The Startup Magazine

SEPTEMBER 20, 2023

(Image Source: Orbit Media ) Long-form content can be used to build authority, credibility and thought leadership on a topic which is excellent for search engine optimisation (SEO). Information from long-form articles can be refreshed into short-form content such as infographics, and videos can be repurposed for social media.

Leadership 122

Leadership Artificial Inteligence Social Media SEO 122

Duct Tape Marketing

AUGUST 8, 2019

My first interaction with John Jantsch was in April of 2016 at the annual Social Media Marketing World conference in San Diego, CA. A copy of John Jantsch’s presentation at the 2016 Social Media Marketing World conference in San Diego, CA. I also recommend the Duct Tape Marketing Podcast). AND boy, was I wrong.

San Diego 55

San Diego Marketing SEO Social Media 55

searchengineland.com

MAY 30, 2012

All Things SEO. Enterprise SEO. Overview: What Is SEO? Video: What is SEO? SELs Guide To SEO. Periodic Table Of SEO. SEO Columns. How To: SEO. Google SEO. SEO Library. Our SEO Events. Social Media. What is Social Media Marketing. How To: SEO.

SEO 54

SEO SEM Social Media Search 54

Duct Tape Marketing

JANUARY 19, 2022

I mean, for many years, I extol the virtues, frankly like many marketers of, of blogging, you know, as a great content and SEO con tactic, really, you had to have it, but then everybody caught on and it kind of ruined a good thing. Might have hundreds of blog posts, webinars, podcasts. John Jantsch (09:33): All right.

Denver 98

Denver eCommerce Social Media Media 98

ConversionXL

NOVEMBER 10, 2021

In the consideration stage, use demo videos, webinars, free trials, etc. Performance PR taps into an undisputed fact of SEO content marketing: backlinks are best. And those links can have a powerful impact on your industry reputation and web traffic. This included web and app usage and reader preferences.

Advertising 131

Advertising Cost Customer PR 131

The Next Web

JANUARY 24, 2014

As a SaaS startup building a team collaboration tool we developed a cost-effective content marketing strategy, going through the mill of guest posting, social media marketing, content creation and applying various growth hacks. SEO tricks diverted us away from the good material to the mediocre in our searching.

Social Media 127

Social Media Channel Technical Review Media 127

Duct Tape Marketing

AUGUST 14, 2018

The video above is a replay of a recent live webinar I conducted. Combined with the text below you should have a pretty good feel for the steps necessary for small business SEO. So, without further ado, here are the five steps that I would recommend for small businesses as they dive into their SEO efforts. Strategy First.

Search 68

Search Engineer Small Business SEO 68

The Startup Magazine

MARCH 31, 2023

Here are the best techniques to market new companies to get you going: Invest in an SEO-friendly website. Your presentation of your company and offering will therefore hit the mark precisely and serve as your representative on your social media platforms and website. Attend seminars, webinars, or training.

Customer 118

Customer Reputation Marketing Social Network 118

ConversionXL

NOVEMBER 9, 2021

Banner ads, webinars, email marketing automation, social media promotions, SEO, content marketing. Landing page optimization is the process of continuously testing, amending, and retesting the effectiveness of your web pages to improve conversion rates. . Your landing page is the make or break of these efforts.

Audience 156

Audience Video Software Review Conversion 156

The Next Web

MARCH 2, 2014

SEO is one of the more common methods of driving relevant visitors to your website that convert into paying customers, since they are most likely interested in purchasing your products or services. Inbound links are the lifeblood of SEO. Analyze what infographics, blog posts, product pages, webinars, eBooks, white papers, etc.

SEO 159

SEO Analytics Social Media Metrics 159

ConversionXL

APRIL 3, 2019

Why are we always focusing on the web? Optimizing email, social, etc., If these claims were true: Social media would be pure pleasure. Or Your SEO Changes Are Wrecking Your Conversion Rate?”. The general worry is that SEO is going to screw up CRO, not vice versa. SEO testing (DistilledODN).

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114

Up and Running

FEBRUARY 28, 2017

They may understand the value of SEO, but often assume it is too expensive or too time-consuming to learn and implement. The fact is, SEO can be done fairly simply through the use of online tools and reading online discussion boards, articles, and YouTube videos. I know what you’re thinking: SEO tools are way too expensive!

SEO 60

SEO Small Business Analytics Search 60

Up and Running

APRIL 4, 2022

Seminars/webinars, events, conferences, social media groups, or online forums can play a huge role. Also, conduct a poll survey through social media groups. Tap into the power of social media. Use low-cost or free websites and web analytics tools available. Tap into social media.

