Strategic Partners. You simply get referred in as the expert.

Lead Generation 28

Lead Generation Channel Partner Campaign 28

Startup Professionals Musings

MAY 26, 2011

So sites have to invest heavily in viral marketing to achieve critical mass, which competes with current social networks, while users expect to join both for free. Social networks. Social networking” is really the new term for dating, with mega-sites like Facebook , and the hyperlocal site Foursquare.

Intellectual Property 229

Intellectual Property Social Network Matching Viral 229

betashop.com

OCTOBER 8, 2012

It has been awesome, flattering, and humbling to see that post went viral and has been seen by so many thousands of people — mainly aspiring entrepreneurs — and has been translated into many languages. million registered users, 7500 supplier partners, 600 team members, and a run-rate of more than $150M in sales in just 15 months.

Technical Review 108

Technical Review Technology Software Review Valuation 108

Startup Lessons Learned

MARCH 13, 2009

Establish credibility with potential partners. You need to combine your product with others, and this requires partners like OEMs or system integrators. A marketing launch can help you get in the door with those partners, if youre having trouble getting their attention. If the viral coefficient is 0.9, before you launch.

San Francisco 168

San Francisco PR Lean Early Stage 168

Startup Lessons Learned

DECEMBER 7, 2008

In a few cases, they are clearly smart people in a bad situation, and Ive written about their pain in The product managers lament and The engineering managers lament. And we cant hire new engineers any faster, because you cant be interviewing and debugging and fixing all at the same time! Hire a CTO or VP Engineering.

Software Review 94

Software Review Technical Review Part-Time VPE San Francisco 94

mashable.com

SEPTEMBER 22, 2008

Top Topics Twitter YouTube Facebook iPhone Google Video Social media Mobile 2.0 ScheduleOnce – Scheduling engine to get everyone who needs to meet together at one time. Ximdesk – Collaboration and social networking platform for enterprise. Robyn – Easy online scheduling for service providers.

Software Review 78

Software Review Social Media Social Network Software 78

Both Sides of the Table

JANUARY 18, 2011

I asked him to present to my partners. I said as much in my post about The Future of Social Networking. The applications for uploading and sharing the photos are obviously more viral and visually compelling. I know we will be retailer friendly rather than becoming the lost-common-denominator comparison shopping engine.

Term Sheet 303

Term Sheet Mobile Cofounder Early Stage 303

Duct Tape Marketing

JUNE 22, 2021

Make it a plan to reach out to 10 of them a day about potential partnering. You just break it down into very specific things and just ask yourself again and again, “How can social media help me do that?” There are a ton of reasons to choose to use Twitter as one of your social media channels.

Social Media 94

Social Media Media Curation Audience 94

Kodorra

AUGUST 23, 2018

Well, a big FYI to all – iPhone and Android were not the first mobile phones, Facebook was not the first social network ( Six Degrees was), Google, not the first search engine (see Archie ),the list goes on. Mistake – Choosing the Wrong Partner or Co-Founder. Let me guess.

Non-disclosure Agreement 49

Non-disclosure Agreement Entrepreneur Netherlands NDA 49

mashable.com

JULY 4, 2012

That’s how search engines know what your site is about. It’s our direct connection to the search engine giant itself, and it can give us a wealth of information about how Google is reading our website. Top From Our Partners. That boiled down to keywords. That’s spam. Listen To Your Webmaster Tools. This isn’t rewriting.

Algorithm 93

Algorithm Technical Review San Francisco SEO 93

mashable.com

NOVEMBER 3, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Mashable Mashable reached out to angels, seed stage investors and VC firm partners and asked them to share their wisdom with the rest of us.

Angel Investor 80

Angel Investor Startup San Francisco Social Media 80