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Patrick McKenzie (@patio11) on Engineering your marketing outcomes

Business of Software Blog

So here is Patrick McKenzie's brilliant talk at Business of Software 2011 on engineering your marketing outcomes. Patrick talks about types of marketing that use engineering skills and won't be rabidly opposed to your developers. We have lots of young engineers in the audience? Marketing comes naturally to some people.

More Advice from Class of 1999 MBA Entrepreneurs

Launching Tech Ventures

In 2000, Rod Harl co-founded GiftwareExchange, an online B2B marketplace that connected gift stores with product suppliers. The first is sales.

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SailPoint Closes 2010 with 40 New Global 2000 Customers and Two Strategic Transactions

Austin Startup

In 2010, SailPoint closed two strategic corporate transactions to broaden its product engineering and services teams and further expand its global footprint. As part of this agreement, SailPoint also assumed responsibility for the Control-SA engineering and support team. Enterprise sailpoint

thegongshow: 2000 people own 75% of all the Bitcoins in the.

Mark Birch

thegongshow : 2000 people own 75% of all the Bitcoins in the world. Only an engineer could have thought to use hash keys as names !?).

Marketing is Design: Three Words that Increased My E-commerce.

Software By Rob

Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. Correction…it was 0%. want solid answers. Marketing Isn’t Coding.

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I'm joining Teachers Pay Teachers

Nathan Hurst

Mobile wasn’t around in 2000,” you say? I’ve been programming for mobile for 15 years. What?! Adam Freed (previously COO at Etsy).

Ex-Omaha computer engineer convicted of tax evasion

Winston-Salem Journal State/Region News

OMAHA, Neb. (AP) — A former Omaha computer engineer who said he hasn''t filed federal individual income tax returns since 2000 has been convicted of three counts of tax evasion

Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

It’s often said that you shouldn’t talk about price during customer development interviews. But I disagree. Think: GoDaddy). How-To

The Top 10 Jobs For Millennials

Fresh Inc.: The Staff Blog

A new study finds that twenty-somethings are best suited to be civil engineers, data scientists -- and, surprisingly, financial planners. Research finds that millennials, born between 1981 and 2000, make for top-notch account executives, financial planners and data scientists. Out with the grey hair and in with the beanies!

10 Reasons For Joining The New Startup Wave Now

Startup Professionals Musings

Last year was the most active year for IPOs in the United States since 2000. Two of these, Uber and Xiaomi, are already above $40 billion.

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Why Build, Measure, Learn – isn’t just throwing things against the wall to see if they work

Steve Blank

Best practices in software development started to move to agile development in the early 2000’s. Here’s how. Waterfall Development.

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All Staff Members Must Learn to Play the Drums

Fresh Inc.: The Staff Blog

” His brainchild, the Eden Project , has attracted more than 13 million visitors since its launch in 2000. As above, with one show.

Returns for brand-name VC funds

finance.fortune.cnn.com

Accel Partners VII (2000): 122% (97%). ARCH Venture Fund V (2000): 41% (11%). Commonwealth Capital Ventures III (2000): 110% (56%).

Leadership Mistakes Plague Every Startup Founder

Startup Professionals Musings

Even entrepreneurs who have built many startups, or sold their last one for millions of dollars, know they make occasional people leadership mistakes.

#askadeveloper Your Web and Programming Questions

Up and Running

She has been working in software development since 2000, with extensive experience in website design and functionality. Send a tweet!

Where To Find The Most Angels To Fund Your Startup

Startup Professionals Musings

Or does it? Actually numbers and locations are just the beginning. The challenge is to find the right Angel for you, and for your situation. AngelList.

The rise of the “successful” unsustainable company

A Smart Bear: Startups and Marketing for Geeks

invested, IPO’ed in 2000 for $32/share — stock price now $2. The launch, by the way, was a failure. And it’s now bankrupt.) Outspoken

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Start Here if You are Looking for Angel Investors

Startup Professionals Musings

Or does it? Actually numbers and locations are just the beginning. The challenge is to find the right Angel for you, and for your situation. AngelList.

A New Era For Entrepreneurs And Startups Has Begun

Startup Professionals Musings

That is a 65% increase in the number of IPOs over 2012, and the highest proceeds raised since the year 2000. percent to 23.4 percent last year.

Entrepreneurs are Everywhere Show No. 30: Guido Kovalskys and Doris Korda

Steve Blank

Prior to her 21 years as an educator, Doris Korda spent 15 years as an engineer-turned-entrepreneur in the cowboy days of the high tech industry.

