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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. Based on results of value identified for Facebook, optimize their advertising mix strategy for future product launches. Our sections are: #1: Facebook Advertising/Marketing ROI Challenge: You're Thinking Wrong. #2:

Metrics 165
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Why Online Video Just Took One More Big Step to Legitimacy

Both Sides of the Table

And for the record, that’s per month not total in aggregate! My estimate is that the top 5 YouTube networks will do > $200 million net revenue in 2013 (after Google’s share). This has been a very welcome addition. I frequently hear critics saying, “yeah, but you can’t monetize on YouTube.”

Video 320
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25 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

These 6 KRIs are The CHICAGO MetricsR and are the result of an aggregation algorithm based on any number of tactical metrics. Financial cushion” is a common expression used to describe a safety net of cash, there to help you out if you need it. Thanks to EdwardMarchewka, CHICAGO MetricsR ! #3- 3- Name description.

Naming 152
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Cliff Notes S-1: Kayak ? AGILEVC

Agile VC

How They Do It: Aggregate data from travel data warehouses like ITA as well as indexing travel providers websites, provide this information to consumers in a highly customizable search engine. 2010 Net Income: $8 million. lead gen) and advertising revenue from both of these companies. What They Do: Travel search engine.

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Conversion: The Most Important Internet Metric of All (Revisited)

abovethecrowd.com

No other metric so holistically captures as many critical aspects of a web site – user design, usability, performance, convenience, ad effectiveness, net promoter score, customer satisfaction – all in a single measurement. Unfortunately, conversion improvements typically are the aggregate gain of 100 tiny improvements, not one silver bullet.

Metrics 93
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Are You Ready for Equity Based Crowdfunding?

Up and Running

The proposed equity crowdfunding rules allow your business to fundraise up to $1 million per 12 month period in its aggregate equity crowdfunding campaigns. People with both an annual income and net worth less than $100,000 may invest the greater of $2,000 or 5% of annual income or net worth per 12 month period (or no more than $5,000).

Equity 125
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Not All Traffic Is Created Equal

www.pakman.com

At the scale of Facebook, you could have your users share almost anything and still be able to build a large business, purely by loading the site up with lots of advertising that is (at very least) rudimentary targeted. They also must move advertising off-site, as they are now doing, which I detail in this post.). David Pakman.