Startup Professionals Musings

APRIL 24, 2019

Mark Zuckerberg became a major influencer of social networking by first allowing only students from Harvard on his platform, and highlighting the uniqueness of Facebook. People want to connect with and learn from people like them – not from edicts, anonymous brand marketing material, and white papers that allow no interaction.

Leadership 233

Leadership Social Network Video Social Media 233

Duct Tape Marketing

JANUARY 17, 2014

Video topped white papers and case studies (84%) and even live demos with company representatives (just less than 80%). Takeaway : Video content is also easy to share via social networks, and software developers have prioritized video integration in site creation. Reach customers on a deeper level.

Video 75

Video Marketing Harvest Bandwidth 75

Steve Blank

DECEMBER 10, 2009

social network start up – trademark and copyright are more likely. patent rights are forfeited if you wait greater than 1 year after: - Disclosure in a printed publication: Red flags: White paper, journal/conference article, Web site. For example if you are a: Medical device company – patents are key. In the U.S.

Intellectual Property 213

Intellectual Property IP Software Review Non-disclosure Agreement 213

Mucker Lab

OCTOBER 12, 2016

Just six months ago, VCs were publishing white papers extolling the virtue of non-bank lending startups, but now no one will touch them with a 10-foot pole. Out of hundreds of social networks launched, only one changed the world. Whatever happened to IoT after Nest?

Harvest 60

Harvest Vertical IPO Early Stage 60

Startup Professionals Musings

MARCH 16, 2014

Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Despite the fact that social networking and other online processes are essentially free, good marketing still costs money.

Marketing 257

Marketing SEM Viral Social Media 257

Startup Professionals Musings

JANUARY 17, 2013

Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Despite the fact that social networking and other online processes are essentially free, good marketing still costs money.

Marketing 265

Marketing Viral SEM Startup 265

Startup Professionals Musings

DECEMBER 7, 2010

Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Despite the fact that social networking and other online processes are essentially free, good marketing still costs money.

Marketing 235

Marketing SEM Startup Viral 235

Gust

MARCH 9, 2014

Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Despite the fact that social networking and other online processes are essentially free, good marketing still costs money.

Marketing 146

Marketing SEM Viral Social Media 146

Up and Running

FEBRUARY 17, 2012

It seems that every few months the social media world is taken by storm with a new site. Replacing Google+ on the minds of most social media folks, Pinterest, a startup last year, has exploded in recent months to be the latest social networking rage.

Social Media 85

Social Media Social Network Networking Small Business 85

Duct Tape Marketing

SEPTEMBER 11, 2014

Offering to speak at one of their events or collaborate with them on a white paper gives you the opportunity to showcase your industry expertise while tapping into and connecting with their existing network. Two Ways to Make Social Networking Really Pay First off I want to apologize to anyone who came.

SEO 67

SEO Networking Sales Social Media 67

Jeff Hilimire

MAY 25, 2010

. - With all these new privacy concerns, is Facebook going to be the next social network to collapse, ala MySpace, Geocities, Friendster, etc.? - Tags: Mobile Social Marketing/Media ims. How should Facebook be used differently for a B2B marketer vs a B2C marketer? Have you heard of any good B2B case studies for Linkedin?

Minneapolis 50

Minneapolis B2C B2B Social Network 50

Duct Tape Marketing

DECEMBER 13, 2011

Social networks evolve into markets. As social networks become more important in the lives of their users and the level of social behavior continues to evolve, they will become much more than outposts. Apps inside social networks provide answers. Here are my predictions for 2012.

Small Business 67

Small Business Social Bookmarking Social Media Social Network 67

Duct Tape Marketing

AUGUST 8, 2013

Writing shareable content means publishing content that can be shared, retweeted, or reblogged (with link to your official page or website) among people in social networks. Solutions include blog posts, social media updates, website copy, newsletters, white papers, and emails.

Search 70

Search Social Network Social Media SEO 70

Professor VC

MARCH 10, 2009

Kennet has a white paper on that summarizes why bootstrapped businesses are the best. Don't Stop Believin' Is There Any Truth in "The Social Network"? They have a standard presentation on bootstrapping, which they present around the country. A Lot of Horn Tooting over a Kazoo sized deal. ► 2010. (7).

Bootstrapping 28

Bootstrapping San Jose Silicon Valley Software Review 28

www.readwriteweb.com

APRIL 23, 2012

White Papers. social media. social networks. social networking. ReadWriteWeb. ReadWriteStart. ReadWriteBiz. ReadWriteEnterprise. ReadWriteCloud. ReadWriteHack. ReadWriteMobile. ReadWriteStart. Case Studies. POPULAR TAGS. advertising. developers. foursquare. google plus. augmented reality. mobile web.

Hiring 49

Hiring Startup Semantic Equity 49

Duct Tape Marketing

OCTOBER 3, 2013

As this graph showcases, in the beginning, brands focused on growing their social audience as a means of reaching out to more people with traditional marketing messages on nontraditional platforms. Then, marketers went a step further by using various calls-to-action to encourage brand conversation on the social networks themselves.

