2009, Developer, Metrics and PR

Lessons Learned: What is customer development?

Startup Lessons Learned

NOVEMBER 8, 2008

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Steve Blank has devoted many years now to trying to answer that question, with a theory he calls Customer Development.

Customer Development

Customer Development Developer San Francisco Customer

SuperMac War Story 5: Strategy versus Relentless Tactical.

Steve Blank

APRIL 2, 2009

Metrics – Mine is Bigger Than Yours The first thing SuperMac needed to do was to change how our potential color desktop publishing customers viewed our products versus our competitors’ products. As hokey as it is, when confronted with uncertainty or unknowns, human beings like to be reassured by comparative metrics.

Silicon Valley

Silicon Valley Technical Review RSS Software Review

SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

APRIL 9, 2009

We will accomplish this through demand-creation activities (advertising, PR, tradeshows, seminars, web sites, etc.), The same was true for PR. And the results weren’t the traditional PR metrics of number of articles or inches of ink. It wasn’t measured by how busy you were, it was measured by results.

Silicon Valley

Silicon Valley Technical Review RSS PR

Lessons Learned: Don't launch

Startup Lessons Learned

MARCH 13, 2009

Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? Announce a new product, start its PR campaign, and engage in buzz marketing activities. Do some Customer Development instead. First off, what does it mean to launch?

San Francisco

San Francisco PR Lean Early Stage

Lessons Learned: Product development leverage

Startup Lessons Learned

APRIL 26, 2009

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. Its a key lean startup concept.

Product Development

Product Development Developer San Francisco Product

Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

SEPTEMBER 22, 2008

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

San Francisco

San Francisco CPA SEM CTO Hire

Lessons Learned: Achieving a failure

Startup Lessons Learned

JANUARY 30, 2009

Lessons Learned by Eric Ries Friday, January 30, 2009 Achieving a failure We spend a lot of time planning. Launch with a PR blitz, including mentions in major mainstream publications. Without conscious process design, product development teams turn lines of code written into momentum in a certain direction.

San Francisco

San Francisco Lean Agile Continuous Deployment

Using independent teams to scale a small company: A look at how games company Wooga works

The Next Web

SEPTEMBER 8, 2013

Wooga was founded 2009 with a vision that by 2020, everyone will be playing games. The rest are providing central services like marketing, customer care and localization (20%) or others like HR, PR, Finance, Business Analytics and teams that maintain simple services for persistence of games. Wooga – now and then. Knowledge sharing.

Software Review

Software Review Agile Analytics SCRUM

SuperMac War Story 9: Sales, Not Awards « Steve Blank

Steve Blank

APRIL 30, 2009

And the final lesson was that we were keeping score on our packaging with the wrong metrics – it wasn’t about awards, it was about sales in the retail channel. Reply Bill Allred , on May 1, 2009 at 10:46 am Said: This is a really common pitfall. We hadn’t taken the time to learn the basics of packaging ourselves.

Sales

Sales Silicon Valley RSS Las Vegas

Lessons Learned: About the author

Startup Lessons Learned

OCTOBER 4, 2008

In 2007, BusinessWeek named Ries one of the Best Young Entrepreneurs of Tech and in 2009 he was honored with a TechFellow award in the category of Engineering Leadership. Thanks to Suns amazing PR blitz, there was tremendous demand for experts on Java, and I did my best to convince people that I was one of that mythical breed.

San Francisco

San Francisco Technical Cofounder Fractional CTO CTO

Cracking The Code: SaaS business metrics: why are they different?

Cracking the Code

JULY 6, 2007

SaaS business metrics: why are they different? Different models require different performance metrics. developed a white paper on performance metrics for Technology service Vendors (TSV) and this post present the key elements of his reflexion adapted for SaaS companies. The MRR is a great metrics, but it can be perfected.

Software Review

Software Review Metrics Valuation Technical Review

Lessons Learned: Cash is not king

Startup Lessons Learned

MARCH 27, 2009

Lessons Learned by Eric Ries Friday, March 27, 2009 Cash is not king Cash on hand is just one important variable in a startup’s life, but it’s not necessarily the most important. Customer Development : a disciplined approach to finding out if there is a market for your product before its too late. Dave - completely agree.

San Francisco

San Francisco Lean Continuous Deployment DC

The cardinal sin of community management

Startup Lessons Learned

SEPTEMBER 11, 2009

Lessons Learned by Eric Ries Friday, September 11, 2009 The cardinal sin of community management Once you have a product launched, you will the face the joys – and the despair – of a community that grows up around it. At a certain point in IMVU’s development, we faced a difficult choice. Thanks a lot for it.

