Public Trust in Nonprofits: What Boards Need to Know
Board Effect
OCTOBER 1, 2023
Morning Consult’s Most Trusted Brands 2022 Report shows that well over half (57%) of Americans say they trust nonprofits, while the Give.org Donor Trust Report 2002 shows that 20% of those surveyed highly trust charities. Negative Public Perception: Nonprofits rely on their reputation to attract support.
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