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[Review] The Social Customer

YoungUpstarts

The greatest challenge of our “social age” isn’t to grow the largest fan or follower base. Neither is it to achieve the greatest reach or “virality” in one’s digital campaign. These activities can be visualized by Chess Media’s chart below: Courtesy of Chess Media Group.

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The Importance Of Managing Your Brand Reputation From The First Day

YoungUpstarts

In today’s digital world, negative feedback can quickly go viral, leading to potential disaster for even the biggest brands. Brands that monitor feedback online, via social media platforms and review sites, will be best equipped to deal with any issues before they become major problems. And that’s massively important.

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HOW TO: Hire the Perfect CTO

mashable.com

a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. Lisa Nicole Bell , Inspired Life Media Group.) Adam Witty , Advantage Media Group. ); // Welcome to Mashable! Sign in with Facebook or Twitter to get started! Have an account?

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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

Focus on the fact that this was the launch of a powerful new new product via a continent-wide rebranding campaign using massive online and offline media buys. The Client could still do massive media buys (TV! 6: Closing Thoughts: Two Crazy Social Media Lessons. A push on Facebook was a part of that effort. Newspapers!

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How $10 and the iPhone 7 Earned This Startup 1.5 Million Visitors in a Day

crowdSPRING Blog

Overwhelming coverage of Apple’s new release has occurred yearly since they announced the first iPhone in 2007, and now some startups are using the inevitable #NewiPhone trending topic as a platform to launch their own media blitzes. It was a viral hit. Every viral marketing campaign needs a good landing page.

Viral 48
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How $10 and the iPhone 7 Earned This Startup 1.5 Million Visitors in a Day

crowdSPRING Blog

Overwhelming coverage of Apple’s new release has occurred yearly since they announced the first iPhone in 2007, and now some startups are using the inevitable #NewiPhone trending topic as a platform to launch their own media blitzes. It was a viral hit. Every viral marketing campaign needs a good landing page.

Viral 48
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How $10 and the iPhone 7 Earned This Startup 1.5 Million Visitors in a Day

crowdSPRING Blog

Overwhelming coverage of Apple’s new release has occurred yearly since they announced the first iPhone in 2007, and now some startups are using the inevitable #NewiPhone trending topic as a platform to launch their own media blitzes. It was a viral hit. Every viral marketing campaign needs a good landing page.

Viral 48