Community

Community Management Lean Software Review

Beware of Vanity Metrics (for Harvard Business Review)

Startup Lessons Learned

FEBRUARY 8, 2010

Lessons Learned by Eric Ries Monday, February 8, 2010 Beware of Vanity Metrics (for Harvard Business Review) The next article in my series on entrepreneurship for Harvard Business Review is live today. Once again, we revisit the topic of Actionable metrics and their nemesis: Vanity metrics. Remember "metrics are people, too."

Metrics

Metrics San Francisco Lean Continuous Deployment

Lessons Learned: Please teach kids programming, Mr. President

Startup Lessons Learned

FEBRUARY 22, 2009

Lessons Learned by Eric Ries Sunday, February 22, 2009 Please teach kids programming, Mr. President Of course, what I really mean is: let them teach themselves. But its not very open, and not very programmable, unless you have an expensive Mac and an approved developer license. February 22, 2009 5:54 PM CapnCleaver said.

Programming

Programming San Francisco Lean Continuous Deployment

Learning is better than optimization (the local maximum problem)

Startup Lessons Learned

APRIL 7, 2010

At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. In fact, the curse of product development is that sometimes small things make a huge difference and sometimes huge things make no difference. For example, I’m a big believer in split-testing.

San Francisco

San Francisco Lean Metrics Design

Startup Tools

steveblank.com

JULY 8, 2011

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform.

Software Review

Software Review Startup Silicon Valley Analytics

Twitter Link Roundup #26 – Design, Marketing, Small Business, Social Media And More

crowdSPRING Blog

FEBRUARY 4, 2010

Top 12 Logos of 2009 As Voted By You - [link]. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link]. “Designing startup metrics to drive successful behavior&# – [link]. Everything You Need to Know About Image Compression – [link].

Social Media

Social Media Small Business Design Media

Cracking The Code: BlablaCar - Travel Revolution

Cracking the Code

JANUARY 16, 2012

As Techcrunch announced earlier today, Accel led a $10m round in the company to help them develop their service across all Europe. ► 2009. (9). Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? Posted by Philippe Botteri. at 12:17 PM. Happy New Year 2010!

Software Review

Software Review Europe Technical Review Spain

The Superbowl ad test

Startup Lessons Learned

SEPTEMBER 13, 2010

Lessons Learned by Eric Ries Monday, September 13, 2010 The Superbowl ad test I am a firm believer in the danger of vanity metrics , numbers that give the illusion of progress but often mask the true relationship between cause and effect. Vanity metrics are generally bigger. Vanity metrics. The solution? Is that really news?

San Francisco

San Francisco Metrics Lean PR

Entrepreneurs are Everywhere Show No. 2: Anand Sanwal and Chris Shipley

Steve Blank

SEPTEMBER 11, 2015

As the executive producer of the DEMO conference from 1996 to 2009, she helped more than 1,500 companies make their market debut. Hollywood in the beginning was a bunch of artists who wanted to make entertainment, and then the whole infrastructure of PR and hangers on and the New York money came in. What’s going to happen to them?”

Entrepreneur

Entrepreneur Silicon Valley Cofounder Channel

Why diversity matters (the meritocracy business)

Startup Lessons Learned

FEBRUARY 22, 2010

Engineers are offenders in this category too, but so is any gender-segregated activity, like an all-female PR or marketing team. Even if men have an innate advantage at software development, the gap would have to be massive in order to explain why startup after startup has an all-male team.

San Francisco

San Francisco Lean Sweden Continuous Deployment

Lo, my 2295 subscribers, who are you?

Startup Lessons Learned

MARCH 4, 2009

Lessons Learned by Eric Ries Wednesday, March 4, 2009 Lo, my 2295 subscribers, who are you? In a startup, these channels of communication are critical to understand for advertising, launch and PR purposes. March 7, 2009 3:31 PM Eric said. Thanks again, Eric March 7, 2009 3:35 PM NewWorldOrder said. Great post.

San Francisco

San Francisco Lean Continuous Deployment DC

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition

Acquisition Cost Customer Entrepreneur

VC Evolution: Physician, Scale Thyself.

500hats.com

AUGUST 2, 2012

First Round became a very active investor in consumer internet and e-commerce, on a rather lean investment budget, with several notable exits (including Mint.com to Intuit in 2009 for $170M). but the food was awesome, & the PR wasn’t bad either). and no, we didn’t. Rise of Y Combinator, 1st Branded Entrepreneur Guild.