Media 63

Media Social Media Advertising Audience 63

YoungUpstarts

AUGUST 2, 2015

Social listening tools like Radian6, Google Alerts, and Trackur may also help you to learn what’s buzzing on social networks. Use social networks to engage with community. white paper? Here are several steps to do so: a) Build Social Communities. b) Content Marketing Strategy. infographics?)

Technical Review 100

Technical Review Social Media SEO Curation 100

Duct Tape Marketing

FEBRUARY 22, 2017

While big ticket products might carry longer and more complex sales cycles, high-end buyers are just as lazy as the rest of us, so they use the same methods: Google, social media, and yes, their inboxes. Should you direct your prospects to a sales page, a white paper, a tripwire product, a calendar widget, a webinar?

Curation 44

Curation Lead Generation Technical Review Email 44

Mike Michalowicz

FEBRUARY 11, 2013

Create an interactive, regularly updated site or blog , or by build informative yet informal profiles on social networking sites like Facebook or Twitter. A great offer goes a long way quickly…especially through our favorite social networking sites! Then write a white paper. Are you a thought leader?

Small Business 167

Small Business Marketing PR Social Media 167

ConversionXL

NOVEMBER 3, 2020

This is why social networking sites like Twitter or Facebook can use simple landing pages using a few lines of copy. If the main sales page doesn’t convert as well as you hope, try using smaller triggers, like demonstration videos, webinars, ebooks and white papers which are lower commitments that add ability over time.

Technical Review 117

Technical Review Software Review Conversion Sales 117

mashable.com

JULY 10, 2012

I work for McGladrey and there’s a white paper on E commerce on the website ( [link] ), with information on US online retail, defining its scope within the retail industry. Social Media Lists. Social Network Lists. Social Media. Social Networking. Social Good. Social Media.

eCommerce 101

eCommerce Software Review Technical Review Social Media 101

www.readwriteweb.com

APRIL 24, 2012

White Papers. social media. social networks. social networking. ReadWriteWeb. ReadWriteStart. ReadWriteBiz. ReadWriteEnterprise. ReadWriteCloud. ReadWriteHack. ReadWriteMobile. ReadWriteStart. Case Studies. POPULAR TAGS. advertising. developers. foursquare. google plus. augmented reality. mobile web.

Startup 53

Startup Wiki RSS Software Developers 53

YoungUpstarts

DECEMBER 9, 2014

Let me highlight each in turn: Embrace Being a Publisher In the social and digital age, the barriers of entry to publishing has been obliterated. We can now reach our potential buyers directly by publishing via blogs, videos, podcasts, forums, and social networks with relatively little cost. What keeps them up at night?

B2B 185

B2B Social Media Afghanistan Iraq 185

ConversionXL

OCTOBER 7, 2013

This is why social networking sites like Twitter or Facebook can use simple landing pages using a few lines of copy. If the main sales page doesn’t convert as well as you hope, try using smaller triggers, like demonstration videos, webinars, ebooks and white papers which are lower commitments that add ability over time.

Technical Review 113

Technical Review Software Review Conversion Sales 113

Software By Rob

AUGUST 18, 2010

lincolnmurphy is probably the expert on Freemium in SaaS and he wrote a brilliant white paper on the subject- you should check it out! I think people think freemium works as a rule as opposed to the reality that it’s the exception- mostly driven by glamorous web 2.0 Justin #14 Eugene Mandel on 08.18.10 67 ???????????

Software Review 78

Software Review Software Revenue Cofounder 78

Software By Rob

JANUARY 7, 2009

Developer Events – Jan/Feb 2009 Pieter Gheysens – Microsoft Press Book of the month dzone – Expenses You Don’t Think of When Starting a Business Microsoft Downloads – Microsoft.NET Services White Paper (Dec 2008 CTP) Allen Eagle – Adding [.] #44 45 Bloghology Social Network on 01.14.09

Software Review 52

Software Review Software Hosting Salary 52

Duct Tape Marketing

MARCH 17, 2017

Content saturation is a real thing, which is evident from these numbers provided in an infographic by Adweek : An average social network user processes – 63% text content and 37% media content. WRITE COMPELLING WHITE PAPERS like Shiny New Things by Adage. The number is 443 minutes for video content. Additional Tips.

Technical Review 47

Technical Review Social Media Video Search 47

Up and Running

MAY 21, 2014

And so it’s not just about creating eBooks and blog posts and white papers, and you know, all the things that, you know, we can add up and say, “Look at all the content we have.” Obviously there’s the elements of creating content and putting that content out there in social networks of your own assets.

Marketing 72

Marketing Social Media Sales Media 72

Up and Running

NOVEMBER 5, 2014

Blog posts, white papers, case studies, and webinars are great vehicles for establishing your credibility and expertise. Even better, these assets are easy to share via email and across social media, ensuring maximum visibility. Create your own content and share across your channels with relevant hashtags. Best of all?

PR 139

PR Hiring Social Media Media 139