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Neuromarketing Ethics: How Far Is Too Far?

ConversionXL

As the marketing industry developed, researchers dove deeper into buying behavior and buyers’ minds. His “Torches of Freedom” campaign in the 1920s promoted smoking among women as a symbol of liberation, opening a new market to cigarette companies. How far can subliminal marketing go? That’s a major limitation.

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Got "Founder Fit?" If You Want Venture Capital, You Need It

Up and Running

This piqued my interest partly because of my own position as a woman in the still male-dominated tech industry, but also because the company I work for Palo Alto Software is led by a female CEO with very strong ideas about women, motherhood, and family-friendly policies. Really, its a precursor to product/market fit.

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Making Decisions in Context

Austin Startup

Are they consistent with your founding team, are they competitive in the market, and will they not create precedents that you’ll regret in the next round of hiring? Make your choices only after you’ve done some due diligence with other companies where they’ve served. How about your Marketing Plan ? Don’t be the plaid guy.

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How to Come up with Hundreds of Business Ideas

Up and Running

There is no stand that I have seen on the market to solve my problem—only small stands for a time long past when people bought fewer but more expensive items. The higher your score, the bigger the discount you’ll receive on your insurance policy come the three month review period. He calls it “ the secret of the market.”

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Episode 1: Business Loans, Website Tips, and the Apple Watch – The Bcast

Up and Running

The first article that we wanted to talk about is one written by the founder of Palo Alto Software, Tim Berry. Your accounting software, you’re entering those numbers. We as marketing people and people that use the web tend to over-estimate homepages in terms of their importance because they’re the front page of your site.

SBA 60
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How to Find Hundreds of Business Ideas

Up and Running

There is no stand that I have seen on the market to solve my problem – only small stands for a time long past when people bought fewer but more expensive items. The higher your score, the bigger the discount you’ll receive on your insurance policy come the 3 month review period. They’re a camera company that got started in 2002.

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The Lean Startup Workshop - now an O'Reilly Master Class

Startup Lessons Learned

Lessons Learned by Eric Ries Thursday, May 14, 2009 The Lean Startup Workshop - now an OReilly Master Class My rate of posting has been much lower lately, and this is mostly due to preparations for the upcoming Lean Startup Workshop on May 29. Twitter about it or post it to a social media site? It was a disaster.

Lean 60