Social Media 156

Social Media SBA Media Metrics 156

ConversionXL

MAY 19, 2020

If, instead, you’re focused on increasing total leads, marketing qualified leads (MQLs), or sales qualified leads (SQLs) , your efforts should support the Evaluation stage, with content types such as: Gated case studies; Gated whitepapers; Gated lead magnets; Content upgrades; Webinars; Explainer videos.

Differentiation 129

Differentiation Sales Email Metrics 129

Entrepreneurs-Journey.com by Yaro Starak

JANUARY 14, 2013

You might use any type of blog content format, but it only becomes a Pillar when things like the following trigger as a result of the content: It’s shared extensively via social media (Facebook Likes, Twitter Tweets, Google Pluses and so on). Other sites online reference and link to your article in their content.

Media 110

Media Audio Video Social Media 110

ConversionXL

OCTOBER 22, 2018

We can prove that social media and SEO drive traffic and top-line conversions, but we still struggle to show the bottom-line impact of marketing. How do you justify the Facebook Ad spend or social media manager if you can’t tie their work to closed deals? Some might stare blankly and ask what you mean.

B2B 131

B2B Marketing Analytics Campaign 131

Duct Tape Marketing

MARCH 17, 2023

Louis Gudema (05:42): , well it, that was, so bullseye marketing grew originally from the fact that I was working with companies, you know, as a fractional CMO and things that were supposed to be like the best, you know, like inbound marketing or social media posts or other things, you know, they wouldn't produce results in in three or six months.

B2B 83

B2B Marketing B2C ChatGPT 83

Women Entrepreneurs Can

SEPTEMBER 16, 2021

Social Media Channels. Social media platforms including Quora, Reddit, Facebook, Twitter, Instagram, and Pinterest can also help you find important questions. Webinars / Online Interactions. If you wish, you can even reserve the last few minutes of your webinar or live session for questions and answers ONLY.

Customer 59

Customer SEO Social Media Search 59

SoCal CTO

NOVEMBER 17, 2009

I frequently work on networking through the social web and building new relationships that will foster knowledge gathering or business growth. We need to spend some time discussing what you do with the social web. Poogling events/webinar, radio show expansion and social media relationships and events.

Southern California 170

Southern California Acquisition Cost Customer 170

ConversionXL

AUGUST 7, 2019

Professional communities on social media are strong. Twitter is the easiest social media network for tagging. If you’re on a shoe-string budget but still want to produce content featuring experts: Record a short webinar-like Q&A. After the live stream, promote the video across other social media platforms.

B2B 110

B2B Marketing Social Media B2C 110

Duct Tape Marketing

JANUARY 19, 2023

So I was, and, and the time when everyone wanted to know how to do SEO and online marketing, I was there. 18:25): And like something I was, one of the main things I was doing was seo. I was doing branding and websites stuff, but SEO and getting people to the top of Googles was huge. We're all, all, all over social media.

Audio 87

Audio Cofounder Framework Early Stage 87

Up and Running

NOVEMBER 5, 2014

Engage with other thought leaders on social media. As a small business owner, there are probably people you follow on social media for advice and to stay abreast of important news. Blog posts, white papers, case studies, and webinars are great vehicles for establishing your credibility and expertise.

PR 139

PR Hiring Social Media Media 139

Duct Tape Marketing

MAY 30, 2017

Within the inbound marketing world, content marketing has replaced antiquated forms of link building as it relates to SEO. With SEO in mind, a strong strategy, and the ability to frequently and consistently create high-quality content, you can indirectly sell effectively to your targeted audience. Social media posts.

Marketing 56

Marketing Distribution SEO Channel 56

Duct Tape Marketing

AUGUST 6, 2014

Search Engine Optimization (SEO). Social Media. Industry specific social sites. Maximizing Your Earned Media for Sales and Lead Generation This guest post is brought to you by Outbrain – Advertising Lead Generation Lead Nurturing Marketing Plans Social Marketing Social Media Web Marketing Kurian Tharakan'

Sales 64

Sales Lead Generation Marketing Social Media 64

Duct Tape Marketing

JULY 20, 2017

Your company has put effort into marketing to get your visitors to your site, perhaps through pay per click advertising, sending out email campaigns or having a successful social media presence. Registering for a webinar, product launch updates, consultation, competition entry etc. Discount Coupon / Voucher. Free Trial.

