article thumbnail

Starting a New Plumbing Business from Scratch

The Startup Magazine

Team The cornerstone of any successful plumbing business is a skilled, competent, and motivated team. A competent and motivated team is a foundational pillar of a successful and thriving plumbing business. As a plumbing business owner, you must invest considerable time and effort in hiring and nurturing the right talent.

article thumbnail

What is employer branding and why is it important?

The Startup Magazine

Employer branding is the reputation and image of a company as perceived by employees (past and present), competitors, and customers. A strong employer brand helps organisations compete for the best talent, retain good staff, and establish credibility in their specific field of expertise. Source: Pixabay.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Paranoid Companies Miss the Best New Opportunities

Startup Professionals Musings

Others will now buy your travel magazine over a travel book, for example, which competes with both your magazine and the video individually. If your "competitor" isn't really competing with your direct market, you can refer business to each other without anyone losing customers. Cross endorsement.

article thumbnail

How to Successfully Rebrand: Everything Your Small Business Needs To Know

crowdSPRING Blog

Rebranding can work wonders for any business that is struggling to modernize, differentiate themselves from their competition, or even escape a lackluster reputation, as was the case in Uber’s recent rebrand. However, to compete in the modern business climate, one thing is clear: Businesses must adapt, or get left behind.

article thumbnail

18 Steps Your Startup Must Take to Protect Itself in 2021

The Startup Magazine

Email hygiene is the set of practices that reduces your startup’s vulnerability to email-based attack as well as non-malicious (read: accidental) data loss. When secrecy (or, more accurately, non-traceability) is of the utmost importance, cryptocurrency is the preferred mode of exchange. Adopt Strict Email Hygiene Standards.

article thumbnail

The non-developer’s guide to hiring software developers

The Next Web

I’m absolutely amazed by the number of non-technical hiring managers and CEOs who are still wary of open source developers. If you’re non-technical leader, the best thing you can do is recognize that you aren’t the expert and make sure the people who are the experts are involved in the hiring process. Embrace open source.

article thumbnail

Your Toughest Competitor May be Your Best Partner

Startup Professionals Musings

Others will now buy your travel magazine over a travel book, for example, which competes with both your magazine and the video individually. If your "competitor" isn't really competing with your direct market, you can refer business to each other without anyone losing customers. Cross endorsement.

Partner 225