article thumbnail

Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. But don’t stop there.

article thumbnail

6 Ways The Business Social Media Players Are Changing

Startup Professionals Musings

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Ways To Improve Return On Your Marketing Investment

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, published a classic book that I still recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising.

article thumbnail

7 Reasons Why Video Marketing Is Essential To Boost Your Business

YoungUpstarts

Besides getting love from a traditional search engine, you can also get additional free traffic from recommended and search engine features of video platforms. Receive More Social Shares. Social media users don’t browse their feed to get information about products and services. Final Thoughts.

Video 246
article thumbnail

Twitter Link Roundup #154 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Can enterprise SaaS products be viral? How Color Affects Search Engine Optimization (SEO) | Search Engine Land – [link]. Mark’s Square in Venice.

article thumbnail

Twitter Link Roundup #197 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Five characteristics of a viral product – crowdspring.co/1aa5ZGk. Five characteristics of a viral product – crowdspring.co/1aa5ZGk. 1btE4oF. .

article thumbnail

Twitter Link Roundup #170 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The chart above shows age distribution within major social networks and online communities. I bet you over-engineered your startup – [link]. ” – [link].