Sales 48

Sales PPC Lead Generation Mobile 48

Duct Tape Marketing

APRIL 25, 2017

How many sales or leads were captured via social media marketing efforts? One of my favorites is a tool called Cyfe , which is an all-in-one online business dashboard that allows you to monitor social media, analytics, marketing, sales, support, infrastructure…the works! What search terms drive the most conversions?

Metrics 45

Metrics Analytics Social Media Channel 45

Duct Tape Marketing

MARCH 1, 2016

A channel for lead generation purposes is simply a broad way to gain access to your prospective audience – so referral generation is a channel, sales is a channel, SEO is a channel, and speaking is a channel – and there are countless ways to master every channel. You don’t simply assemble a few tactics; you master a few channels.

Lead Generation 28

Lead Generation Channel Partner Campaign 28

Occam's Razor

AUGUST 22, 2011

" ~ Web Metrics: "What is a KPI? Key To Your Digital Success: Web Analytics Measurement Model. Six Tips For Improving High Bounce / Low Conversion Web Pages. How To Excite People About Web Analytics: Five Tips. The 10 / 90 Rule for Magnificent Web Analytics Success. Who Owns Web Analytics?

Analytics 124

Analytics Metrics SEM Web 124

Duct Tape Marketing

NOVEMBER 7, 2019

John Jantsch: I guess the point of my question is, I think a lot of small business owners, marketers, are overwhelmed by the fact that, “Okay, I’m monitoring social media, I’ve got email, now I’ve got chat and now I’m putting all these forms and things that I have to react to on my website.”

Software 30

Software Management Marketing SEO 30

ConversionXL

MAY 27, 2022

Buyers] looked for one-to-many forums like webinars and online events to learn about the category, what other people are doing in the industry, and who the top contenders are. Ahrefs, for example, provides a free SEO training course for beginners, educating them on the basics to help them rank higher. Educates; 2. Empowers; 3.

Demand 91

Demand Lead Generation PPC Leadership 91

ConversionXL

NOVEMBER 17, 2022

For overall web analytics: Google Analytics 2. For social analysis: Sprout Social 7. For SEO analysis: Ahrefs 8. It involves collecting and measuring data from interactions with your website, ecommerce store, social media channels, and mobile apps to make decisions based on audience or user behavior.

Analytics 106

Analytics Metrics Channel Campaign 106

Duct Tape Marketing

JUNE 21, 2017

Start promoting each piece in advertising and social media (We’ll cover this tomorrow). Smart marketers realized that they needed to offer something valuable in exchange – an ebook, webinar or free trial of some sort. Start promoting each piece in advertising and social media (We’ll cover this tomorrow).

Social Media 61

Social Media Lead Generation SEO Advertising 61

Startup Lessons Learned

MARCH 13, 2009

March 13, 2009 11:09 PM Steen Seo Öhman said. We used social media to get alpha users as outlined here during Feburary. The Lean Startup Intensive is tomorrow at Web 2.0. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0, Join the Lean Startup discussion at Web 2.0 This is a great post.

San Francisco 168

San Francisco PR Lean Early Stage 168

Entrepreneurs-Journey.com by Yaro Starak

OCTOBER 6, 2011

On the surface of things, they look quite successful, get hordes of traffic, social media attention, and comments, but have very little to show for it as far as their bank account goes. I recently had the pleasure to be a speaker at a closed webinar for a paid product. And why wouldn’t I be?

Naming 75

Naming Social Media Engineer Search 75

Entrepreneurs-Journey.com by Yaro Starak

OCTOBER 6, 2011

On the surface of things, they look quite successful, get hordes of traffic, social media attention, and comments, but have very little to show for it as far as their bank account goes. I recently had the pleasure to be a speaker at a closed webinar for a paid product. And why wouldn’t I be?

Naming 64

Naming Social Media Engineer Search 64

www.kalzumeus.com

AUGUST 13, 2012

Also, all this online participation has a variety of helpful side-effects for my business: more consulting leads, link juice to help my SEO out for the product businesses, reputation/credibility enhancement, yadda yadda. He’s one of the savviest SEOs alive and has a SEO training business which he would like to promote to people.

Email 54

Email Software Review Software Campaign 54

Duct Tape Marketing

JUNE 12, 2019

Finding a short, relevant web address these days can be tough, but I have a solution, choose a.us web address today while they’re still available. So The Agents of Change came out of a previous conference I put on for a few years called Social Media FTW, with a few friends. Social media’s an accelerant.

Portland 70

Portland Social Media Media Naming 70