Startup Professionals Musings

APRIL 4, 2015

I agree with my friend Lon Safko, and his classic book “ The Social Media Bible ,” which asserts your team can be successful at social without the cost of an expensive expert or agency, by following these five basic steps: Start with the dominant players. Top social networks are Facebook (1.2 billion users).

Social Media 120

Social Media Media SEM Startup 120

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Startup Lessons Learned

SEPTEMBER 15, 2008

For example, one angel investor reportedly invested in several hundred social networking ventures employing this philosophy. The Lean Startup Intensive is tomorrow at Web 2.0. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0, ► May (3) Thank you Philosophy Helps Start-Ups Move Faster (WSJ on the.

Lean 168

Lean San Francisco Startup Continuous Deployment 168

Startup Lessons Learned

SEPTEMBER 14, 2008

This was 2004, and we had never even heard of MySpace, let alone had any understanding of social networking. It required hearing customers say it over and over again for us to take a serious look, and eventually to realize that social networking was core to our business. The Lean Startup Intensive is tomorrow at Web 2.0.

San Francisco 131

San Francisco Customer Lean Continuous Deployment 131

Gust

JUNE 10, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM), like cohort analysis , yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Try Web-Ex, free teleconferencing, and Skype instead of international travel for client meetings.

Cost 139

Cost Burn Rate SEM Startup 139

Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. I believe that many social networks confused this idea. Not necessarily in the shopping mindset.

Advertising 284

Advertising Las Vegas Affiliate RSS 284

Steve Blank

APRIL 15, 2011

This week they were testing one of the most confusing sections of a company’s business model – Customer Relationships - the activities used to “Get, Keep and Grow” customers in a physical or virtual (web or mobile) channel. If their team was a web or mobile app they actually had to buy Google or Facebook ads and create demand.).

Customer 261

Customer Cloud EC2 Channel 261

Startup Professionals Musings

FEBRUARY 13, 2010

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Try Web-Ex, free teleconferencing, and Skype instead of international travel for client meetings. Sales and marketing costs. Marty Zwilling.

Burn Rate 125

Burn Rate SEM Social Network Angel Investor 125

Up and Running

JULY 26, 2016

See Also: The Top 10 Tools for Tracking Your Web Metrics. Luckily, we had our team spread across the world and were able to get these (real) shots without spending a fortune: We selected a few reporters that wrote about our space (had expertise in it) and started shooting pictures through their social networks.

Revenue 60

Revenue Acquisition Channel Campaign 60

Startup Lessons Learned

SEPTEMBER 18, 2008

Pick a similar product that they do use, and ask them "who was the first person you know who started using [social networking, mobile phones, plasma TV, instant messaging.]? Lean Start-up SlideShare prez at Web 2.0 The Lean Startup Intensive is tomorrow at Web 2.0. can I talk to them?" More of the same. 9 - Retweeted "2."

San Francisco 133

San Francisco Lean Continuous Deployment DC 133

crowdSPRING Blog

AUGUST 17, 2011

When 2011 began, 64 percent of small businesses reported having a website, but that still left an astounding 36 percent of small businesses without a web presence. A website is the hub of a small business’s marketing efforts through other channels (print, SEO, SEM, email, direct, mobile, etc.).

Small Business 93

Small Business SEM SEO Social Network 93

crowdSPRING Blog

AUGUST 17, 2011

When 2011 began, 64 percent of small businesses reported having a website, but that still left an astounding 36 percent of small businesses without a web presence. A website is the hub of a small business’s marketing efforts through other channels (print, SEO, SEM, email, direct, mobile, etc.).

Small Business 84

Small Business SEM SEO Social Network 84

OnlyOnce

APRIL 27, 2010

  With apologies to Monty Python, and on the heels of last week’s fracas about social networking having more users than email, once again I say, email is Not Dead Yet!   Sherry’s follow up article entitled E-mail and Social Media: The New Chocolate and Peanut Butter. Tags: Business Email/Web/Tech.

Social Network 48

Social Network SEM B2C Social Media 48

OnlyOnce

APRIL 27, 2010

  With apologies to Monty Python, and on the heels of last week’s fracas about social networking having more users than email, once again I say, email is Not Dead Yet!   Sherry’s follow up article entitled E-mail and Social Media: The New Chocolate and Peanut Butter. Tags: Business Email/Web/Tech.

