Both Sides of the Table
JUNE 28, 2018
How could Bird really be worth the reported $2 billion valuation that I read about in this press? While I promised not to comment on the exact valuation you can assume that it is very large and perhaps the fastest rise from zero to what some have called a “unicorn” valuation. Forget the valuation?—?I Not really.
Startup Professionals Musings
MARCH 25, 2023
Should they focus on increasing revenues and profitability, or entice more and more users with “free” services, to increase their valuation. These days, you need customer evangelists who see the value and will pull in their friends through viral actions to keep the business growing. Traditionally, it was simple.
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Hearpreneur
JANUARY 22, 2023
3- Social media Photo Credit: Tom Miller In my professional view, social media will continue to play a crucial role in the digital marketing strategies of successful businesses. 9- Social commerce Photo Credit: Adam Wood I would say, that historically, brands have utilized social media to improve brand awareness and generate leads.
Startup Professionals Musings
JUNE 21, 2020
Should they focus on increasing revenues and profitability, or entice more and more users with “free” services, to increase their valuation. These days, you need customer evangelists who see the value and will pull in their friends through viral actions to keep the business growing. Traditionally, it was simple.
Startup Professionals Musings
JANUARY 7, 2023
With the success of Facebook and Twitter, I still see new social media startups almost every day, with most destined to fail. Perhaps the most famous bubble for startups was the dot.com craze that crashed 20 years ago, where the highest valuations were given to companies with massive user growth, but minimal revenue or profit.
Startup Professionals Musings
MARCH 16, 2016
This term is currently applied to recent startups who profess a current valuation which exceeds $1 billion. Frothy startup valuations. This term is used to describe non-traditional ways to incent growth such as social-media and viral marketing. Prime examples include Uber, Airbnb and Snapchat. Growth-hacking” marketing.
Cracking the Code
MARCH 23, 2007
Popular Media: the key to viral marketing. Popular Media is a hosted, web-based technology platform that enables customers to quickly create, optimize, and scale viral marketing programs - and it seems to work pretty well. Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation.
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