Silicon Valley

Silicon Valley Early Stage Venture Capital Valuation

Stop lying on stage

Startup Lessons Learned

OCTOBER 4, 2010

This is the same issue we see with vanity metrics : companies are giving the appearance of sharing information while actually engaging in spin or outright deception. The higher the vanity ratio, the more effective the PR. It helps companies with PR. The higher the vanity ratio, the more effective the PR.

San Francisco

San Francisco Lean Metrics PR

5 Infrastructure Tips for Startups

blog.adaptiveblue.com

OCTOBER 23, 2010

It is okay to go with a cheaper provider when you are just developing the code, but your production needs to run on a rock solid system. Tracking results is useful for metrics, which, in turn, help measure growth and success of the company. System programming is very different from application development and is not straightforward.

EC2

EC2 Widget Software Review Startup

Cracking The Code: Building Your SaaS Sales Compensation Plan

Cracking the Code

JANUARY 22, 2009

Thursday, January 22, 2009. For SaaS companies, we found that MRR is the best metric on which to base sales commissions. Thanks for sharing Sophie Dupont Business Development Director SD-Efficiency Paris - France. Just stumbled upon your blog as I'm working on developing my companies Saas comp plan. ▼ 2009. (9).

Software Review

Software Review Clawback Sales Salary

Sneak preview, KISSmetrics (and more)

Startup Lessons Learned

APRIL 17, 2010

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. No departments The Five Whys for Startups (for Harvard Business R.

San Francisco

San Francisco Romania Cleveland South Africa

Cracking The Code: Save the planet!

Cracking the Code

JUNE 18, 2007

To download the application, click here This application has been developed by the team of Snap (the great company thanks to which you can preview any link on this blog) and Idealab. Hello there :-) If you have the time, I found at interesting website containing information about some program that is being developed. ► 2009. (9).

Software Review

Software Review Technical Review Europe Venture Capital

Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

OCTOBER 10, 2008

Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.

Software Review

Software Review North America Europe Metrics

Cracking The Code: Software 2.0: How the use of internet is.

Cracking the Code

APRIL 13, 2007

On top - or sometime instead of developing relationships with Gartner, IDC and other market research firms, Software 2.0 Successful companies have developed specific teams focused on developing and monitoring key usage metrics. What metrics drive the value of this new generation of software service providers?

Software Review

Software Review Internet Software Technical Review

How Do I Get More Leads in the Top of the Funnel 1 :: Small.

Duct Tape Marketing

MAY 19, 2011

David Meerman Scott David is the author of 7 books, Real-Time Marketing & PR , is his newest addition to the collection. David has presented at hundreds of industry conferences and events and the marketing programs he has developed are responsible for selling over one billion in products and services worldwide. .

Metrics

Metrics Social Media Small Business RSS

Lessons Learned: The App Store after the gold rush

Startup Lessons Learned

OCTOBER 7, 2008

This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Dont do PR upfront, dont put out a press release. My advice: dont launch big.

San Francisco

San Francisco Lean Retention SEM

Lessons Learned: The lean startup at UC Berkeley Haas School of.

Startup Lessons Learned

FEBRUARY 24, 2009

Lessons Learned by Eric Ries Tuesday, February 24, 2009 The lean startup at UC Berkeley Haas School of Business Image by Jessica_Mah via Flickr Last week I had the opportunity to lecture again in Steve Blank s entrepreneurship class at Haas, which is always a great learning experience - for me at least! Nice talk, thanks for sharing.

Lean

Lean San Francisco Continuous Deployment DC

Engagement loops: beyond viral

Startup Lessons Learned

DECEMBER 16, 2008

Our goal is to understand the metrics, mechanics, and levers of engagement. I wrote about this challenge for iPhone developers, in an essay on retention competition : the battle over what icon the user will click when they go to the home screen. Thanks a lot for writing this :) January 16, 2009 8:05 AM Chris Hopf said.

Viral

Viral San Francisco Lean Continuous Deployment

Cracking The Code: Cracking the SMB code

Cracking the Code

DECEMBER 2, 2006

In particular, partners will need to: - develop integration capabilities to be able to deliver solutions with good economics - adapt their sales process to be able to articulate a clear business value to line of business managers (instead of IT managers) - Adapt the marketing materials (webminars, events.) ► 2009. (9).

Software Review

Software Review Technical Review Europe Software

Your Business “Driving Force”

market-by-numbers.com

DECEMBER 7, 2009

Market By Numbers on Twitter | Entries RSS | Comments RSS Market By Numbers High-Tech Marketing and Customer Development Home What is Customer Development? Customer Development Help Affordable Customer Development Support! A How-To Customer Development e-book Cust Dev Downloads Check out our download section!

San Diego

San Diego RSS Lean Elevator Pitch

Cracking The Code: Happy New Year 2008!

