Startup Professionals Musings
JANUARY 5, 2020
Customer expectations of a relationship and personalization are stretching every business today, and pervasive use and confidence in social media by customers can override all your image building and marketing messages. Of course, part of the change is that Gen Z (born after 1996) now outnumbers the Millennials (born after 1981).
Both Sides of the Table
SEPTEMBER 20, 2010
Solve Media is that. In the early days of the Internet as an advertising medium the industry organized to create “standard ad units&# for which most media companies would sell their inventory. The standards were set by the IAB ( Interactive Advertising Bureau ), which was founded in 1996. I know, I know.
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Hearpreneur
JULY 1, 2020
When you work with Twelve31 Media, you get a fresh start. Geiger, Twelve31 Media, LLC ! #3- There’s a formula in advertising where cool companies have animals and colors, or some particularly majestic phrase that represents opportunity and creativity. So, I kept it simple: my name and the work we do: Brill Media.
Board Effect
OCTOBER 16, 2019
Social media outlets are a popular way to promote nonprofit organizations. Social media platforms are easy to use and there are plenty of platforms to choose from. New apps are continually being introduced to help interconnect social media platforms which can help automate content and spread it virally using a few clicks.
Austin Startup
MAY 19, 2019
Here’s why but it’s really boring: The 1996 Illegal Immigration Reform and Immigrant Responsibility Act called for the creation of an automated system to record arrivals and departures of non-U.S. However, opting-out doesn’t have to be easy or well advertised. What is Biometric Entrance? What could they possibly do in 12 hours?
Feld Thoughts
JUNE 22, 2012
By day he works on web and social media for HP. I plotted the growth in capacity of magnetic platter hard drives and flash drives back in 2006 or so, and saw that flash would overtake magnetic media in 2016. Who will sell the advertising space in our brains? What OS will they run? From what app store will I get my neural apps?
ConversionXL
MAY 1, 2017
Reporting in the Harvard Business Review on a major study of growth stalls they conducted, Olson and his colleagues cite the case of the iconic brand Levi Strauss, which hit a historic high mark of sales in 1995, reaching revenue of $7 billion, but then, starting in 1996, saw a decline in sales so precipitous that by 2000, revenue was down to $4.6
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