Entrepreneurs are Everywhere Show No. 30: Guido Kovalskys and Doris Korda

Steve Blank

Prior to her 21 years as an educator, Doris Korda spent 15 years as an engineer-turned-entrepreneur in the cowboy days of the high tech industry.

New Rules for the New Internet Bubble

Steve Blank

August 1995 – March 2000: The Dot.Com Bubble. The payoff:  in this bubble, a startup can actively “engineer for an acquisition.”

Scaling is Hard, Case Study: TripAdvisor

Seeing Both Sides

That is, build a massive database of travel information that provided a white label search engine for travel sites like Expedia and Travelocity. 

The Huge (And Very Small) Frontier For Venture Dollars

YoungUpstarts

Scott Petty co-founded Signal Peak Ventures (FKA vSpring Capital) in 2000 and has been a Managing Director since its formation.

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Why Pioneers Have Arrows In Their Backs

Steve Blank

First-Mover Advantage is an idea that just won’t die. hear it from every class of students, and each time I try to put a stake through its heart.

A Relevant Tale: How Google Killed Inktomi

Diego Basch

On March 20th, 2000 Inktomi had a market capitalization of 25 billion dollars. Inktomi was the #1 search engine in the world for a while.

Sketches That Inspired 5 Famous Startups

Fresh Inc.: The Staff Blog

Check out five sketches that turned into big businesses. Anthony''s Club in San Antonio, Texas. 23, 2006.

Interpretative Intelligence

thebarefootvc

According to a recent Cisco report, last year’s mobile data traffic was nearly 12x the size of the ENTIRE global Internet in 2000.

Small Business Marketing Guide: Types of Traditional and Online Marketing

crowdSPRING Blog

Search Engine Marketing. Search engine marketing focuses on promotion through search engines (Google, Bing). Online Marketing.

The Best Thing I Learned in Law School - David Boies

David Lee

Gore , which effectively decided the US 2000 Presidential election. If chemical engineering and electrical engineering can each be boiled down to 4 laws, then I believe any complex matter where one needs to persuade and convince - a pitch, negotiation, recruiting call - can be distilled to 3-5 key points

Introducing Codespace – shared (free!) office space in Boulder for geeking out

Seth Levine's VC Adventure

Today there’s another new initiative launching to help young tech companies in our community – Trada is opening CodeSpace , a free co-working space dedicated to startup developers and software engineers. CodeSpace will be located in Trada’s downtown Boulder offices and will have over 2000 sq ft of space dedicated to the effort.

8 Questions Keep Great Entrepreneurs Up At Night

Startup Professionals Musings

Even entrepreneurs who have built many startups, or sold their last one for millions of dollars, know they make occasional people leadership mistakes.

GRP Announces $200 Million Fund. Rebrands as Upfront Ventures

Both Sides of the Table

We have previously raised funds in 1996 ($200 million), 2000 ($400 million) and 2008/9 ($200 million). Let’s start with the fund. We blog.

[Interview] Ryan Bonnici of HubSpot On Inbound Marketing In Asia

YoungUpstarts

First, your average human today is inundated with over 2000 outbound marketing interruptions per day. Why do you think that is so?

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Immortality Possible in Just 30 Years?

Fresh Inc.: The Staff Blog

Many scientists in the 70s predicted that this technology would exist by the year 2000. So, where's my flying Monte Carlo? See Below.

Incumbents die due to irrelevance or ineptitude

Chris Dixon

The leading portals back in circa 2000 (Yahoo, Excite, Lycos etc) desperately wanted to keep  keep users on their site – the buzzword was “stickiness” – but Google knew better and focused on getting users off of Google to other places on the web. Yahoo didn’t lose because Google out-competed them on search.

Is Your Marketing Ready for the Customer of the Future?

Fresh Inc.: The Staff Blog

When is Microsoft Office 2000 going to be released, and how much is a business license? Are you? The Past Think back 15 years. Great. Buy it.”

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Scaling is Hard, Case Study: TripAdvisor

Fresh Inc.: The Staff Blog

first met Steve when he was VP of Engineering at Centerline software, a software development tools startup, and I was a junior in college.

It's All About Ownership

Fresh Inc.: The Staff Blog

New Belgium, with 480 employees and more than $180 million in sales, has been an ESOP since 2000 and became 100 percent employee-owned in January.

Are India’s IT managers holding back the country’s startup growth?

The Next Web

All the way from 1993 to 2000. A lot of people joined the industry from 1995-96.”. and the non-engineering kinds. In June this year, N.R.

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