Cracking the Code

JANUARY 28, 2008

Although Learning Management is old news, Talent Management represents a broader set of emerging functionality around internal employee management and development, and has come to define the broader category which is also known as Human Capital Management. ► 2009. (9). Impact of the recession on SaaS Sales&Marketing pr.

Software Review

Software Review Technical Review Los Angeles Europe

10 years of entrepreneurship

Startup Lessons Learned

JULY 9, 2009

Lessons Learned by Eric Ries Thursday, July 9, 2009 10 years of entrepreneurship I recently passed my ten-year anniversary of becoming an entrepreneur. We go to mixers, buy fancy offices, focus on PR, and try to one-up each other. July 9, 2009 7:32 AM Peter Kane said. July 9, 2009 8:46 AM Anonymoussaid. Great post.

San Francisco

San Francisco Lean Continuous Deployment DC

CEO Friday: Why we don’t hire.NET programmers

blog.expensify.com

APRIL 24, 2012

Or, rather, more offensively to Facebook and Google employees, less offensive to.NET developers, though the underlying message is the same.). But just to clarify a couple points, 24-hours into the storm: Yes,NET developers are great at what they do. It’s the most modern platform for application development on the planet.

Java

Java PHP Software Review Coder

Lessons Learned: What is a market? (a guide for hackers)

Startup Lessons Learned

FEBRUARY 12, 2009

Lessons Learned by Eric Ries Thursday, February 12, 2009 What is a market? (a Why do you think outsources have been happy to generate all this PR the past few years about people losing their jobs to India? February 12, 2009 3:30 PM Neil said. February 13, 2009 2:05 PM kareem said. great analogies.

San Francisco

San Francisco Continuous Deployment Ruby Lean

90 Things I've Learned From Founding 4 Technology Companies

betashop.com

OCTOBER 8, 2012

I firmly believe that in this age where the product development life-cycle is so short and user feedback comes so quickly, you will know within a year whether you are focusing on a worthwhile one thing. Use them as a sounding board for corporate development issues. Jason is also an investor in and Board Member at RJ Metrics.

Technical Review

Technical Review Technology Software Review Valuation

Cracking The Code: Why I disagree with Tony Zingale on the future.

Cracking the Code

DECEMBER 16, 2006

Companies like Microsoft have developed subscription-based licensing contracts without a SaaS delivery model and SaaS companies are selling multi-year contracts for their services. Requires more capital because: - It is harder to develop for many new factors like tenant data isolation, user management, subscription services, etc.

Software Review

Software Review Silicon Valley Technical Review Software

Lessons Learned: What is customer development?

SuperMac War Story 5: Strategy versus Relentless Tactical.

Trending Sources

SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Lessons Learned: Don't launch

Lessons Learned: Product development leverage

Lessons Learned: The three drivers of growth for your business.

Lessons Learned: Achieving a failure

Using independent teams to scale a small company: A look at how games company Wooga works

SuperMac War Story 9: Sales, Not Awards « Steve Blank

Lessons Learned: About the author

Cracking The Code: SaaS business metrics: why are they different?

Lessons Learned: Cash is not king

The cardinal sin of community management

Beware of Vanity Metrics (for Harvard Business Review)

Lessons Learned: Please teach kids programming, Mr. President

Learning is better than optimization (the local maximum problem)

Startup Tools

Twitter Link Roundup #26 – Design, Marketing, Small Business, Social Media And More

Cracking The Code: BlablaCar - Travel Revolution

The Superbowl ad test

Entrepreneurs are Everywhere Show No. 2: Anand Sanwal and Chris Shipley

Why diversity matters (the meritocracy business)

Lo, my 2295 subscribers, who are you?

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

VC Evolution: Physician, Scale Thyself.

Stop lying on stage

5 Infrastructure Tips for Startups

Cracking The Code: Building Your SaaS Sales Compensation Plan

Sneak preview, KISSmetrics (and more)

Cracking The Code: Save the planet!

Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking The Code: Software 2.0: How the use of internet is.

How Do I Get More Leads in the Top of the Funnel 1 :: Small.

Lessons Learned: The App Store after the gold rush

Lessons Learned: The lean startup at UC Berkeley Haas School of.

Engagement loops: beyond viral

Cracking The Code: Cracking the SMB code

Your Business “Driving Force”

Cracking The Code: Happy New Year 2008!

10 years of entrepreneurship

CEO Friday: Why we don’t hire.NET programmers

Lessons Learned: What is a market? (a guide for hackers)

90 Things I've Learned From Founding 4 Technology Companies

Cracking The Code: Why I disagree with Tony Zingale on the future.

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