Remove 2000 Remove B2B Remove Email Remove Sales
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Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. There’s a lot we can do online to help our sales teams close deals. It starts with sales enablement. What Is Sales Enablement and Why Should You Care? Image Source.

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Product Launches: 5 Unexpected Lessons from the Real World

ConversionXL

In consumer packaged goods, the benchmark for a “highly successful” product launch is no easy feat: $50 million in first-year sales. Successful demand generation campaigns break down silos between marketing and sales. Nichole Elizabeth DeMeré , a B2B SaaS consultant, lamented that. Seed your launch campaign with advance sales.

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How To Scale Your B2B Marketing Strategy

Duct Tape Marketing

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. Like this show? And I, that's really my expertise.

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Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

Though it wasn’t intended, the last two articles I wrote on the PlainFlow blog have formed a series: The Modern SaaS Stack and the Unexploited Amount of Data is a walkthrough that shows how companies use Modern SaaS Stack to cover their Marketing/Support/Sales activities from day-0. All manual operations. Image Source.

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Transcript of Focus on Existing Assets to Generate Better Marketing Results

Duct Tape Marketing

John Jantsch: We all want to go out there and chase that new customer, get those new leads but the truth of the matter is for most businesses, some existing assets, existing traffic, existing customers, existing email list, that’s where the money is. They have a website, they probably have a sales team, is that kind of where it ends?

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Small Business Marketing Guide: Types of Traditional and Online Marketing

crowdSPRING Blog

But marketing, when planned and executed correctly, can also lead to more sales and revenue. In many cases, the goal of online marketing (especially for small businesses), is to directly increase sales by targeting potential customers using different online channels. Email Marketing. Direct sales. Search Engine Marketing.

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Transcript of Creating a Winning SEO Strategy

Duct Tape Marketing

I mean there’s probably 2000 words on that page, but then links off to in a very logical way. So for example, a B2B national company that sells say like software as opposed to a B2C local company that does I don’t know, basement waterproofing. They just put out… Brian Dean: I had a guy email me last week.

SEO 60