Social Network 48

Social Network SEM B2C Social Media 48

The Next Web

NOVEMBER 11, 2013

in recent years: accelerate smartphone penetration, increasing consumption of online video and social networking, and boosting mobile ad spending, e-commerce, and more. An example of something similar is the program “ Ciência sem Fronteiras ,” a positive government initiative working to promote science knowledge exchange.

Brazil 149

Brazil Portugal Silicon Valley Mobile 149

OnlyOnce

APRIL 27, 2010

  With apologies to Monty Python, and on the heels of last week’s fracas about social networking having more users than email, once again I say, email is Not Dead Yet!   Sherry’s follow up article entitled E-mail and Social Media: The New Chocolate and Peanut Butter. last year to 1.9B over the next few years. .

Social Network 48

Social Network SEM B2C Social Media 48

abovethecrowd.com

JULY 17, 2013

Many will argue that there is a safe middle ground where you can “have your cake and eat it too” — the HTML5 based “mobile web.” A recent Compuware survey found that 85% of users favor apps over the mobile web. On the browser, SEO and SEM are paramount, but the equivalent tools on mobile are either non-existent or at best immature.

Mobile 96

Mobile SEM SEO Technical Review 96

crowdSPRING Blog

JULY 24, 2018

Ahrefs is one of the best Search Engine Optimization ( SEO ) and Search Engine Marketing ( SEM ) tools available for anyone who prefers to make data-based decisions in their marketing strategies. With “Content Explorer” you can easily explore the most shared content on the web. Social marketing. Search marketing. Not impressed?

Social Media 51

Social Media Marketing Analytics Audience 51

crowdSPRING Blog

JULY 24, 2018

Ahrefs is one of the best Search Engine Optimization ( SEO ) and Search Engine Marketing ( SEM ) tools available for anyone who prefers to make data-based decisions in their marketing strategies. With “Content Explorer” you can easily explore the most shared content on the web. Social marketing. Search marketing. Not impressed?

Social Media 48

Social Media Marketing Analytics Audience 48

Startup Lessons Learned

OCTOBER 7, 2008

On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. For example, if any of the mobile ad networks gets major traction, they may become a dominant way that people discover new apps. Or if your lifetime value is high enough, you can just keep spending on SEM. The observation sounds strange.

San Francisco 68

San Francisco Lean Retention SEM 68

VC Cafe

SEPTEMBER 27, 2010

The startup Tracx , which provides a SaaS solution for tracking and managing marketing campaign on social networks, has received an undisclosed investment from Israeli angel Zohar Gilon. million to date and has managed to sign partnerships with some of the web’s leading video publishers. calcalist ].

Software Review 138

Software Review Venture Capital Technical Review SEM 138

Startup Lessons Learned

SEPTEMBER 18, 2008

If you sell an online service that solves a defined problem, you can compete in SEO or SEM. And in some markets its decisive, because of well-known network effects (as happened with Microsoft, eBay, and many others). This can even vary by category, as people apply different criteria to games vs. utilities vs. social networking apps.

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

Startup Lessons Learned

MARCH 13, 2009

Start with a five-dollar-a-day SEM campaign. Launching is about creating circles within circles (groups of people that connect) and social networking, word of mouth, and real-world advertising are all contributing factors. the most sensible SEM advice Ive read - discussed in the context of a real situation. Dont scale.

San Francisco 168

San Francisco PR Lean Early Stage 168

Brandanew

JANUARY 8, 2016

On the social analytics side, I have been using Buffer for more that an year now, and it’s downright fantastic. I have been receiving a social media analytics report from Buffer every week – it is pretty much all the data one needs. My favorite analytics tool for social media is Moz Pro. image credit.

Analytics 100

Analytics Social Media Marketing Media 100

crowdSPRING Blog

OCTOBER 27, 2013

And Ebay is building a network of couriers who, for a fee as little as $5, will acquire merchandise locally and deliver it directly to user’s doors, often within the hour. Personalized search is one that is customized based on a user’s own web history, physical location, and personal profile.

Small Business 92

Small Business Securities and Exchange Commission Social Media Startup 92