Remove 2012 Remove Conversion Remove Lead Generation Remove Sales
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How to Use Social Media To Drive Sales

ConversionXL

eCommerce sales during the last Black Friday topped $1 billion for the first time in history. On average, during Black Friday 2012, social traffic converted 77% higher than normal. On average, during Black Friday 2012, social traffic converted 77% higher than normal. Black Friday data. Real money behind numbers. Image credit.

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How to Leverage Phone Conversations with Customers

Duct Tape Marketing

How to Leverage Phone Conversations with Customers written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Thursday is guest post day here at Duct Tape Marketing and today’s guest is Jeanne Landau – Enjoy! photo credit: mycallfinder.com. It is estimated that U.S. The answer is simple.

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B2B Ecommerce Sites: What Works for B2B Buyers?

ConversionXL

Ecommerce sales are growing for traditional B2B businesses as well as direct-to-consumer brands, which are opening wholesale sides to get a slice of the growing B2B ecommerce pie. B2B buyers have two key differences that impact marketing and website design choices: A more complex sales cycle; Niche targeting. Image source ).

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7 Social Media Tactics Your 2013 Budget Needs to Succeed

www.clickz.com

Actionable Analysis Analyzing Customer Data Conversion & ROI ROI Marketing Verifying Business Value. Heidi Cohen | December 24, 2012. Adding to this pressure, social media conversion rates are low relative to other marketing strategies. 2012 was a key year in Digital Marketing. Comments. ); //. How will 2013 compare?

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4 Ways CEOs Can Overcome Mistrust And Make Marketing Their New Best Friend  

YoungUpstarts

Many senior executives and CEOs tend to focus more on what other departments, such as sales and production, can do to move the business forward. Good marketing can bring a company immense value, but first a CEO must learn to value the marketing team for more than sales leads generated and stop second-guessing their decisions.

LLC 168
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Key Performance Indicators (KPIs) for Optimization

ConversionXL

For websites, this can include “sales volume,” “number of visits,” “average cart value,” and a variety of other metrics. Macro conversions vs. micro conversions. Macro conversions vs. micro conversions. Your metrics are either leading to “macro conversions” or “micro conversions.” No question.

Metrics 121
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Microcopy: Tiny Words That Make A Huge Impact On Conversions

ConversionXL

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? You see, microcopy is practically everywhere, and in many scenarios, might influence a user’s decisions more than the big headline or body copy, simply because it’s closer to the point of conversion. image source.