Brandanew

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Why Small Businesses Can Take Up the Content Marketing Opportunity

Brandanew

Production of quality content, distribution and return on investment are aspects many small businesses and startups struggle with. This does lead to disenchantment and the question, if all small businesses should join the bandwagon. 1- Hire Guest Writers With Existing Relationships For External Content Posts.

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5 Social Media Blogs From Experts That Are Awesome

Brandanew

But whatever be the reason, for Startups and small businesses willing to learn social media, it is a win-win situation. Especially for Facebook she is considered among the foremost experts in the world, so much so that Facebook itself hired her for conducting a series of educational events about Facebook Business all over the US.

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The Customer Centricity Debate: Who Is Your Real Customer?

Brandanew

It’s hard to be a business or a brand functioning in vacuum. Here are some basic issues that many small businesses or Startups face. Many small companies work with designers, product managers and internal stakeholders who define project specifications without the involvement of the end customer.

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5 Branding Guidelines That You Must Always Follow

Brandanew

With so many industries, segments and sentiments attached to your Startup and small business brands , it may also be difficult to formulate generalized rules on how to to build a remarkable brand. This is what will define the brand proposition of your Startup or small business. Define your USP.

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5 Reasons Why Content Marketing Is Getting Harder And Why You Need Experts

Brandanew

Tim Berry recently wrote a great post on why content marketing is getting harder from a very personal and a business focused perspective. With many small businesses and Startups getting into the Content Marketing fray- along side the big brands, it is getting crowded indeed. Image source: Flickr. Do let us know !

Marketing 100
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5 Reasons Why You Should Consider Hiring A Marketing Communications Agency

Brandanew

This optimism is often offset by the fact that there’s so many small businesses and Startups in competitive markets. And this is where as a business owner, you should consider hiring a marketing communications agency. I also wanted to hire people from different backgrounds who bring new aspects to the table.

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7 Ways To Future Proof Your Brand In 2016 And Beyond (And A Bonus)

Brandanew

While for large corporations this is usually already covered, many small businesses are still stuck with websites from the 1990s. You may not go as far as creating a mobile app for your business, but you need to have a mobile responsive website and design. Small businesses end up spending 20 hours each week on marketing.